The Story Craft Podcast

The Story Craft Podcast

By Meg and Kyle AdamsBusiness
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The Story Craft Podcast episodes

  • 16: MEGAN FINNERTY: To Be a Great Storyteller, Be a Great Listener

    This episode of the podcast features Megan Finnerty. Megan is a Pulitzer Prize-winning journalist and storytelling consultant who creates transformation for nonprofits, brands and communities. As founder and former director of the Storytellers Project, a nationwide series of live storytelling events from Gannett/The USA TODAY Network, she has also driven subscriptions, revenue and brand affinity for a Fortune 500 media company and collaborating with everyone from NASA to the NAACP.
    As founder of the Storytellers Brand Studio, and the Editor-in-Chief and Creative Director of Vox Media's Epic Stories, Megan's created branded content and experiential marketing for clients including Verizon, Humana, Sequoia Capital, Victoria's Secret, Spark Therapeutics and Southwest Airlines.
    As a narrative consultant and storytelling coach, she has worked with national boards, Silicon Valley startups, Fortune 100 organizations, and more. Prior to all this, Megan was a reporter at The Arizona Republic for 14 years, taking notes while perched atop a rodeo bull; GoPro-ing a hike through the Grand Canyon; and texting in stories from gun-control rallies and the Super Bowl. She also appeared on KPNX TV for three years, once hosting a segment while ice skating.


    To say Megan is an expert in storytelling is an understatement. In our interview, we spoke with Megan about her best advice for storytellers today, how to build community with stories, and the future of storytelling.


    SHOW NOTES:

    • To learn more about Megan, check out her website here: ⁠http://www.meganmfinnerty.com/
      • Hire Meg for a keynote or workshop by contacting [email protected] or connecting via her website at [⁠⁠⁠⁠drmegadams.com⁠⁠⁠]⁠
      • Learn more about Storytelling Training with Homeplace Creative via their website at [⁠⁠⁠⁠homeplacecreativeco.com⁠⁠⁠⁠] or contact [email protected]
      • Connect with Meg across social at @drmegadams and Kyle at [email protected]


      • 59 min
      • 15: OLIVIA WILE: How to Hold Space for Opposing Perspectives

        We talked with Olivia Wile, an anchor/reporter at WCJL News 22 in Savannah, Georgia. Olivia started her career in broadcast news in Columbus, Ohio where she focused heavily on politics, covering the Ohio Statehouse. She also covered the Trump/Pence campaign during the 2020 election cycle, the Black Lives Matter movement, the Ohio State Football Team as well as the major and minor league sports teams in the area.


        We talked to Olivia about what it was like covering all those stories and how her work has taught her to hold opposing viewpoints. She also offers practical advice about how to think like a journalist in everyday life.


        SHOW NOTES:

        • Connect with Olivia on Linked In.
          • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [⁠⁠⁠⁠drmegadams.com⁠⁠⁠]⁠
          • Learn more about Storytelling Training with Homeplace Creative via their website at [⁠⁠⁠⁠homeplacecreativeco.com⁠⁠⁠⁠] or contact [email protected]
          • Connect with Meg across social at @drmegadams and Kyle at [email protected]
          • 29 min
          • 14: MORGAN LASHER: Steer Stories Towards Unification

            In this episode, we spoke with Morgan Lasher, Chief Community Officer of Unify America. Unify America creates interactive experiences to help people bust out of their bubbles, build civic muscles, and work together to tackle our country’s biggest challenges. We talked to Morgan about how we can use our stories to unify and build stronger communities.


            SHOW NOTES:

            • To learn more about Unify America, check out their website here: https://www.unifyamerica.org/
            • Connect with Morgan on Linked In.
              • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [⁠⁠⁠drmegadams.com⁠⁠]⁠
              • Learn more about Storytelling Training with Homeplace Creative via their website at [⁠⁠⁠homeplacecreativeco.com⁠⁠⁠] or contact [email protected]
              • Connect with Meg across social at @drmegadams and Kyle at [email protected]

              • 30 min
              • 13: KYLE ADAMS: Storytelling for Speakers

                In this episode, you'll learn from co-host, Kyle Adams, a broadcast meteorologist, speaker, and video storyteller. Kyle shares his three favorite tips to help anyone speak more authentically and with confidence!


