CBRE's Rachel Rothman and Christine Bang understand hotel brand performance and equity analysis like very few others in this business. We talk about the overall health grade they'd give to hotel loyalty programs, what we mean when we talk about luxury, hospitality partnerships aiming to reach new audiences, how loyalty programs can grow, and way, way more.

https://www.cbre.com/insights/reports/hotel-brand-performance-2024
https://www.cbre.com/insights/articles/hotel-loyalty-programs-betting-on-the-law-of-large-numbers
https://www.cbre.com/insights/viewpoints/maturation-of-the-hotel-industry-drives-convergence-with-other-sectors-to-facilitate-growth