The Social Grenade Show

Candice is an industry veteran as well as SoCalCarGal on all socials. With decades in the industry, she brings some insighte to digital marketing  

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp 

In this episode, Robin Wilson sits down with longtime friend and tech builder Aaron Sheeks for a deep conversation on what’s actually happening in AI—and what most businesses still don’t understand.

Aaron shares his journey from AutoMiner and Riley AI to his newest project, aKillion, and explains why the real advantage isn’t just “using AI,” but understanding how to build safe, custom AI agents that can work at scale inside a business. They break down the difference between basic automation and agentic AI, why structured data matters more than hype, and how the speed of today’s tools is changing what it even means to build a company.

Along the way, Robin and Aaron talk about practical, real-world examples—like creating internal AI workflows, replacing repetitive busywork, and even building a custom bedtime-story generator in under two hours—showing how AI is reshaping productivity, teams, and everyday life.

This episode is for business owners, operators, and curious minds who want to move past buzzwords and understand the mindset, strategy, and infrastructure behind the next wave of technology.

https://akillion.us/

GoatForReal216 is a social media influencer in the automotive space and he also trains salespeople on how to generate eyeballs on their content and convert to sales. Tune in as we have some influencer fun! 

[email protected]

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp

In this episode of Street Smarts, powered by SmartWolf Consulting, the conversation dives into what actually works when it comes to dealership social media — and what’s killing results.

Most stores are stuck in the past, treating social like a dumping ground for inventory. No engagement. No personality. No sales. But it doesn’t have to be that way.

Enter Robin Wilson — founder of SCP Agency and EPIC BDC, and creator of the game-changing Social Grenade app. She’s on a mission to help dealerships stop the scroll, spark real conversations, and actually move metal with social strategies that are organic, authentic, and ridiculously effective.

Host Darrell Steed gets into the weeds with Robin about what it takes to build a high-converting social presence that stands out in today’s crowded market. If your team’s asking, “Why isn’t our social media working?” — this is the episode they need to hear. 💣🚗

🎥 Dive into Darrell Steed's YouTube channel for more eye-opening and thought-provoking content:    / @smartwolfconsulting  
   
🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp

Imagine selling 19 cars a month—not because of cold calls, not because of walk-ins, but because of social media. 🚀

In this episode, I sit down with Nathaniel Kauffman, a former dealership salesperson who built his success through consistent, strategic social media content. Now, he’s stepping away from the sales floor and deciding what’s next. We dive into:
📲 How social media fueled his record-breaking sales
🤯 The biggest lessons he learned from content creation
🔄 What he’d do differently if he went back into sales
❓ What’s next for him after leaving the dealership world

Whether you’re in sales, marketing, or just looking for inspiration, this episode is packed with game-changing insights. Don’t miss it! 🎧🔥 #SocialSelling #CarSales #MarketingMatters

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp  

What happens when you mix creativity, marketing, and a bit of musical genius? You get AdWorx Media, the powerhouse agency behind some of the most entertaining and effective song parody videos for car dealerships and beyond! 🚗🎶

In this episode, I sit down with Josh Mannucci and Matt Goodman, the brilliant minds behind AdWorx Media, to dive into their creative journey. From their early beginnings to the unique paths that led them to revolutionize dealership advertising, we discuss:
🎸 How they turned music and video into a marketing superpower
😂 The art of using humor to sell cars (and other products!)
📈 What makes a great viral campaign—and how dealerships can leverage this strategy

If you love creativity, storytelling, and out-of-the-box marketing, this episode is a must-listen! Tune in now and get inspired to level up your content game. 🎧✨ #AdWorxMedia #SocialGrenadePodcast #MarketingWithMusic

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp

In this episode, Michael Cirillo is joined by Robin Wilson, founder of Social Grenade, to explore the chaotic, quirky, and surprisingly rewarding world of social media marketing for car dealerships. They’ll uncover what actually works, what doesn’t, and why posting inventory photos like it’s 2003 Craigslist isn’t the way to go.

If you’ve ever asked yourself:
“Are we overposting or underposting?”
“Why is no one engaging with our content?”
“Should we dive into TikTok, or just stick to after-hours showroom dance routines?”

