Some have exclaimed, “Email marketing is dead!” Big data researchers and analysts adamantly disagree with such a ridiculous notion. Did you know that there five practical moves you can prepare for and implement to make the most of your email marketing efforts this year? As we make our way deeper into 2016, how you refine your email marketing communication strategy can make a measurable difference toward this year’s profits. That is our focus on this edition of, “The Strategist Radio LIVE.”

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

How to Refrain from Being a Silly Marketing DummyHoward Schultz on LeadershipThe Importance of Choice with Dr. Michael Porter and Roger Martin

If your marketing strategy contains the development and deployment of a revenue-generating - traffic-attractor web landing page, you may wonder how to increase business start-up or business expansion money-making growth. Each year experts learn more and more about what works and what bites. As we roll into 2016 in full fury, which four landing page design activities must you enact to make 2016 your best sales year ever? That is our focus on this edition of, “The Strategist Radio LIVE."

Emotional connections do matter.

As you begin your unique business start-up journey, there are two professional types you should learn to rely upon to help you along the highway of business sustainability and profitability:  Your lawyer and your accountant. So then, for your business, you should ask yourself two essential questions: When do you need a lawyer and how do you go about hiring the right representative or legal team? One thing that is for sure - particularly within the framework of today's litigious society - it is commonly worthwhile to consult with a qualified business lawyer prior to making any decision that might have legal consequences. I share some strategic solutions and practical insights regarding these business and marketing disciplines within the context of this edition of Strategist Radio LIVE.

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

Plagiarism: Don't Be a Blog ThiefWhat You Need to Know Before Taking on Investors with Nina Kaufman, Esq.Understanding the 4 Types of Intellectual Property with Mary Juetteb

I look forward to engaging, sharing, and collaborating with you! T :-)

Marketing Strategy: How to Know If Your PR Campaigns are Paying Off

As entrepreneurs, how we go about planning and implementing our public relations (PR) campaigns will be the difference between effective business brand recognition and remaining in a pattern of market-invisibility. Relative to developing your PR strategy, which four ways can entrepreneurs or startups on a budget track and measure the success of their PR campaigns in a smarter; more profitable way. I share some solutions regarding these public relations marketing within the context of this edition of Strategist Radio LIVE.

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

The Three "C's" of Consumer CharacteristicsAdd Flavor to Your Writing with Rochelle BallisUnderstanding Opportunity Blindness with Neal Cabage

I look forward to engaging, sharing, and collaborating with you! T :-)

As entrepreneurs, we clearly understand that producing and/or curating fresh, timely, and relevant content is paramount on a variety of levels. Some of the essential levels are for the purposes of business branding, effectively communicating, and efficiently engaging and collaborating with your uniquely defined target market (audience). In order to make the most of your content marketing strategy, there are a few critical key points you should always factor into your content development and distribution process. Thus, which six (6) content creation/curation components must you take into account as you continue to sharpen your content marketing skills and activities? I share some solutions regarding these content marketing within the context of this edition of Strategist Radio LIVE.

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

The “Push” Marketing StrategyLeadership Thoughts: Listening with Tom PetersUnderstanding Your Genius Zone with Lex Sisney

I look forward to engaging, sharing, and collaborating with you! T :-)

As an entrepreneur, there will be times when you feel as though you are burnt to a crisp. That is natural and normal. After all the hours we invest in our business development processes and sustained profitability practices, it is no wonder why we sometimes fire ourselves at breakfast only to quickly realize no one wants our job and end up re-hiring our-self by lunch. So, when business potholes cross our daily paths, what might be the cause of our seasons of burnout and how can we go about revitalizing our unique business passion, drive, and perseverance? How can we remain postured at the pinnacle of our entrepreneurial strategy? Which five (5) factors can commonly get in our way and how can we squash these factor flat in their tracks? I share some solutions regarding these problematic conditions within the context of this edition of Strategist Radio LIVE.

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

How to Accurately Define and Reach Your Target AudiencePhilip Kotler and Understanding the Mantra of MarketingStarbucks' Howard Schultz on the Innovation Ingredient

I look forward to engaging, sharing, and collaborating with you! T :-)

On this live episode of The Strategist, we discuss how  you, as an entrepreneur, can be near certain that your business is ready for launch. Have you carefully analyzed the industry, the market, and the demand? Have you conducted a comprehensive PESTEL Analysis, which should be used as a tool for your business to track the environment of which you are planning to launch your new project/product/service? Above and beyond understanding the rules of your industry and the demand of your target market, there are five (5) essential ingredients for you to consider before opening your doors and/or revealing your web site. I share these five (5) business start-up attributes within the context of this edition of Strategist Radio LIVE.

Also, during this exclusive live strategic installment, we considered, examined, and reviewed these three (3) business strategy topics in the name of increased market share and sustainable profitability:

A Wider Look at the PESTEL AnalysisThe 3 Power Points of Nailing Your Elevator PitchHow to Overcome a Business Plan Disaster

I look forward to engaging, sharing, and collaborating with you! T :-)

On the live episode of The Strategist, we will discuss specific and practical activities to ensure that you are able to strategically complete any business goal. Goal setting is one thing, but goal implementation, measurement, and management add a whole new formula for ensuring that your business goal are "SMART." That is, specific, measurable, attainable, realistic, and timely. As an entrepreneur, you know how difficult it can be to remain on target relative to essential business strategy objectives.

Also, on tap during this exclusive live strategic installment, we will consider, examine, and review these three (3) business strategy topics in the name of increased market share and sustainable profitability:

5 Forces Competitive StrategyHow to Accurately Decide upon a Unique Name for Your ProductHow to Quickly Become an Influencer Across Your Field

I look forward to engaging, sharing, and collaborating with you on the air! T :-)

One way to build your author/book brand awareness is to leverage the sphere of influence built by an author who has achieved high-volume book sales success. The biggest hurdle for you as a traditionally published or self-published independent book author is that these author industry leaders are being lobbied by other authors like you. Thus, how can you gain the attention of a notable book author while your author-competitors are vying for the some book sales leverage-effect? How can you rise above the crowd and acquire access to a successful author's reader-base? That is our focus on this edition of, “The Strategist Radio LIVE."