                SHOW NOTES:

                • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [⁠⁠drmegadams.com⁠]⁠
                • Learn more about Storytelling Training with Homeplace Creative via their website at [⁠⁠homeplacecreativeco.com⁠⁠] or contact [email protected]
                • Connect with Meg across social at @drmegadams and Kyle at [email protected]
                • 12 min
                • 12: KATIE TAYLOR: Artificial Intelligence and Storytelling

                  Katie Trauth Taylor is CEO and Cofounder of Narratize AI, the Generative AI storytelling platform for innovative enterprise. Katie is a growth-focused entrepreneur executive with 10+ years experience inspiring teams to design and deliver magnetic products, memorable experiences, and groundbreaking impacts. She has led strategic innovation narratives and served as a senior content strategist within fast-growth tech startups and the Fortune 500, including Boeing, NASA, Hershey, Sunoco, AAA, IFF, Dupont, Edgewell, Cincinnati Children's, Argonne National Lab, Crossover Health, Parsley Health, Omada, Physera, US Dept of Veterans Affairs, Millennium Challenge Corporation, World Food Forum, and the United Nations. She believes that everyone can be an innovator--when empowered to share their bold ideas.
                  We talked to Katie about the impact of AI on storytelling, how creatives can work with technology to shape the future, and the importance of adding your voice to conversations about AI. This episode is one you won't want to miss.


                  SHOW NOTES:

                  • Learn more about Narratize here [narratize.com]
                  • Follow Katie on Linked In here.
                  • Check out Katie's feature story on A&E's docuseries, FoundHER here.
                  • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [⁠drmegadams.com]⁠
                  • Learn more about Storytelling Training with Homeplace Creative via their website at [⁠homeplacecreativeco.com⁠] or contact [email protected]
                  • Connect with Meg across social at @drmegadams

                  • 53 min
                  • 11: JESS PATZ: Step into Your Story and Honor Your Experiences

                    As a proud domestic violence survivor Jess began her career by sharing her story of survival to help not only give the voiceless a voice, but to raise awareness around a cause that isn’t discussed enough. She has since created a beautiful career centered around teaching others that life’s lowest moments don’t have to break us, instead they can build us into the leaders and survivors we were destined to be!

                    In this episode with Jess, we talked about how to find the confidence to share vulnerable stories and create boundaries around what you feel comfortable sharing. We also talked about sharing stories on social media, building connections online, and more!

                    SHOW NOTES:

                    • Connect with Jess via her website [⁠jesspatz.com⁠]
                    • Follow Jess on social at @_jesspatz
                    • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [⁠drmegadams.com]
                    • ⁠Learn more about Storytelling Training with Homeplace Creative via their website at [⁠homeplacecreativeco.com⁠] or contact [email protected]
                    • Connect with Meg across social at @drmegadams

                    • 48 min
                    • 10: SUMMER DASHE: Gain Audience Buy-In Through Transparency

                      With storytelling at the heart of her online advocacy, Summer Dashe is a voice for patients who have long been ignored and misunderstood. Her insatiable desire to make the world a little better for people with disabilities is what drives her to share even the most personal parts of her life in hopes of motivating change to foster a more accepting and supportive society.

                      From navigating a career with a ruthless chronic illness to working with doctors and experts to better educate and spread awareness, Dashe’s efforts have made an impact.


                      We talked with Summer about her career in storytelling and how she uses transparency in storytelling to communicate effectively among diverse audiences to gain buy-in and make an impact.


