In this episode of The SME Growth Podcast, Dave Parry and Richard Buckle discuss the importance of SMEs setting themselves achievable goals for their business. By setting goals, it helps to drive your business forward as well as giving tangible milestones to measure business success upon. This podcast takes goal setting further than just SMART goals, the importance of metrics to measure success and highlight the differences between knowing your marketing is successful vs your business being successful. Goals whilst may seem basic, are a hugely important practice for SMEs to ensure they know are maximising growth and giving tangible milestones to measure themselves against.

If you are interested in what Wellmeadow does, head to our website: https://www.wellmeadow.co.uk/

In this episode of The SME Growth Podcast, Dave Parry and Richard Buckle discuss the importance of SMEs completing a content audit. Covering the basics of what a content audit is, how a business can conduct one and processes a SME can put in place to make a content audit easier. Most importantly, they discuss the benefits of a content audit for an SME and how this can help and improve a business' content strategy and marketing strategy.

If you are interested in what Wellmeadow does, head to our website: https://www.wellmeadow.co.uk/

In this bonus episode of The SME Growth Podcast, David Parry delivers his summary of Roger Martin Fagg's December 2022 Economic Update. Find out more from Roger's perspective about the current state of the economy as well as what we can expect in 2023. 

If you're interested in downloading the Roger Martin-Fagg December 2022 Economic Update head to: https://content.wellmeadow.co.uk/roger-martin-faggs-economic-report-dec22

If you are interested in what Wellmeadow does, head to our website: https://www.wellmeadow.co.uk/

On this episode of The SME Growth Podcast, Dave Parry and Richard Buckle reflect on our recent event Q&A with an Economist - An Evening with Roger Martin-Fagg. Learn more about our process to planning a hybrid event, potential issues we met on the way and the key takeaways to apply to your own future hybrid events. This episode discusses the event recording featured in episode 6.

If you would like to see the recording from the event, head to https://content.wellmeadow.co.uk/rmf-video.

If you are interested in what Wellmeadow does, head to our website: https://www.wellmeadow.co.uk/

In this episode of The SME Growth Podcast, we share the recording from an event we held on 16th November 2022. Leading economist Roger Martin-Fagg was invited to Shrewsbury by Wellmeadow to share his current thoughts on the economy, predictions for the future and how this would impact SMEs. 

This recording references graphs and slides, if you'd like to see the relevant visuals head to https://content.wellmeadow.co.uk/rmf-video.

If you are interested in what Wellmeadow does, head to our website: https://www.wellmeadow.co.uk/

On this episode of The SME Growth podcast, Dave Parry and Richard Buckle discuss the importance of Buyer Journeys as well as the different considerations SMEs need to make when designing the journey for their business.

If you would like to know more about what we do, head to https://www.wellmeadow.co.uk/

In today's episode of The SME Growth podcast, Dave Parry and Richard Buckle discuss the concept of a buyer persona, including the purpose of a buyer persona, the importance of having them and tackling common issues SMEs find.  

If you would like to know more about what we do, head to https://www.wellmeadow.co.uk/

In this episode of The SME Growth Podcast, we discuss the utilisation of marketing automation for your business and how automation benefits your business and helps drive growth.

If you would like to know more about what we do or work with us, head to our website. https://www.wellmeadow.co.uk/

In this episode of The SME Growth Podcast, we take a look at our case study from fish mongers, Cornalls, and how we elevated their offering with the use of video, recipes and pillar pages. It's a great example of the power of repurposing your content.

If you'd like to look at the case study you can view it here. https://www.wellmeadow.co.uk/cornalls-content-creation-strategy-case-study

For the mentioned content in the episode:

In this episode of The SME Growth Podcast, we discuss the work we undertook to develop an engaging Christmas campaign for Grainger & Worrall.

If you want to learn more and view the Christmas video, you can read our case study here: https://www.wellmeadow.co.uk/grainger-and-worrall-santa-video-case-study