Communication Specialist Cathy Black and her team at Sequachee Valley Electric Cooperative moved their annual senior expo online when COVID hit, and it wasn’t safe to host an in-person event.

Sylandi Brown, marketing and communication specialist with Middle Georgia EMC, discusses leveraging cooperative identity to reach a new generation of working talent.

Rolando Benitez helps lead Carroll EMC's outreach to Spanish speaking members by providing them with materials in their native language, as well as seeking out community leaders.

Pioneer's Digital Media Strategist & Marketing Consultant Tina Potter dishes out a baseline understanding of what targeting strategies are available in digital advertising and how utilities and ISPs can use them.

Jeff Marshall recaps his session at the NIC conference, where he discussed ways that communicators can help solve problems and refine processes across their organization.

Scott Peters discusses his journey from communicator to general manager.

With a large workforce spread around remote parts of Alaska, Sabrena Combs and her team use short video casts to communicate with staff.

Sharilyn Fairweather recaps her session “What the Font?” — a look at how consistent (and inconsistent) typography represents your brand.

Libby Calnon is a proud member of a trend that has communicators and marketers getting more opportunities to become executives. Why is that trend important, and what advice does she have for other communicators looking to climb the ladder?

Will O’Donnell shares takeaways from the panel he moderated at NWPPA's NIC event. The panel was called “Building A Digital Bridge — Engaging Consumers During and After the Pandemic.” Apologies in advance to the cruise industry.