The Sour GTM SaaS Takes Podcast

By Jason Hasenberg

Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders will take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewp... more

· Business

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FAQs about The Sour GTM SaaS Takes Podcast:

How many episodes does The Sour GTM SaaS Takes Podcast have?

The podcast currently has 19 episodes available.

The Sour GTM SaaS Takes Podcast episodes:

June 27, 2024 Ashley Faus
Featuring Ashley Faus, Head of Lifecycle Marketing at Atlassian.
Ashley's Sour Takes:
1. Stop mapping content to linear funnel stages, use content depths and intents instead. (1:03)
2. Clear CTAs: Stop using "learn more." (15:01)
3. Ungate all your content! (24:20)
4. MQLs should only be people who actively reach out for sales contacts, no behavioral MQLs that put you into a nurture. (32:23)
5. Execs are not the best thought leaders or influencers for the organization. (42:14)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
52min
June 20, 2024 Travis Tyler
Featuring Travis Tyler, Senior Social Media Manager at Motion.
Travis' Sour Takes:
1. Social Media restricted by HR/Executives is bad for business. (01:16)
2. Fear of embarrassment is holding back companies from getting noticed. (05:08)
3. Don't have hiring conversations if you don't have a job description written up. (11:52)
4. Job postings that don't have a salary range should be illegal. (18:05)
5. VC money can be a gift and a curse if you're a business that gets overly beholden to short term thinking to become profitable. (28:25)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
39min
June 13, 2024 Brianna Doe
Featuring Brianna Doe, Founder & CEO of Verbatim.
Brianna's Sour Takes:
1. You can have a great online brand and still have a terrible personal brand. (01:36)
2. Influencer marketing won't solve all of your business woes. (06:35)
3. Don't believe the hype that you should only work with smaller influencers because they have more engagement. (12:22)
4. You can be an 'influencer' and not have any actual influence. (17:25)
5. Spending more money on influencer marketing isn't always the answer. (26:46)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
37min
June 06, 2024 Daisy Chung
Featuring Daisy Chung, Director of Sales at Orum.
Daisy's Sour Takes:
1. Cold calling is the best channel to grow your sales career. (01:20)
2. The SDR role does not prepare you well to be an AE. (14:12)
3. Sales Development should not report to Sales or Marketing; it should be its own department. (25:01)
4. If you have an open spot to fill, recruiting should be 90%+ of your focus. (35:24)
5. Tech sales is one of the best jobs out there. (53:29)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
1h 6min
May 30, 2024 Dale Dupree
Featuring Dale Dupree, Founder of The Sales Rebellion.
Dale's Sour Takes:
1. Asking for a meeting on a cold call. (01:32)
2. Walking in through the employee entrance of a high-security building. (07:13)
3. Engaging with trolls in the comments of your posts. (19:18)
4. Trusting people at a new company because they pay you more. (26:20)
5. Saying “why” when someone tells you they’re not interested on a cold call. (31:56)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
42min
May 23, 2024 Cortney Wilbanks
Featuring Cortney Wilbanks, Strategic Go-to-Market Advisor.
Cortney's Sour Takes:
1. Partnerships that make you pay money to collaborate are not partnerships, that’s sales. (01:13)
2. If you preach kindness and authenticity online, you better be kind offline. (08:24)
3. Get a mentor that disagrees with you because it will teach you a new perspective and the art of understanding both sides of the conversation. (15:41)
4. Sales leaders should coach reps on how to understand buyers' problems as much as they do cold call hooks. (23:11)
5. BDRs should be trained as full cycle sales reps. (34:44)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
46min
May 09, 2024 Todd Busler
Featuring Todd Busler, CEO & Co-Founder of Champify.
Todd's Sour Takes:
1. People are overly obsessed with automation. (01:37)
2. Consolidation isn't a threat if you have true product-market fit. (05:41)
3. Sales leaders that scream "more activity" without strategy or data. (09:01)
4. Product and engineering-focused founders who don't appreciate/respect GTM teams. (17:47)
5. Competitors bashing each other. (27:26)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
35min
May 02, 2024 Julia Carter
Featuring Julia Carter, Account Executive at Marpipe.
Julia's Sour Takes:
1. Mass exporting prospect lists is why you aren't hitting your goals. (02:33)
2. LinkedIn branding doesn't really help you that much with your 9-5 job. (09:21)
3. Personalizing is usually a waste of time. (24:04)
4. OTE is fake. (33:48)
5. Qualifying calls need to go (for most). (44:39)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
51min
April 25, 2024 Katie Penner
Featuring Katie Penner, Head of Sender Relations at Sendoso.
Katie's Sour Takes:
1. Companies should encourage their employees to build their personal brands on LinkedIn - not shy away from it. (01:29)
2. Traditional influencer marketing is stale. (17:22)
3. Building a platform by tearing others down is icky. (28:12)
4. Relevance & personalization are necessary in outreach today. (35:29)
5. Gift without expectation. (47:12)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
1h
April 18, 2024 Kathleen Booth
Featuring Kathleen Booth, SVP of Marketing & Growth at Pavilion.
Kathleen's Sour Takes:
1. The traditional approach to organic SEO isn't going to work in the future. (01:55)
2. AI is going to make outbound less effective. (10:34)
3. Most companies don't invest enough in events or community. (20:40)
4. And most of those who do, go about events and community wrong. (39:47)
5. GTM execs (and really anyone in revenue) are leaving a ton of money on the table if they don't build a personal brand on the social platforms where their customers are active. (57:14)
Hot takes are fun, but have you heard of sour takes? 🍬 50 GTM leaders take the sour plunge while delivering their ~controversial~ takes on the current state of SaaS. Can they deliver clear viewpoints while trying the sourest candies in the world?
Platinum Sponsor: SalesIntel.io
Gold Sponsors: HockeyStack, Tack, The Juice, & RevGenius
For sponsorship inquiries, send an email to [email protected]
...more
1h 12min

FAQs about The Sour GTM SaaS Takes Podcast:

How many episodes does The Sour GTM SaaS Takes Podcast have?

The podcast currently has 19 episodes available.