The Smart Connector

In today's saturated business landscape, understanding how to influence, persuade, and socially innovate is often the difference between a thriving company and one that struggles.

Entrepreneurs and business owners must recognise that success often hinges on their ability to connect with others, build relationships, and inspire action.

This podcasts looks at the power of social learning to achieve sales success. 

Helping you navigate challenges, seize opportunities, and create the lasting impact you want and need.

Join us for a captivating episode of the Smart Connector podcast, where host Jane Bayler engages in a dynamic conversation on this topic with David Thomson.

In this episode, David provides a unique perspective on wielding influence, harnessing the power of persuasion, and embracing the future of technology in sales innovation.

Connect with our guest: https://www.suada.com

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

In this episode we look at whether it’s REALLY possible to get rick quick and easy as an entrepreneur, or whether the long game will bring you better results. 

We also look at the reasons why the quick and easy, rags to riches story is often peddled by the so-called ‘gurus’, and why, by falling for their pitch, you will end up making THEM rich and you poorer (or richer in experience only)!

We will reveal what happens when you follow the get rich quick mantra and what you could (or should be) doing instead to ensure lasting success comes your way.

If you want some game changing shortcuts to get rich quicker and more easily as an entrepreneur, watch this episode today! 

Want some hands on help to build your business faster?

Watch this video and book a call today: https://idealclientsuccess.com/learn-more

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Understanding and applying systems thinking is a transformative skill that empowers leaders to navigate intricate challenges with a holistic perspective. 

By listening to this episode, you will gain valuable insights into how systems thinking can revolutionize your approach to leadership. 

Discover how it enables you to identify root causes, make more informed decisions, and create sustainable solutions that drive positive change. 

Don't miss this opportunity to unlock the potential of systems thinking and elevate your leadership capabilities to new heights. 

Join host Jane Bayler and guest Tre Cabrera, to embark on a journey towards more effective, impactful, and visionary leadership.

With over 20 years of experience, Tre is a respected and motivated community development and social impact leader.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

When an elevator pitch is delivered like a telesales script, without passion or excitement, it will turn off prospects who are looking for a service like yours.

In this episode we look at how to create an elevator pitch the right way, engaging the hearts as well as minds of your dream buyers, so they can’t wait do business with you!

If your goal is to attract high value clients, this helps you be seen as a high status buyer, rather than a seller. 

Here’s the difference: a buyer never, ever sells. A buyer decides who they work with, rejects under-qualified prospects, and gets chased by people who want to work with them. 

A seller on the other hand has to spend a lot of energy trying to convince people to work with them. They often end up discounting their terms or prices or taking on clients they probably shouldn’t.

Listen to this episode to perfect your elevator pitch, and get your dream buyers lining up to do business with you.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Host Jane Bayler and guest Andrew Batt discuss WHY the power of networks should be at the very top of YOUR business to do list right now.

Networks provide valuable insights, keep you updated on market trends and can open doors to collaborative opportunities.

Both Jane and Andrew have been in business for more than 30 years each - that’s north of 60 years combined.

They share successes from networking which has led them both to building extremely powerful networks across multiple industries.

They also share some common mistakes that can be made whilst building your network, things to avoid, and truly understand the power of YOUR network, especially when facing tough times in business.

Tune in to find out how to build an engaging, supportive network, the common mistakes made and how you can sharpen your networking abilities. 

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

As an entrepreneur, procrastination is the enemy of progress. However, in today’s fast-paced world, we all struggle at times with choosing what to prioritize, how to allocate our time, and how to stop distractions from pulling our focus and attention.

There is no one quick fix for ‘putting off for today what can be done tomorrow’. When we understand the true drivers of procrastination, though, we can stop them from hijacking our success.

In this video we look at the 5 reasons people procrastinate and how you can end procrastination and get results today!

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

In the latest Smart Connector podcast episode, host Jane Bayler interviews Lisa Smith, founder and CEO of Smithco, a sales consulting firm for female and BIPOC executives. 

