The Social Brain Podcast

What is Burnout & How to Manage It with Leah Steele

Have you ever experienced burnout?

You've been spinning all the plates for too long, you hit a massive wall and your body tells you enough is enough.

Burnout is common for so many business owners but how do you overcome it?

Can you prevent burnout?

Is it possible to manage burnout symptoms?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Leah Steele about what burnout actually is (prepare to be shocked at this one!) and how you can manage burnout in the future.

Leah Steele is a Burnout Mentor and Consultant for individuals and businesses managing issues of burnout, imposter syndrome, stress & resilience. Leah works with professionals and corporate companies to help them prevent burnout before it occurs and manage it if it does show up.

Questions we answer for you in this episode:

🧠 What is burnout?

🧠 The *real* definition of burnout you wouldn't expect

🧠 How the 'keep calm, carry on' mentality is damaging

🧠 What are the signs and symptoms of burnout?

🧠 What are 'maladaptive coping mechanisms'?

🧠 Why maladaptive coping mechanisms aren't solving the problem of burnout

🧠 What steps can you put in place to prevent burnout?

🧠 When is the best time to get help for burnout?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who may need support around burnout.

Follow Leah on Instagram, LinkedIn and take her Burnout Self Assessment here.

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Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 20: The Easiest Way to Prioritise What Needs to Be Done Everyday with Vicky Harrison

Picture this ⬇️

You're a parent who's started their own business. There's laundry to do, breakfast to be made, and they are NOT PUTTING THEIR SHOES ON.

Oh, and you've not posted on social media that day, you've got about a billion emails AND you've got to chase down your web designer because the buttons on your website just aren't working.

How do you know what to attack first?! Enter this episode of The Social Brain Podcast 😉

Join Head Brain Frances Barrett as she chats with Vicky Harrison about three different strategies for prioritising your life and business in the easiest way possible.

Vicky Harrison is a Transformational Coach and NLP practitioner who specialises in working with busy, ambitious women - typically mums - to take back control of their lives. She helps her clients with everything from managing mum guilt, managing their time and building their confidence so they can thrive in their life, career and business.

Questions we answer for you in this episode:

🧠 Why is it so important to prioritise tasks in your life and business?

🧠 The first simple strategy for prioritising your life/business

🧠 How do you decide what you value the most?

🧠 Why writing a to do list isn't *actually* helping you

🧠 How to split your time to help you decide what's a priority

🧠 What app will help you manage your time?

🧠 Why you need to be clear on your intentions so you can stick to your priorities list

🧠 It's ok to prioritise your life above your business

🧠 How many priorities should you have everyday?

🧠 How do you prioritise the fun stuff?

🧠 Should you reward yourself when you've ticked off the priorities?

🧠 Does everyone *really* have the same 24 hours as Beyonce?

🧠 What to do when you've figured out your priorities

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who need help prioritising their days too.

Follow Vicky on Instagram and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 19: The Surprising Benefits of Networking with Felicity Dwyer

When it comes to networking, which one are you?

1️⃣ So nervous that you can't bare the thought of a 60 second pitch (as if time slows down and it feels like half an hour)

2️⃣ Reaping the rewards of heading to a networking group and growing your business through relationships

Listen now to discover which camp Frances falls into 👀

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Felicity Dwyer who uncovers the 4 surprising benefits (that nobody talks about 🤫) when it comes to networking in your business.

Felicity Dwyer is a Connection Expert and Author of Crafting Connection: Transform how you communicate with yourself and others. With twenty years of experience as a Freelance Training Facilitator, Felicity works with individuals and teams to help people think deeply, communicate clearly, and build trust in relationships.

Questions we answer for you in this episode:

🧠 Why networking is more than just turning up to an event once

🧠 What's the obvious benefit of networking? (Hint: It's what we all want!)

🧠 Surprising benefit number 1: You'll increase your _____________________

🧠 The simple strategy for overcoming nerves around networking

🧠 Surprising benefit number 2: You'll ___________ more

🧠 Surprising benefit number 3: You get to ____________ yourself as a _____________

🧠 Surprising benefit number 4: You'll make more _______________

🧠 How can you benefit from networking groups of your peers?

🧠 What should you look for when joining a networking group?

🧠 Why you need to try out different types of networking groups

🧠 What's the ideal size of a networking group?

🧠 The best skill you can have to *really* connect with people

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who want to benefit from networking.

Follow Felicity on Instagram, LinkedIn and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 18: How to Manage Your Finances without Spreadsheets with Caro Syson

It is more important *than ever* to track your finances - business related or personal.

But what's the best way to track your business finances?

