Jason interviews Tina Starkey, CMO of Stop Soldier Suicide. Discussions include:
- Making less, higher quality content
- Tack, a UGC software solution
- Facebook content that works in the mobile feed
- Giving people permission to make shorter videos (our brains process this stuff really fast)
- Having a captions strategy
- The state of nonprofit fundraising in social
- Good United, support software for organic fundraisers on Facebook that contacts supporters through Messenger
- Fundraising through Instagram stories
- Make em laugh, make em cry, ask them for money.