                      SHOW NOTES:

                      • Connect with or hire Summer via her website [summerdashe.com]
                      • Follow Summer on social at @summerdashenews
                      • Hire Meg for a keynote by contacting [email protected] or connecting via her website at [drmegadams.com]
                      • Learn more about Storytelling Training with Homeplace Creative via their website at [homeplacecreativeco.com] or contact [email protected]
                      • Connect with Meg across social at @drmegadams
                      • 44 min
                      • 9: JASON MIKELL: Reflecting on Life through Storytelling

                        Jason Mikell is a meteorologist with WBZ News in Boston.

                        A Southern gentleman at heart, Jason was born and raised in southern Mississippi. He is not only a proud graduate of Pearl River Community College with an Associate degree in Liberal Arts, but he also holds a Bachelor of Science degree in Psychology, is a certified Human Resources Professional, a Mississippi state marching band champion, and an avid lover of all things food, music, and wine.
                        Jason began his on-air career as a weekend meteorologist in Lima, Ohio; within 6 months he was named Chief Meteorologist. In January 2018, he joined KVUE in Austin, Texas where he worked as a meteorologist, traffic reporter, and morning anchor, and was also nominated for an Emmy Award. From there, he moved to Cleveland, Ohio where he helped launch WKYC's climate initiative "PlanetCLE."
                        In this episode, Kyle talks with Jason about how he uses storytelling to build community and how professionally storytelling provided the opportunity to reflect deeply on his life and the impact he's aiming to have on others.


                        SHOW NOTES:

                        • Follow Jason on social media at @jasonmikelltv
                        • To hire Meg for a keynote on storytelling email [email protected] or connect via her website [drmegadams.com]
                        • For more on Storytelling Training, visit Homeplace Creative [homeplacecreativeco.com] or contact Kyle at [email protected]
                        • Follow Kyle on social at @kyleadamshomeplace or on Linked In.
                        • Follow Meg on social at @drmegadams


                          • 48 min
                          • 8: MEG ADAMS: Being Authentic in Storytelling

                            Join Meg Adams, founder of Homeplace Creative in this episode as she discusses the fluid nature of authenticity and why you shouldn't get hung up on being your "authentic" self when telling your story. She also shares tips for telling genuine, honest stories in this episode.


                            SHOW NOTES:

                            • To hire Meg for a keynote on storytelling, email [email protected] or connect via Meg's ⁠website.⁠
                            • For more on storytelling training, visit ⁠Homeplace Creative⁠ or contact [email protected].
                            • Connect with Meg across social at @drmegadams
                            • 21 min
                            • 7: SHAINA VENCEL: Performing story and trusting your instincts

                              Shaina is an actress based out of New York City. She is originally from the rust belt region of Ohio and grew up visiting steel mills, acting in local theaters, playing softball, and eating Brier Hill pizza. Her favorite theatrical roles include Fantine in Les Misérables, Audrey in Little Shop of Horrors, Sara in Murder Ballad, Rosina in A Bronx Tale, Mother in Hair, and Lilli/Kate in Kiss Me Kate.

                              Shaina has also traveled the world performing for Disney Cruise Line, Hong Kong Disneyland, Regent Seven Seas Cruises, and Holland America Line.

                              She is a member of the New York City Master Chorale, as well as the Manhattan Holiday Carolers, and can be heard singing studio-recorded background vocals for cruise ships and theme parks around the world.

                              Shaina lives on the west coast of the Hudson River with her husband Marc, cat Puck, and dog Loki.


                              Shaina brings a unique perspective to The Story Craft podcast as someone who performs story for a living. Her advice on how to step out of yourself and into your story is one we're hanging on to as we share our stories with audiences.


                              SHOW NOTES:

                              • You can find more on Shaina (including how to hire her) via her website.
                              • To hire Meg for a keynote on storytelling, email [email protected] or connect via Meg's website ⁠here⁠.
                              • For more on storytelling training, visit Homeplace Creative ⁠here⁠ or contact [email protected].
                              • Connect with Meg across social at @drmegadams

                              • 38 min

                              About The Story Craft Podcast

                              From the publisher's feed

                              Welcome to The Story Craft Podcast, hosted by Meg and Kyle Adams. We believe that your stories are your most valuable assets so we are on a mission to help you use storytelling to build deeper…