The Speaker Lab Podcast

What would you do to learn how to land a $40,000 speaking gig?

Fortunately all you have to do is listen to today's show and implement what our guest did! Our guest is Erick Rheam and he's here to share the details on how he signed his biggest contract so far. Today on The Speaker Lab he goes through his experience in detail so you can follow in his footsteps.

Join us to hear it all on episode 333 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How can you create a hybrid of offerings to meet your clients' needs?
• Why you shouldn't run away from your market and what you already know.
• Can you align your passions with your experience?
• Why you should look for creative outlets to test your ideas.
• How did he learn the lesson to book gigs from gigs?
• What phrase should be music to your ears as a speaker?
• Why believing in your message is key.
• How do you start to mine the gold in your network?
• And so much more!

EPISODE RESOURCES

• Erick Rheam's web site
• Erick Rheam on Twitter
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What was 2020 really like for full-time speakers?

Our guest, Ty Bennett, is sharing his experience on today's episode of The Speaker Lab.

Ty typically does around 100 live, in-person gigs a year so 2020 was very different for him. On this edition, he talks about the changes he made as the lockdown began and how his business evolved over the course of pandemic and his advice for new speakers.

Join us to hear that and more on episode 332 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• Where does he see the momentum shifting now?
• Will virtual continue to be a part of his business?
• What benefits has he found in virtual speaking?
• Are people valuing virtual speaking equally in terms of fees?
• What is the average lead time for virtual gigs?
• How does he engage with his online audiences?
• Does production value matter?
• Where are keynote speakers finding opportunities today?
• And so much more!

EPISODE RESOURCES

• Ty Bennett's web site
• Ty Bennett on Twitter
• Ty Bennett on Instagram
• Episode 162 with Ty Bennett
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Have you heard of using Clubhouse for your speaking career? Clubhouse is the hottest app right now and it's by invitation-only.

Friend of the show, Brian Fanzo, is joining us on today's The Speaker Lab. He's here to talk about what it is, how to use it for booking gigs and how it has helped his mental health during the pandemic.

Hear us dive into those Clubhouse-related topics and so much more on episode 331 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• What's the difference between speaking for free versus speaking for no fee?
• What is his top tip for using Clubhouse as a speaker?
• How is this app like a pop-up mastermind?
• Why asking great questions on Clubhouse is the way to stand out.
• Is it better to host or participate?
• How this app has helped his mental health through this pandemic.
• How can you find your groups on this app and insert yourself in their conversations?
• Should you have a call to action?
• And so much more!

EPISODE RESOURCES

• Brian Fanzo's web site
• Brian Fanzo on Clubhouse
• Grant Baldwin on Clubhouse
• Brian's Misfit Mafia
• Brian Fanzo on Twitter
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

If you're looking to better understand how to speak to associations you are in luck!

Today's guest is Katrina Davis, who has been an event planner and education director for the Iowa Association of Electric Cooperatives for over 15 years.

On this episode of The Speaker Lab, she tells us about what she has learned from her work with a variety of speakers, how COVID has changed their approach to events and much more!

Listen in to hear it all on today's edition of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How speaking at one association can open the door to many more gigs.
• What question should you ask to adapt your speech to an association or industry?
• When should you speak to members of an association?
• What is one thing good speakers do ahead of time?
• What can you do to get on the radar of an event planner?
• Do your videos need to have recent footage of you speaking?
• What info should your web site have on it?
• Are there certain approaches that are more effective when following up?
• And so much more!

EPISODE RESOURCES

• Iowa Association of Electric Cooperatives web site
• NRECA web site
• Katrina Davis on LinkedIn
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to consistently find and book gigs is definitely necessary knowledge for all speakers!

And the person to share that knowledge is our guest today, Taylorr Payne of Speaker Flow. His business, Speaker Flow, helps experts build better businesses so they can spend time doing the things they love - like speaking from stage. On this edition of The Speaker Lab, Taylor and I talk about the main challenges speakers run into and how systems and processes apply in the virtual speaking world.

Hear those topics and more when you listen to episode 329 of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

• What are the most important systems you need as a speaker?
• Who can sell you better than you?
• How do you find the balance between technology and humanity?
• Why do so many prospecting efforts fail?
• What should be automated and what should be personalized in your sales process?
• Why you shouldn't solely rely on outsourcing.
• What are the approaches working best during the pandemic?
• And so much more!

EPISODE RESOURCES

• Speaker Flow web site
• Taylorr Payne on LinkedIn
• Taylorr Payne on Instagram
• Technically Speaking podcast
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What is the current state of the speaking industry? What is the latest? Erick Rheam is going to tell us.

Erick is a student of The Speaker Lab who now coaches for us in addition to having his own successful speaking business. As a coach, he hears from other speakers what is happening out there. Today we dive into the system he utilized to have a better year financial year than the previous one and hear answers to the most common questions speakers are asking him right now.