How can you easily see who still owes you money?

And is there a magic tool that allows you to track more than just your finances?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Caro Syson about how to track your incomings and outgoings (without spreadsheets!) to really know if you're putting all your energy into a hobby or a profitable business.

Caro Syson is a mum of four and Founder & Creator of Pocket PA, an all in one financial tool for small business owners that makes it easy to keep track of your finances, your bookings and your clients, all in one place.

Questions we answer for you in this episode:

🧠 Why you don't need to rely on (boring) spreadsheets to track your finances

🧠 What are the most important numbers you should be focusing on as a business owner?

🧠 Is there a tool that can help me keep track of my entire business in one place?

🧠 How did Caro accidentally start a business?

🧠 Why is Pocket PA different to every other software out there?

🧠 What's harder - raising 4 kids or running a business?

🧠 Why is tracking your numbers so important?

🧠 How often should you be checking your finances as a business owner?

🧠 How much does Pocket PA cost a month?

🧠 How can you prepare for tax in advance with Pocket PA?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who'd benefit from getting more intimate with their numbers.

Follow Caro on Instagram and get your 14 day free trial of Pocket PA here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 17: What is Self Talk & Why is it Important? With Shelley Bosworth

Do you talk to yourself as you would a friend?

Or do you beat yourself up and criticise your every move?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Shelley Bosworth about the way we talk to ourselves, why self talk awareness is important and the strategies to overcome negative self talk so you can push forward with your goals.

Shelley Bosworth is a Business & Mindset Coach for women in business. Shelley helps you to get out of your own way, stop thinking about changing your mindset and actually help you build a strong mindset that'll see you achieving all your goals.

Questions we answer for you in this episode:

🧠 What are the two types of self talk?

🧠 Why it's not as easy as just talking to yourself as a friend

🧠 Why is self talk so important?

🧠 Is there such thing as too much positive self talk?

🧠 What's the difference between arrogance and confidence?

🧠 How do you become more aware of your self talk?

🧠 Where does your self talk come from?

🧠 Is there a connection between manifestation and self talk?

🧠 How do you start to change your self talk?

🧠 What tools can you use to reprogram your mind?

🧠 How long does it take to change your self talk?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who would benefit from changing the way they talk to themselves.

Follow Shelley on Instagram and join her Facebook group here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 16: "Can I expense lunch with a client?!" Accounting 101 with Rachel Harris

Do you have financial anxiety as a business owner?

Are you confused about paying taxes as a limited company vs as a sole trader?

Does the thought of dealing with your numbers fill you with dread?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Rachel Harris about all things finance, accounting and taxes as a business owner.

Rachel Harris is a qualified accountant, business owner and founder of Accountant She. Rachel specialises in accountancy and tax advisory services for female entrepreneurs, influencers and business owners and always goes the extra mile for her clients by providing support, empowerment and positivity along the way.

Questions we answer for you in this episode:

🧠 Why you don't need to be scared of the numbers as a business owner

🧠 Limited Company VS Sole Trader - what's the best structure for my business?

🧠 Is there an occasion where you don't have to pay any tax?

🧠 When should you become a Limited Company in the UK?

🧠 When do I need to pay my tax return by?

🧠 What is the basic tax rate?

🧠 Do I *need* a separate business bank account if I'm self employed?

🧠 What's the best business bank account for business owners?

🧠 What accounting software do I need to track my expenses?

🧠 What's better - Xero or Quickbooks?

🧠 What counts as an allowable business expense?

🧠 Can I expense lunch with a client?

🧠 Do I need to get an accountant when I'm self employed?

🧠 What's the best way to plan for tax?

🧠 What's the difference between paying tax as a Sole Trader and paying tax as a Limited Company?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who want to reduce their financial anxiety.

Follow Rachel on Instagram, watch her on YouTube and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 15: Getting Started with Digital Ads with Sarah Murdoch

Ready to supercharge your social media marketing 🚀

Digital Advertising is a great way to enhance your marketing efforts but when is the right time to commit to it?

How much should you spend on Facebook Ads?

And how long do you need to test things for?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Sarah Murdoch about why, when and how to get started with digital ads.

Sarah Murdoch is the Founder of Let It Go Social and a Digital Ads expert, specialising in Facebook and Google Ads. Sarah works with business owners to supercharge their marketing efforts so they can increase brand awareness, improve lead generation and make more sales of their products or services.

Questions we answer for you in this episode:

🧠 What *is* paid advertising?

🧠 Why you need your organic marketing to work first

🧠 What are the benefits of running paid advertising campaigns?

🧠 How do you know when your business is ready for paid advertising?

