The SmallBizChat with Melinda Emerson

By Melinda Emerson

A series focused on small business advice and strategies, by Melinda Emerson, known as "SmallBizLady", discussing various aspects of entrepreneurship and small business management. Get insights from e... more

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FAQs about The SmallBizChat with Melinda Emerson:

How many episodes does The SmallBizChat with Melinda Emerson have?

The podcast currently has 457 episodes available.

The SmallBizChat with Melinda Emerson episodes:

December 25, 2019 What does Christmas Mean to Me
In this episode, Melinda Emerson shares her Christmas message, discusses the significance of Jesus' birth story, and highlights the importance of family during holidays. She also talks about Christmas family traditions and games, shares personal family Christmas stories, and gives tips on balancing work and family during holidays. The episode wraps up with a year-end reflection and preparation for the New Year.
(0:00) Introduction and Melinda Emerson's Christmas Message
(1:20) Significance of Jesus' Birth Story
(1:55) Importance of Family During Holidays
(3:24) Christmas Family Traditions and Games
(4:28) Sharing Personal Family Christmas Stories
(5:54) Balancing Work and Family During Holidays
(7:12) Year-End Reflection and New Year Preparation
(9:23) Closing Remarks
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10min
December 18, 2019 Optimize Your Sales Process with Alice Heiman
Alice Heiman joins me today to share her insights into how to organize and optimize your sales process to meet your financial goals without playing catch up and descending into panic mode. She discusses why it's vital to set reasonable goals, then break them down into small chunks so you can measure your success in real-time and why you need to have a reasonable amount of cash when you start your business to support you while you build your brand. Alice also shares her three top tips on how to hire the right salesperson for your team, where you should be looking for great new sales employees and how to gauge the right pay scale.
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22min
December 18, 2019 Optimize Your Sales Process with Alice Heiman
In this episode, Melinda Emerson is joined by sales expert, Alice Heiman. They discuss the challenges small businesses face in generating consistent sales, the importance of setting sales goals, and effective lead generation strategies. Alice also sheds light on networking, personal branding, and key factors to consider when hiring a salesperson, including job description, personality fit, and cultural fit. They also delve into compensation structures for salespeople.
(0:00) Introduction to the SmallBizChat podcast and Melinda Emerson
(1:13) Guest Introduction: Alice Hyman and her expertise in sales
(2:22) Challenges in generating consistent sales for small businesses
(6:04) Importance and breakdown of sales goals for small businesses
(8:28) Sponsor: Melinda Emerson's book "Fix Your Business"
(9:22) Lead generation strategies for small businesses
(13:05) Networking opportunities and the role of personal branding in sales
(14:42) Hiring a salesperson: Job description, personality fit, and success factors
(17:00) Cultural fit and recruitment strategies in hiring a salesperson
(18:17) Compensation structures for salespeople
(20:54) Wrap up and closing remarks by Melinda Emerson
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22min
December 11, 2019 Why I Decided to Go Back to School to Get My MBA
Today I discuss the reasons that I waited 25 years before going back to business school to get my MBA and what was holding me back from achieving my ambition. I share how being an executive MBA student is helping me in my life as an entrepreneur and how it's providing value to my business even before I graduate. I also dive into the concept of fear as an obstacle to progress and why it's critical that you face your particular ‘big bad wolf’ to move past whatever is stopping you from achieving your goals.
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16min
December 11, 2019 Why I Decided to Go Back to School to Get My MBA
In this episode, Melinda Emerson shares her personal journey of deciding to return to school, highlighting the challenges she faced due to the lack of a master's degree. She talks about her desire to teach, her struggles with math and statistics, and how she overcame fear and self-doubt to embrace graduate school. She discusses her future goal of becoming a college professor and the family support that inspired her.
(0:00) Introduction and Melinda Emerson's decision to go back to school
(1:36) Challenges due to the lack of a master's degree
(2:00) Desire to teach and faced obstacles
(2:50) Struggles with math and statistics
(3:53) Overcoming fear and embracing graduate school
(8:35) Sponsor: Fix Your Business by Melinda Emerson
(9:16) Inspirations and family support
(10:23) Overcoming fear and self-doubt
(14:26) Future goal of becoming a college professor
(15:10) Closing remarks
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16min
December 04, 2019 Making Meaningful Connections Online with Phil Gerbyshak
Phil Gerbyshak joins me today to share his insights into how to slow down on social media and focus on building authentic relationships to boost revenue and accomplish your goals. He discusses the secrets of his content formula, why he loves video, and the importance of commenting on other people's social media posts to engage and be engaged. Phil also shares why you shouldn’t use your business LinkedIn page as an online resume, what makes a great LinkedIn profile, and how to leverage that platform to nurture relationships and gain new leads.
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17min
December 04, 2019 Making Meaningful Connections Online with Phil Gerbyshak
Phil Gerbyshak joins me today to share his insights into how to slow down on social media and focus on building authentic relationships to boost revenue and accomplish your goals. He discusses the secrets of his content formula, why he loves video, and the importance of commenting on other people's social media posts to engage and be engaged. Phil also shares why you shouldn’t use your business LinkedIn page as an online resume, what makes a great LinkedIn profile, and how to leverage that platform to nurture relationships and gain new leads.
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17min
November 27, 2019 Beware of New Business Barbie
In today’s episode, I share why business coaching is a great way to achieve your desired business results, but why you should be wary of hiring an inexperienced ‘new business barbie.’ I explain how to get the most out of the coaching process and how to ensure that you’re coachable, ready to set goals, and commit to reaching them with the support of your coach. I also dive into the three central reasons why, occasionally, coaching doesn't work and how to avoid those pitfalls.
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19min
November 27, 2019 Beware of New Business Barbie
In this episode, Melinda Emerson discusses the role of a business coach in small businesses. She provides tips on verifying a coach's credibility, understanding their role, and pitfalls to avoid. She further highlights the importance of being coachable, doing homework before hiring, and setting objectives. Lastly, she warns against inexperienced coaches.
(0:00) Introduction to the SmallBizChat Podcast
(1:59) Verifying a Business Coach's Credibility
(3:40) Understanding the Role and Necessity of a Business Coach
(7:16) Pitfalls to Avoid When Engaging with Business Coaching
(9:37) Hiring the Right Coach for Your Business
(13:02) The Importance of Being Coachable and Committed
(14:52) Doing Homework Before Hiring a Coach
(15:39) Setting Objectives and Benefits of Hiring a Business Coach
(16:48) Importance of Coach's Expertise and Warning Against Inexperienced Coaches
(17:41) Closing Remarks by Melinda Emerson
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19min
November 23, 2019S1:E22 | Making Meaningful Connections Online with Phil Gerbyshak
SBC022 - Making Meaningful Connections Online with Phil Gerbyshak
Phil Gerbyshak is a speaker, corporate sales trainer, and small business coach who trains his clients on the power of connection and how to leverage social media to attract profitable, long-term clients. Phil is an active member of the National Speakers Association (NSA) and has spoken at many regional meetings about social media leads and the power of connecting the right way on social media. He is the author of five books, host of the Conversations with Phil podcast, and co-host of Social Chatter, the longest-running social media marketing talk show sharing the latest information and news about social media marketing.
Phil joins me today to share his insights into how to slow down on social media and focus on building authentic relationships to boost revenue and accomplish your goals. He discusses the secrets of his content formula, why he loves video, and the importance of commenting on other people's social media posts to engage and be engaged. Phil also shares why you shouldn’t use your business LinkedIn page as an online resume, what makes a great LinkedIn profile, and how to leverage that platform to nurture relationships and gain new leads.