Listen in for all of that on episode 328 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How did he bring in over $300k in 2020?
• How do you know how much to charge both virtually and in person?
• What two questions can you ask yourself to shift your business right now?
• Can you start from scratch and gradually invest in your virtual studio?
• How having a system can help you in the good times and the difficult times.
• Should you chase events or can you create your own?
• Why COVID is actually a blessing for speakers.
• Is virtual here to stay and if so, how does it shape future events?
• And so much more!

EPISODE RESOURCES

• Erick Rheam's web site
• Erick Rheam on Twitter
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do you know what is different about public speaking versus corporate speaking? Our guest does and he's here to tell us.

Ryan Avery is a speaker who got his start by winning the Toastmasters' World Championship of Public Speaking. Today, he talks to leaders and companies about what it takes to be THE go-to in an industry versus just another option.

Today he shares how got started in speaking on a fluke, how he became a World Champion public speaker in 8 months and why it's important to know the differences in public speaking versus corporate speaking.

You'll hear his thoughts on those subjects and more on today's episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• Does everyone have something to say and a story to share?
• What are the pros and cons of Toastmasters?
• Do people hire you to speak or for your strategies?
• Is there a wrong way to go into the speaking business?
• What are the ways to nurture your speaking abilities?
• Who are the three types of people you must add value for as a speaker?
• Why and how to continually challenge yourself.
• Why isn't he on any social media and how is it actually good for his business?
• And so much more!

EPISODE RESOURCES

• Ryan Avery's web site
• Ego is the Enemy by Ryan Holiday
• World Championship of Public Speaking web site
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to focus and adapt as a speaker is one very important lesson everyone can learn, especially during a pandemic. Curt Steinhorst is an expert on focus and attention, and he's become adept at adapting thanks to the Covid-19 restrictions.

Curt speaks, writes and coaches on the science of attention. Specifically, he helps organizations and teams create a culture that fosters focus and attention. On today's The Speaker Lab, he tells us how he chose this area, he's pivoted and adjusted his speaking and other revenue streams during 2020, and what he plans to do in the near future.

You'll hear all of those topics and more on this edition of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

• How to balance what people are hiring for and what you want to talk about.
• What kind of emotional prep can help you with the ups and downs of building a speaking business?
• How can you utilize your past accomplishments as a foot in the door for speaking opportunities?
• What did he do when 90% of his revenue disappeared in one week?
• Why did he take an extra month off in the middle of the pandemic?
• How does virtual speaking fit into his business now and going forward?
• When did he hit his groove with speaking online?
• How far in advance are people booking speakers right now?
• And so much more!

EPISODE RESOURCES

• Curt Steinhorst's web site
• Can I Have Your Attention? by Curt Steinhorst
• Curt Steinhorst on LinkedIn
• Curt Steinhorst on Twitter
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A great way to land more speaking gigs is through event planners, and here to tell us how to work with event planners is Roy Cevallos.

Roy is an event planner and program manager for the Northwest Public Power Association. He works with a lot of speakers so we'll talk about what he looks for in new and existing speakers for his events, plus what things look like in this new, strange virtual world of speaking.

Join us to hear all of that and more on episode 325 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

• How can you be persistent without being annoying?
• Where does he find most of his new speakers?
• Why it's important to tap into your own network, and how to do it effectively.
• What is the biggest roadblock he's experienced with speakers?
• Why finishing your speech on time is critical.
• What is one thing you can do to make an event planner's job easier?
• How can you continue to evolve and polish your presentation?
• Are we going towards a hybrid of live and virtual events, even when the pandemic is over?
• And so much more!

EPISODE RESOURCES

• Northwest Public Power Association's web site
• Roy Cevallos on LinkedIn
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

2020 was a year like no other so it's natural for speakers to wonder about the future of live events. And our guest for today's edition of The Speaker Lab is going to weigh in with his wisdom.

Brandon is the Vice-President of Premiere Speakers Bureau and, prior to the pandemic, his job was to ensure their yearly 2,000 live events were all going off as planned. March of 2020 changed all of that and on today's show he shares what this year has been like at his agency. He also gives us his views on the future of live events and whether or not this is a good time to get into the speaking industry.

Join us to hear the details on episode 324 of The Speaker Lab.

 THE FINER DETAILS OF THIS SHOW:

• Where has he found pockets of business during the pandemic?
• What is the average difference in fees for virtual speaking versus live?
• Is virtual a real option for the long term?
• Why aren't keynotes working as well for virtual and what is?
• Will virtual be a live add-on for the future?
• How can you capitalize on virtual for more opportunities in the long-term?
• What factors influence virtual speaking fees and how can you ensure you're on the upper end?
• How soon does he think speaking events will be happening live again?
• And so much more!

EPISODE RESOURCES

• Premiere Speakers Bureau web site
• Brandon Edmonson on Twitter
• Brandon Edmonson on LinkedIn
• Episode 163 of The Speaker Lab
• Episode 242 of The Speaker Lab
• Get Free Speaker Resources
• Book a Call with The Speaker Lab
• Calculate Your Speaking Fee
• Join The Speaker Lab Community on Facebook
• Subscribe on Apple Podcasts
• Subscribe on Spotify

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.