The Start, Scale & Succeed Podcast

In this Streamlined episode, Mary Cravets, Founder and CEO of Simply Get Clients by Mary Cravets, shares how to simplify client generation and boost income without burnout. If you struggle with overwhelm and inconsistent revenue, you won't want to miss it.

You will discover:

- How to simplify strategies to focus on high-impact actions

- Why defining "working" prevents wasted effort on tactics

- What intentional choices align business with your freedom

This episode is ideal for for Founders, Owners, and CEOs in stage 2 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Mary Cravets is an award-winning Client Generation Expert and International Speaker who helps coaches grow their businesses without working nights and weekends. She’s heard all the confusing and conflicting advice out there - so she isn’t surprised that most coaches struggle to establish a sustainable business. But she’s here to change that. Using her methods, the majority of Mary’s clients quickly increase their income by 50% or more. Clients range from the former CFO of Microsoft North America to coaches in their first few years of business.

Want to learn more about Mary Cravets's work at Simply Get Clients by Mary Cravets? Check out her website at https://simplygetclients.com/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this transformative episode, Gary Mitchell, Founder of OnTrac Coach, shares how to transition from star lawyer to effective firm leader. If you struggle with control and team management, you won't want to miss it.

You will discover:

- How to build teams around your strengths for efficiency

- Why mindset shifts enable entrepreneurial risk-taking

- What delegating perfection frees for firm growth

This episode is ideal for for Founders, Owners, and CEOs in stage 3 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Gary Mitchell has spent over two decades helping lawyers reshape their practices into businesses that work for their lives, not against them. Drawing on three decades of experience in business strategy, communications, and leadership, he supports lawyers in building efficient teams, modernizing operations, and mastering skills law school never taught. As founder of OnTrac® Coach and creator of the Law Firm Xelerator™ Program, Gary helps managing partners and law firm owners accelerate their firms’ profitability.

Want to learn more about Gary Mitchell's work at OnTrac Coach? Check out his website at https://ontraccoach.com/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this clarifying episode, Rion Westfall, Founder of 537bd, shares how to hunt internal revenue patterns and scale without chaos. If you struggle with unclear messaging and profit erosion, you won't want to miss it.

You will discover:

- How to answer “What do you do?” in seven seconds with power

- Why continual evaluation beats more processes for margin growth

- What deep questions unlock control over your revenue

This episode is ideal for for Founders, Owners, and CEOs in stage 5 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Rion Westfall has spent years working across 15 countries and founding nine companies, gaining a deep understanding of how businesses operate on a global scale. Throughout his travels, he frequently conducted independent audits and operational evaluations, uncovering a recurring truth — while people, processes, and equipment may differ, the underlying patterns of business success remain remarkably similar. Driven by this discovery, Rion developed a specialized program centered on identifying and leveraging these internal patterns — the key to achieving scalability for small and mid-sized businesses.

Want to learn more about Rion Westfall's work at 537bd? Check out his website at https://www.537bd.com/ or connect with him on LinkedIn at https://www.linkedin.com/in/rion-westfall-own-your-revenue-business/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this thought-provoking episode, Scott Ritzheimer shares how to thrive in your current stage without forced growth. If you struggle with boredom and stage pressure, you won't want to miss it. You will discover:

You will discover:

- Why aligning your stage with your vision boosts fulfillment

- How to embrace mystery to sustain joy and success

- What thriving strategies keep you engaged in any stage

This episode is ideal for for Founders, Owners, and CEOs in stages 1,2,3,4,5,6,7 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Scott helped start nearly 20,000 new businesses and nonprofits and with his business partner started led their multimillion-dollar business through an exceptional and extended growth phase (over 10 years of double-digit growth) all before he turned 35.He founded Scale Architects to help founders and CEOs identify and implement the one essential strategy they need right now to get them on the fast track to Predictable Success.

Want to learn more about Scott Ritzheimer's work at Scale Architects? Check out his website at https://www.scalearchitects.com/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this pecuniary episode, Stas Sukhinin, Founder of Sorso, shares how to master financial oversight and boost profitability at scale. If you struggle with unclear financials and profit leaks, you won't want to miss it.

You will discover:

- How to regularly review financials to spot issues early

- What proactive CFO insights can transform your strategy

- Why hiring a fractional CFO prevents costly mistakes

This episode is ideal for for Founders, Owners, and CEOs in stage 4 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Stas Sukhinin has over 19 years of experience in the financial sector, where he played a key role in developing and launching mezzanine loan products that helped shape the Eastern European market. At just 29 years old, he became a senior partner at one of the region’s largest mezzanine loan providers, leading a team of 20 finance professionals and managing a $450 million loan portfolio. Today, Stas works as a Fractional CFO for business owners generating at least $3 million in annual revenue, helping them unlock greater value and profitability from their companies.

Want to learn more about Stas Sukhinin's work at Sorso? Check out his website at https://thesorso.com/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this engaging episode, John Whitt, Owner of BusinessWhitt, shares how to break free from the founder's trap and turn ideas into money. If you struggle with overwhelm and scaling, you won't want to miss it.

