Certain tips and tricks you can only learn from watching the best in the field do what they do. Peeking over the shoulder of an expert can teach you valuable techniques and insights that you won’t find in any book. That is exactly how the designers at Sidebar Creative learn from each other.

Information architecture exists in all levels of design, from the most abstract to the most concrete. Everything from thinking about the content of the site right down to embedding a navigation strategy determines the structure of a website. Through his experience, Dan Brown has developed a set of principles for information architecture.

With mobile quickly emerging as a viable and practical source of web based content, designers need to know how to adapt and keep up. With the sheer number of different devices out there it can be a daunting prospect. Josh joins Jared Spool in this podcast for a discussion about making the decision between mobile web and native apps.

The number of places that you can access the web grows every day. But are you designing for it? How do your users see your content? And more importantly, how are they interacting with it? Bill Scott joins Jared Spool and discusses the challenges and a few of the surprises that come with designing for multiple platforms.

Kate Brigham is the Patient Experience Manager at PatientsLikeMe. Rather than focusing solely on forums and discussion, she has helped create an environment that encourages sharing amongst the patients. In this podcast, Kate talks to Jared Spool about how PatientsLikeMe uses data visualizations to help create the level of understanding within the community.

How do you bridge the gap between the search engine and your site? You want that transition to be as smooth and natural for your users as possible. Ideally, they would start with their search, arrive at your site and accomplish what they set out to. Often times, it doesn’t work out that easily. Shari Thurow offers techniques and tricks to satisfy the goals of your users.

Visual design is often considered an artistic realm. Many times people shy away from design or limit their involvement despite being completely capable of creating a great design. Learning the basics of design can help dispel the notion that it is only for the artistic. According to Dan Rubin, “there’s a big separation between being artistic and being creative.”

Web applications live in a strange world: half application, half website. Making a command look like a command can be tricky. Do you make it a button? Should it be a link? David discusses a number of considerations for creating or updating your application's visual design

Effective communication is the basis for keeping your team organized. But how can you be certain that everyone in your organization is on the same page when it comes to business goals, objectives and the user experience perspective? Using personas can set in you that direction and Tamara Adlin specializes in just that.

Seductive interactions leverage the latest advancements in social science, psychology, and behavioral economics. Stephen Anderson shows us specific examples of sites who’ve designed serendipity, arousal, rewards, and other seductive elements into their applications.