“Relationships don't happen overnight. Slow down and serve more to sell more.” - Phil Gerbyshak

Today on SmallBizChat Podcast:
How to use the three I’s to connect on social media
The biggest mistakes people make when building relationships online
How to leverage your personality on social media
How to present yourself on LinkedIn and why you should start by following the people you want to connect with
The increasing importance of going offline with conversations to build deeper connections
Why it’s okay to be a little vulnerable
Phil’s favorite way to showcase his personality and energy on social platforms
The relationship between Hunt and Help on social media
Phil’s strategy to engage and be engaged to add value to relationships

Connect with Phil Gerbyshak:
Website
Email: [email protected]
LinkedIn

Fix Your Business!
Are you ready to run your business with intention? Ready to create a business that allows you to live your dream life and take those dream vacations you deserve? Then you need a copy of my latest book: Fix Your Business: A 90-Day Plan to Get Back Your Life and Remove Chaos From Your Business.
Fix Your Business gives you concrete advice on the problem areas many small business owners face as well as the step-by-step process to find solutions so you can live the life of your dreams. It’s time to take back control of your business and change how your business is run.
Order your copy of Fix Your Business and design your business - and life - with intention.

Let’s End Small Business Failure - Together!
Thanks for tuning into this week’s episode of the SmallBizChat Podcast - the show on a mission to improve small business success. If you enjoyed this episode, head over to Apple Podcasts, subscribe to the show, and leave us a rating and review. Help us spread the word and end small business failure by sharing your favorite episodes with your friends and colleagues on social media. Visit our website or follow us on Facebook, Twitter, LinkedIn, Instagram, or YouTube for more great content, tips, and strategies to improve your small business.
SmallBizChat Podcast is produced by Auxbus. You can create your own great podcast - faster and easier - at Auxbus.com
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17min

FAQs about The SmallBizChat with Melinda Emerson:

How many episodes does The SmallBizChat with Melinda Emerson have?

The podcast currently has 457 episodes available.