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This week on The Storymakers Institute - say hello to the award-winning global podcast creator, Eric Nuzum.
Eric makes iconic podcasts that routinely top the charts, appear in yearly “best of” lists, win awards, and generate hundreds of millions of downloads.
As VP Programming at National Public Radio (USA), Eric developed some of NPR’s most successful podcasts and continued that record of success during his tenure as SVP, Original Content Development, Audible (Amazon) - and in 2019, he co-founded Magnificent Noise, a podcast production and creative consulting company based in New York City.
In this episode of The Storymakers Institute, I sit down with Eric to talk about being tracked by the stories you consume via #bigdata, and we dive into the double-edged cultural sword of personalisation, its impact on creativity and how it panders to the way you think.
Further Reading: Eric’s book on audio and podcast creation, titled Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling, was released by Workman Publishing in 2019.
Subscribe to Eric’s newsletter: The Audio Insurgent on Substack.
Further Listening: Fresh Air with Terry Gross, Snap Judgment, Wait, Wait...Don’t Tell Me, TED Radio Hour, Invisibilia, The Butterfly Effect with Jon Ronson, and Where Should We Begin? with Esther Perel.
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