The more complicated your business model, the more vulnerable you are to risk. Investors prefer simple models because the risk decreases with less working parts to the model. Listen to Allon Raiz in episode 12 of The Successful Pitch where he breaks this down with an excellent example. www.raizcorp.com

Investors need to understand how much of the addressable market your business could potentially win but this number needs to be presented realistically. Taking into consideration that competitors will respond as soon as you enter the market, what is the best way to present your business’s market potential to an investor? Find out more in episode 11 of The Successful Pitch.

Maybe. I think so. Probably. Using these words in your pitch indicates doubt in yourself, your abilities and your business. Uncertain words immediately raise red flags in an investor’s mind. Conversely, overconfidence will set off the same flags. So how do you find a balance that will ensure investor buy-in? Join Allon Raiz for episode ten of his The Successful Pitch podcast series where he talks about crafting the perfect pitch vocabulary.

It is important to understand that a spray-and-pray approach to finding an investor does not work. It’s important to create a profile of what you are looking for in an investor and what you want from them before putting yourself out there. Join Allon in episode nine of The Successful Pitch to find out how to research and choose the ideal investor for your business.

No matter what business you’re in, a potential investor will want to know how you make money. Can you explain this process in detail from start to finish? Do you understand where you could push to make money and where you might be losing money? In episode eight, Allon explains why your answer to this question could make or break your pitch.

Investors are more likely to invest into a business with high margins. Why? Because higher margins provide a buffer for the mistakes a startup is bound to make. A business with low margins poses a higher risk because new businesses can’t always offset low margins with higher volumes. In this scenario, how do you mitigate your risk and entice your investor? Allon Raiz explains how in episode seven of his podcast series, The Successful Pitch.

As the business owner, choosing what to pay yourself is no easy decision. And what you do decide to pay yourself speaks volumes to your potential investors. Join Allon in episode six of the Raizor’s Edge podcast series, The Successful Pitch, to find out what you’re communicating about your balance of risk.

When entering the market, no competitor is going to roll over and let you take their market share. Do you know who your competition is and how they will respond to your arrival or growth? How you will respond is crucial to an investor’s decision to invest in your business or not. Join Allon Raiz in episode five of his Raizor’s Edge podcast series, The Successful Pitch, where he expands on this train of thought.

The job of an investor is to look out for all possible risks associated with a potential investment. If you are not upfront about the risks your business may have, the investor assumes you haven’t thought about your business realistically – nothing is risk free. www.raizcorp.com

In episode three of the Raizor’s Edge podcast series, The Successful Pitch, Allon stresses the importance of making sure you can show the investor that you and your team understand the risks associated with actually executing your business model.