Finally, Instagram gave us the nitty-gritty of their algorithm. We dive into how the algorithm works, how it "ranks" your content, and, best of all, the answer to the age-old question, "Is the Instagram shadowban real?" Listen up to find out!

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

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-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

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⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

In this week's episode, we uncover the dynamics behind building an authentic brand with a lot of personality - we are talking Texas big! This doesn't mean that your brand will reflect you as the owner, manager, or CEO, but it will mean that your brand will be set apart from the competition. We hope you enjoy it!

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

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⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

We've talked about authenticity at length via our socials, but never have we touched base on the importance of external brand alignment on a platform like Instagram. This episode covers how to be more authentic in your messaging through external brand alignment on a platform like Instagram.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

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⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

There is nothing new about this topic. We have danced around it often on social media. Still, it wasn't until recently that we noticed an influx of small business owners asking more and more about buying likes/followers on the Instagram platform.

In this episode, we cover why you should build organic and holistic social proof and stir clear of buying your way into the hearts of your potential buyers, customers, and clients.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

When did you last audit your Instagram profile for conversions and success on the platform? How effective is your profile in letting visitors know what you do, who you do it for, why, and where you do it from? Answer these questions in 10 seconds or less, and you may have a new follower, networking opportunity, or lead!

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

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⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

On August 2, 2016, social media marketers everywhere rejoiced! Instagram finally adopted a "Snapchat-like" feature that allows everyone to share their daily "Story" in 10-second increments. Flash forward to 2018, and Instagram without Stories seems like another time. This episode covers three tips for creating your own Instagram Stories secret sauce.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

Is low engagement on Instagram getting you down? No worries. With these five tested and proven ways to increase your engagement on Instagram, you will be nothing but smiles! Take it from us: we know something about social media and community building.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

Nothing beats a beautifully curated Instagram feed, but there is more than meets the eye where beautiful flat lays are concerned. From brand strategy to color psychology, curated Instagram feeds speak to a brand's core value more than they do to follower counts.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

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⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].

Have you ever heard of those crazy Instagram tales that are "keeping you from growing your account?" We have as well. This episode covers a few Instagram myths and brings the whole truth.

🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on ⁠Spotify⁠ or a review on ⁠Apple Podcasts⁠.

🔗 Mentions & Affiliates:

⁠Affiliate Disclaimer⁠

📌 Important Links:

-- Subscribe to ⁠The SoVerve Way Newsletter⁠⁠, our monthly email newsletter list.

-- Enjoyed this episode? Read ⁠The SoVerve Annex⁠⁠, a blog for local small business owners.

-- ⁠Learn more about our podcast⁠⁠ or learn more ⁠for information about becoming a guest⁠.

-- For marketing and business tools and resources, visit our ⁠Preferred Vendors⁠⁠ page.

💻 Let’s Get Social:

⁠⁠Website⁠⁠ // ⁠⁠Instagram⁠⁠ // ⁠⁠Facebook⁠⁠ // ⁠LinkedIn⁠⁠

⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at [email protected].