The Strategy Queen with Laurie Burrows

- The benefits of the Evergreen strategy, and what we need to implement it

- How to do an effective Live Launching Challenge in five weeks

- How long a Masterclass should last, and how to promote it

I've been using these strategies to scale my business with incredible success. All of them work perfectly, but that doesn't mean we have to stick to all of them. One might work better than the other in our business, but the most important thing is to use these strategies to learn from them, change what doesn't work, and maintain and try more of what is working. 

Resources:

- FREE Resources https://www.thestrategyqueen.com/freebies

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

- What are the advantages of having a varied product suite

- Why freebies are vital to creating recurring revenue

- How we can attract customers to our mid-range and premium offers

- How to implement three different strategies to scale our business with a varied product suite

The right way to approach the upselling process to our clients is by asking ourselves, what is next for them? The moment we stop offering the possibility of taking them from point A to point B, they will go somewhere else. 

Resources: 

- FREE Resources https://www.thestrategyqueen.com/freebies 

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

- How the three different types of content I post are serving me

- How to stand out from the crowd with your content

- Why it is crucial to speak to our target audience's pinpoints, problems, and goals

- How creating different types of content help us reach more people

Consistency is vital when creating content, because most audiences rarely take action after seeing content for the first time. The content we produce must also be unique, standing out from the crowd at first glance. Finally, we must be intentional with the content we put out there, otherwise content created for the sake of it are empty posts that speak to no one and never convert.  

Resources: 

- FREE Resources https://www.thestrategyqueen.com/freebies 

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

- Why hiring support is crucial to avoid burnout

- The advantage of planning the content, and how much ahead is ideal for planning our content

- What parts of my business I've outsourced, and how that served me so far

When we start our business, we need to wear all the hats, but that doesn't need to be permanent. One of the best things we can do for our and our business' health is to identify the tasks we can outsource. We need to limit our activities to the things that require our face and voice, nothing else. 

Resources:

- FREE Resources https://www.thestrategyqueen.com/freebies

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

- What are the things we need to put in place to run an Evergreen Model

- How we can attract new customers into our funnel, and how we can ensure they convert

- The best ways to launch the Evergreen Model once we have every element in place

The Evergreen Model is fantastic for generating income on autopilot. It requires little to no effort once it is set up, and it is also a great strategy to retain customers. Creating a solid, low-cost problem-solving product to offer in an Evergreen Model is a wonderful tool to scale our business.  

Resources:

- FREE Resources https://www.thestrategyqueen.com/freebies

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

- Kajabi - Create and Sell Online Courses and Coaching https://kajabi.com/ 

- Why it is essential that we spend time growing our audience

- How a challenge can help us reach our 10k goal

- The best ways of promoting our challenge

- How to educate the audience on solving their problems, and the value they are getting with the end result of your product or service 

When we launch a product or service, in order to succeed, we need to educate our audience on their problems and how we will help them solve those issues. We also need to show them that the result they're getting is worth way more than the price we're asking them to pay for our services. 

Resources: 

- FREE Resources https://www.thestrategyqueen.com/freebies 

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/ 

If you are ready to create consistent cash flow and passive income without burning out in the process, this podcast is for you. I'm Laurie Burrows, a Business Mentor & Launch Strategist, a Property Investor and a millionaire mum in the making. I specialise in helping businesses to scale online through proven marketing strategies and passive income.  When I was 18, I started an online business selling hair extensions and hair products, but soon, I realised that wasn't my passion. What made my heart pump was the customer journey, how to attract people and convert them. I was passionate about marketing.  I decided to pursue my passion, and had an extraordinary career in marketing that lasted eight years. However, my inner entrepreneurial voice kept whispering in my ear, and I tried several times to start my own business, failing and coming back to corporate. I felt I was on an endless loop until I made a pact with myself that in 2019, I would launch my business and make it work. I kept my word, and while I was pregnant and dealing with the loss of my father, I launched this business. Within a few months, I took back my freedom, started growing my company without burning out, and in 2020 I celebrated hitting six-figure cash months. 

I’ve developed a system that has helped thousands of entrepreneurs scale their businesses, and I'm more than excited to share that with you in this podcast. 

Join me every week to get simple strategies that will scale your business and take it to the next level. Learn how to create a business that fits around you, your lifestyle, and your family, rather than you fitting around your business. You will learn how to hit those six or even seven-figure months consistently, without burning out or sacrificing quality time with your family.

Resources: 

- FREE Resources https://www.thestrategyqueen.com/freebies

- My website https://www.thestrategyqueen.com/ 

- Join my Facebook Group https://www.facebook.com/groups/thesixfiguresuccesssociety 

- Follow me on Instagram https://www.instagram.com/thestrategyqueen/