The Solo Sauce Podcast

I used to watch incredible videos and wonder how on earth someone managed to make them. These days, I find myself thinking, "It's probably AI."

And that's taking some of the fun out of it.

Let me share how AI is changing my relationship with creativity, why I'm becoming harder to impress, and what that means for professionals trying to show what they're genuinely good at.

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I share these ideas weekly in my newsletter, The Solo Sauce.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

I recently tried two experiments to get myself in front of more people.

One involved sending 30 physical cards to potential business partners. The other started with a few conversations about AI and the human side of work.

Here's what happened, the doors that opened, and why staying curious and keeping in touch with your network matters, however long you've been in business.

Sometimes you've just got to get yourself moving.

—

I share these ideas weekly in my newsletter, The Solo Sauce.

—

The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

What happens when you stop trying to sound professional on LinkedIn and start sounding like yourself?

Eli Sundelson is a musician, ghostwriter and the founder of Big Brow Creative.

After getting tired of the same self-congratulatory posts, he started using humour and strange ideas to get noticed - and it led to real client work.

In this conversation, they talk about:

• Using humour to stand out without losing credibility
• Turning attention into copywriting and ghostwriting work
• The risk of becoming “the funny LinkedIn guy”
• Why a smaller, engaged audience beats empty follower numbers
• What still matters when AI can write almost anything

Connect with Eli:

• LinkedIn

• Big Brow Creative

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The Solo Sauce is a podcast for independent professionals and solopreneurs building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Sign up for my weekly ideas for solo pros in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

In 2020, I missed the deadline for my dream job at LEGO. So I made a video, shared it online, and got the attention of some senior people. Didn't get the job, but I did get a conversation.

In this episode, I share that story, an unusual pizza delivery, and why doing something unexpected can help you stand out.

When everyone else zigs, sometimes you've got to zag.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Do you need to pick one thing to build a successful business? Or can doing different things actually be your strength?

Georgina Hill is an artist and illustrator who helps people and businesses turn their stories into custom art that really means something.

After starting her career in government and pharmaceuticals, Georgina built a creative business that combines corporate illustration with deeply personal artwork. Rather than choosing one direction, she's found a way to make both work.

In this conversation, they talk about:

• Why specialising isn't always the answer

• Making money from creativity without losing the joy

• Finding clients and making different services work together

• Balancing business, family and personal ambitions

• How AI is changing the creative industry

Connect with Georgina Hill:

• Website
• Instagram
• LinkedIn

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The Solo Sauce is for independent professionals and solopreneurs building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Sign up for my weekly ideas for solo pros in my newsletter, The Solo Sauce.

The longer you’ve been doing what you do, the harder it can become to explain what you’re actually known for.

Let’s explore why experience can make us harder to put in a box, why that box might actually be useful, and a simple question that helped me think differently about what I want people to remember me for.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Last week I suggested getting rid of some of the unnecessary stuff our businesses accumulate.

But what happens when you suddenly have space again?

Let's talk about our urge to fill every spare hour with another idea, project or task, and why sometimes leaving a little room might be the more useful thing to do.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

—

The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Your business has probably accumulated a lot of unnecessary shit over the years. When was the last time you got rid of any of it?

Here is a ten-minute exercise to question the tools, habits, offers and activities you've been holding onto, and figure out what's actually worth keeping.

Grab a pen and paper. We're going to lose some weight.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

Why are we so uncomfortable asking for the work?

This episode is about the awkward moment when a friendly conversation needs to become a commercial one, why hearing “no” can feel so personal when you work for yourself, and why silence isn’t necessarily rejection.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.

This episode is about the uncomfortable gap between who you know yourself to be and what somebody encountering you for the first time sees.

Your clothes, website, photos, LinkedIn profile and the way you talk about your work all send signals. The question is whether they’re sending the right ones.

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I share these ideas weekly in my newsletter, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠The Solo Sauce⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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The Solo Sauce is for solopreneurs and independent professionals building something of their own.

Short, sharp ideas on creativity, business, and staying sane while working solo.