In this episode, Lisa shares her invaluable insights on how a dynamic sales mindset can be the catalyst for unlocking your untapped potential and exploding your revenue.

During the conversation, Lisa emphasised the importance of truly seeing and hearing others, and how giving someone your genuine attention can be transformative. 

We also discuss the blind spots that many business owners have and the significance of identifying patterns and trends in order to achieve success.

If you're ready to take your sales game to the next level and tap into your full potential, this episode is a must-listen.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

If you’re a consultant or sector experts who sells your own services, it is frustrating and very painful when no-one wants to buy them. It’s tempting to blame the market. 

Global economic forces, the wrong sales or marketing tactics, the suppliers you paid to help you. Often though, the answer is much simpler. You have a weak, poorly differentiated offer that puts you in an ‘also-ran’ category, alongside others who people think do what you do too. 

In this informative video, we look at how to strengthen your offer, and how to get your dream clients to appreciate and value it, so that they choose you first.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Angela Johnson had over 25+ years of experience working with teams and leaders in project management and software businesses.

She joins host Jane Bayler on the latest Smart Connector episode, to discuss Scrum, a popular and proven Agile framework used in software development and project management to deliver high-value outcomes efficiently.

The goal of Scrum is to improve productivity, collaboration, and the ability to respond to changing requirements during the evolution of a business development process. 

In the episode, Angela stresses the significance of leadership engagement in implementing Scrum, and the cultural shift required for success.

Jane and Angela also touch on the difficulties posed by rigid hierarchical structures, as well as the roadblock of ego in Agile teams.

Join us for this must-listen episode that will give you invaluable insights into how the Scrum approach can help your business pivot faster and solve complex problems.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/

Life and business is never easy if you’re ambitious and want to succeed. 

Newton’s Law states that for every action (force) in nature there is an equal and opposite reaction. 

The easy option can be harder than we think, and the harder option can be easier than we think. When we embrace difficulty and challenge as a natural consequence of success, we ‘choose our hard’ and stand by our choices. 

When others choose what seems to be easy, you’ll recognise their ‘hard’ can be a life of compromise. When you choose your hard, on the other hand, you embrace the possibility of a truly limitless life.

Jane Bayler is the Smart Connector, a London based passionate serial entrepreneur, brand marketer and business growth exploder, who helps overlooked and undervalued consultants and b2b service providers generate consistent, scaleable revenues through becoming the go-to authority in their sector. 

Having spent 20 years in global advertising and brand marketing, where Jane managed campaigns and developed business for market leading brands such as Coca-Cola, Discovery Networks, British Airways and ITV, she then scaled and sold a London brand identity business to US communications group Interpublic, before becoming MD of their brand consultancy, Futurebrand. 

Today, Jane runs a strategic positioning and business growth program called Ideal Client Success. This packages and productises her clients’ services to make their offers relevant, compelling and irresistible to the people who will value them the most. 

Join the program to receive a bespoke blueprint for your growth that is rapid, achievable, and eliminates the overwhelm of chasing shiny objects and diving into tactics that will leave you spinning your wheels without results. 

Create a deeply rewarding, profitable business, and leave being overlooked and undervalued to the 'also rans' who wish they were you.

The Smart Connector podcast features a range of exciting interviews with experts across multiple sectors, as well as some of Jane’s own client case studies and stories. 

Packed with insights and tactical as well as strategic tips to make your consulting or service based business succeed, this is your go to resource for sustainable success. 

Attract those who ‘lift you higher’ and repel the rest. Become a Smart Connector, the architect of your amazing business and life.  

We are proud to announce the Smart Connector podcast is brought to you by our sponsor Virtual Non Execs, the world’s #1 peer-to-peer board advisor community, which connects thousands of investors, entrepreneurs and investors across the globe. https://virtualnonexecs.com 

Want to connect with Jane in person?

Book a clarity call here: https://idealclientsuccess.com/zoom30

Visit Jane’s website and connect on socials here: https://www.janebayler.com 

Check out Jane’s Chosen First DONE FOR YOU client attraction system here: https://chosenfirstsystem.com/