🧠 What's the difference between Facebook Ads and Google Ads?

🧠 What's an ideal ads budget to get started with?

🧠 How long should you test different ads for?

🧠 Should you boost posts on Facebook?

🧠 Should you spend ads credit Facebook offers you?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who are ready to supercharge their marketing efforts with digital ads.

Follow Sarah on Instagram, visit her website here and download your free Facebook Ads Checklist here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full episode transcript here.

Episode 14: The Importance of Creating a Contingency Plan with Nikki Stock

What happens if YOU are unavailable in your business?

Do you know someone who can take over in the interim?

Or would your business fall to the ground?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Nikki Stock about the importance of having a contingency plan in both your life and business.

Nikki Stock is a straight talking business strategist who doesn't sugarcoat what you need to hear. She'll give you a gentle nudge to get you on track with your goals and become your biggest cheerleader as you achieve the success you deserve.

Questions we answer for you in this episode:

🧠 Why are contingency plans essential for all business owners?

🧠 Why do you need a personal contingency plan?

🧠 What is a contingency plan?

🧠 How do you get started on creating a contingency plan?

🧠 How do you keep your contingency plan safe and secure?

🧠 Who should you give access to your contingency plan?

🧠 How often do you need to update your contingency plan?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends so you can hold each other accountable to creating your own contingency plans.

Follow Nikki on Instagram, LinkedIn and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full transcript here.

Episode 13: Employing Someone in Your Business? Here's What You NEED to Know with Pip Foulsham

How do you know when it's the right time to employ someone in your business?

What policies do you *legally* need to have in place when employing someone?

Do you have to hire someone as an employee or is there another way?

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Pip Foulsham about all things HR, hiring and how your business culture and leadership influences your employment of new people.

Pip Foulsham is a HR People Person who supports small and medium business owners to solve people problems, increase employee engagement and retention, and put a bit of pizzazz into their people plans.

Questions we answer for you in this episode:

🧠 Why HR doesn't deserve the negative reputation it has

🧠 When is the best time to hire support as a business owner?

🧠 Do you have to hire an employee or is there another way? (Spoiler: there are 3 options!)

🧠 What are the benefits of having employees over hiring freelancers?

🧠 What's the best role to delegate to your first employee?

🧠 What are the important legal bits you NEED to know before hiring help?

🧠 How do you carry out a Right to Work check?

🧠 When do you need to have a Right to Work check completed by?

🧠 What agreements do I need to have in place as an employer?

🧠 Do I need a Health & Safety policy in place?

🧠 How do you decide what benefits to offer your employees?

🧠 Are there more important benefits than others post-pandemic?

🧠 Why you need to decide what type of Leader you want to be before hiring

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who are ready to hire some help.

Follow Pip on Instagram, LinkedIn and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅

Read the full transcript of this episode here

Episode 12: Everything You Need to Know About Personal Brand Photography with Amanda Hall

Do you show your face enough for your business?

Are you confident being your authentic self online?

Do you struggle with being visible as a product based business?

Professional brand photography can help you show up on social media with confidence and authenticity so you can build the know, like, trust factor with your community.

In this episode of The Social Brain Podcast, Head Brain Frances Barrett chats with Amanda Hall about everything you need to know when it comes to having a personal brand photo shoot.

Amanda Hall is a Personal Brand Photographer who works with small businesses to boost their visibility and improve their confidence in showing their face on social media. Amanda helps businesses to connect with their ideal clients through images that perfectly capture their personality.

Questions we answer for you in this episode:

🧠 What is personal brand photography?

🧠 Do you need professional brand photos as a business?

🧠 Why is it important to show your face on social media?

🧠 How do you prepare for a branding shoot?

🧠 How do you make your photos stand out from other businesses?

🧠 How do you decide which photo(s) to use on your social media and/or website?

🧠 Where can you find inspiration ahead of your brand shoot?

🧠 How often should you update your branding photos?

🧠 Do you really need photos of your face when you're a product based business?

If you enjoyed this episode, please take a moment to rate + review us on iTunes and share it with your business friends who are thinking about having a personal brand photo shoot.

Follow Amanda on Instagram, LinkedIn and visit her website here.

CONNECT WITH THE SOCIAL BRAIN

Follow The Social Brain on Instagram 📲

Maximise your time + learn how to create 8-12 weeks of content in a DAY 🤳🏼

Learn the 7 steps of creating a social media marketing strategy 📹

Grow your business + make more sales with the Sales Strategy Planner 📈

Find out more about self paced InstaBrains course 🧠

Get 8 weeks of content created FOR YOU in just 1 day! ✅