You will discover:

- How to prioritize clarity to guide your business strategy

- What team-building steps boost your growth potential

- How to use testing to validate ideas before scaling

This episode is ideal for for Founders, Owners, and CEOs in stage 2 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

John Whitt is an experienced coach and the author of Checkmate!: Translating Ideas Into Money, a book that uses chess as a metaphor for business strategy. John brings over 30 years of experience helping both corporations and small businesses shift their culture, boost results, and improve profitability. As a leadership coach and business growth strategist, he specializes in assisting founders to move from high-stress hustle to structured, values-aligned scale.

Want to learn more about John Whitt's work at BusinessWhitt? Check out his website at https://businesswhitt.com/

Grab a copy of his book Checkmate!: Winning Tactics for Translating Ideas into Money at https://www.amazon.com/Checkmate-Winning-Tactics-Translating-Ideas/dp/1947341979

You can follow John through his Facebook at https://www.facebook.com/BusinessWhitt/ and connect in LinkedIn at https://www.linkedin.com/in/coachjohnwhitt/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this protective episode, Jeff Holman, Founder and CEO of Intellectual Strategies, shares fractional legal strategies for business protection. If you struggle with legal blindsides or IP risks as a startup, you won't want to miss it.

You will discover:

- Why early legal audits prevent costly disputes in stage 2

- How fractional teams deliver expert advice without overhead

- What IP roadmap aligns with your growth goals

This episode is ideal for for Founders, Owners, and CEOs in stage 4 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Jeff Holman, founder of Intellectual Strategies, is changing the way startups and scaling businesses access legal support. As the creator of the first Fractional Legal Team at Intellectual Strategies, he’s made it possible for companies to tap into expert legal advice at key points in their growth—without needing a full-time, in-house team. This innovative approach means businesses get exactly the help they need, when they need it, and without the hefty overhead. His Fractional Legal Team model is revolutionizing how companies access the legal support they need, empowering them to focus on their core business. At the same time, he handles the complexities in the background.

Want to learn more about Jeff Holman's work at Intellectual Strategies? Check out his website at https://www.intellectualstategies.com/ to sign up for a free 30-minute consultation and learn more about how you can benefit from a fractional legal team.

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this practical episode, Renee Hastings, President and CEO of Executive Help Now, shares how virtual assistants free up time for growth. If you struggle with admin overload or productivity dips, you won't want to miss it.

You will discover:

- Why delegating low-value tasks boosts stage 2 focus

- How to identify admin for VA offloading

- What systems ensure smooth VA integration

This episode is ideal for for Founders, Owners, and CEOs in stage 2 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Renee Hastings is the President and CEO of Executive Help Now, a premier virtual assistance agency. With over 15 years of experience, Renee and her team deliver expert administrative support, podcast production, and business consulting services to small business owners, content creators, and busy executives. Starting her entrepreneurial journey in 1996, Renee holds a degree in Business Management and has been a Dale Carnegie Leadership Training Coach. She’s appeared on NBC’s KCRA News 3. She now serves as an inspirational speaker, podcast host, philanthropist, and Small Group Bible Study Coach—her mission: freeing up time for life’s more important moments.

Want to learn more about Renee Hastings' work at Executive Help Now? Check out her website at https://executivehelpnow.org/

You're an entrepreneur or a Founder, but don't know what to assign to somebody? Text VA NOW to 1-866-943-3591 to get a freebie that will help you through that thought process.

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this bureaucratic episode, Jay Johnson, CEO of Coeus Creative Group, shares behavioral intelligence for team building. If you struggle with personality clashes or self-doubt as a startup founder, you won't want to miss it.

You will discover:

- Why understanding behaviors boosts stage 2 team harmony

- How to assess four elements for better hiring

- What choosing behaviors empowers founder agency

This episode is ideal for for Founders, Owners, and CEOs in stage 5 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Jay Johnson works with individuals and organizations to empower teams, drive growth, and enhance leadership. He is a Co-Founder of Behavioral Elements®, a two-time TEDx speaker, and a designated Master Trainer by the Association for Talent Development. With a focus on behavioral intelligence, Jay has delivered transformational workshops to accelerate high-performance teams and cultures in more than 30 countries across four continents.

Want to learn more about Jay Johnson's work at Coeus Creative Group? Check out the behavioral assessment at https://behavioralelements.com and connect with Jay on LInkedIn at https://www.linkedin.com/in/jayjohnsonccg/

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz

In this guaranteed episode, Stu McLaren, Co-Founder of Membership.io, shares how memberships scale income without teams. If you struggle with time limits or growth ceilings as a solopreneur, you won't want to miss it.

You will discover:

- Why memberships create recurring revenue in stage 2

- How to launch a simple membership in 30 days

- What AI automates content for effortless scaling

This episode is ideal for for Founders, Owners, and CEOs in stage 2 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz

Stu McLaren is the go-to expert for turning passion into profit through membership businesses. As the founder of The Membership Experience and co-founder of Membership.io, Stu has helped thousands of entrepreneurs create recurring revenue and thriving communities by leveraging his proven membership strategies. With over a decade of experience, he’s helped thousands scale their membership programs and grow their impact across the globe. Through his popular program The Membership Experience, Stu has taught actionable frameworks that consistently deliver results for entrepreneurs across industries.

Want to learn more about Stu McLaren's work at Membership.io? Check out his website at https://membership.io/ or get a copy of his book Predictable Profits on Amazon at https://www.amazon.com/Predictable-Profits-Stu-McLaren/dp/1401977782/ref=sr_1_1

Mentioned in this episode:

Take the Founder's Evolution Quiz Today

If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.

Founder's Quiz