Robin’s here with practical, no-nonsense answers.
✨ She also shares invaluable insights on:
✨ Building an engaged online community.
✨ Why responding to every review—yes, even the bad ones—is crucial.
✨ How a simple tattoo post led to selling a Camaro (seriously).
✨ This isn’t your average social media discussion. It’s fun, candid, and packed with actionable advice.

If you’re ready to stop shouting into the social media void and start making meaningful connections, tune in now!

🎥 Watch the full episode on Michael Cirillo’s YouTube channel:    • How to Actually Sell Cars On Social Media,...  

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp 

In this debut episode, we sit down with Marina Espinoza, a powerhouse salesperson from Jones Ford in Casa Grande, AZ, who has mastered the art of social media to boost her sales. Marina shares her journey of learning and growing with Social Grenade, from being an excellent student of our training to joining the BETA program for our app. While she admits to sometimes falling into the typical sales rut of posting sold customer pictures and inventory, Marina's quick adjustments and focus on engagement keep her ahead of the game.

Listen in as we audit Marina's recent posts, uncover what's working, and give her actionable coaching tips to level up her strategy. Whether you're an automotive salesperson or manager, this episode is packed with practical advice to help you attract conversations-and customers-through your social media.

🚀 Check out Social Grenade at socialgrenade.com!
🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp 

This week on The Leadership Toolkit podcast, host Mike Phillips is joined by the inspiring Robin Wilson! Robin shares her incredible journey of pivoting her career, embracing entrepreneurship, and stepping into leadership. Her story showcases resilience, innovation, and the qualities that make her a trailblazer. As the force behind SCP Agency and EPIC BDC, Robin leads an all-women executive team, driving groundbreaking innovations in the automotive, RV, cycle, and powersports industries. With a mission to help people discover their superpowers, Robin redefines leadership with creativity, passion, and purpose.

This episode dives into key leadership principles: 
✨ Resilience: Bouncing back from setbacks and transforming failures into opportunities for growth.
✨ Vision: Recognizing opportunities where others see challenges.
✨ Action: Taking decisive steps, even when the full path is unclear.

The Workbench: My Key Takeaways from This Episode
1️⃣ Setbacks are opportunities in disguise: Every failure holds a potential advantage, depending on your perspective and determination.
2️⃣ Embrace change: Robin’s leap from mortgage banking to digital marketing highlights adaptability and courage in facing the unknown.
3️⃣ Spotting opportunities: SCP Agency’s success stems from identifying and addressing key market gaps.
4️⃣ Vision drives innovation: Robin’s insight into social media trends led to the creation of Social Grenade, proving the power of foresight.
5️⃣ Perseverance and learning are essential: Success demands continuous education and relentless determination.

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp 

I stopped by to reveal essential tactics to make your social media more engaging, empowering, and effective!  Sharing game-changing strategies to kickstart the new year with a social media strategy that drives real results! 

Attendees of this jam-packed webinar learned about:
Strategic Organic Content: What it is and how to use it to build customer connections.
Empowering Sales Teams: Practical steps to help your salespeople generate their own leads.
Beyond the Usual Posts: How to engage your audience beyond "sold" posts and inventory listings.
Jab, Jab, Jab, Right Hook: Discover Robin's tips on giving value before asking for engagement.
Understanding Facebook's Algorithm: Learn how to be interesting in a way that maximizes visibility and interest.

This is your opportunity to learn the tactics and strategies every auto dealer needs to engage audiences and make a big impact that boosts your bottom line. 

🚀 Dominate Organic Social Media and Take the Lead in Car Sales! 
💣 Enter Social Grenade - The Ultimate Social Media Tool for Automotive Salespeople 
🌟 Ready to Arm Your Team with the Ultimate Social Media Firepower? 
📱 Text START to 321-510-0989 to schedule your FREE Demo! 
🌐 Get Early Access here: www.SocialGrenade.com 
✉️ [email protected] 
🤝💬 Connect with Robin Wilson, Founder of Social Grenade:
Leave a comment on this video and it'll get a response. Or you can connect with Robin on different social platforms too: 
Facebook:   / robin.wilson.353   
LinkedIn:   / robinwilsonscp