The Sugar Show

The Sugar Show

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The Sugar Show episodes

  • Doing it Like a Pro with ASCP

    Just starting your sugaring business and need a little support? Maybe a website? Or how about some insurance to CYA just in case? Never fear, ASCP is here!

    If you’ve been around here for a while, I’m sure you’ve heard of ASCP and our long-time friendship. But for all you newbies out there, Maggie Staszcuk is here to grab your hand and walk you through it.

    Maggie is the Education Program Manager for ASCP and AHP, and she is the co-host of ASCP's Esty Talk. Maggie has been a licensed esthetician since 2006 and holds a Bachelor's degree in business administration. She has worked in the spa and med-spa industry, and is a wealth of knowledge for all my Sugar Babes out there! 


    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: 

    • The big picture benefits of having insurance as an esthetician or beauty professional.
    • Why it's so important to look at the big beautiful picture.
    • What resources ASCP can offer beauty babes to make the most out of their education and business!

    Check out all of ASCP’s Resources HERE

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to know if you’ve explored ASCP! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and ASCP @ASCPSkincare. 


    Want more of our Love2Sugar Official Partners? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    25 min
  • SMAC-ing Your Way to Success with Jason Daase

    Have you wanted to make the sweet switch to sugar but are afraid of sticking out in your local waxing community like a sugar-coated sore thumb? You’re in good company! Elena Daase was in the same boat when she first created SugarSMAC®, and all she needed to make this dream a reality was some from her brother-in-law Jason.

    Jason Daase became involved with SugarSMAC® after catching the vision from Elena of what a world-class Sugaring company could be. Prior to his involvement in SugarSMAC, Jason was an educator for 23 years who had a passion for training the next generation to be lifelong learners and critical thinkers. He has used his skill set to help guide the SugarSMAC certification program, and to cast an exciting new vision for the future of the company. He is committed to increasing the prominence of Body Sugaring in the esthetics industry, and to making SugarSMAC Professional® Body Sugaring a household name.

    In one of our first Love2Sugar Partner Spotlights of the year, Jason breaks down the story behind SugarSMAC®, their journey, and what sets them apart from other sugar pastes on the market.

    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: 

    • How one esthetician helped pioneer the art of sugaring in her Canadian city. 
    • Why you should NOT trust that YouTube video that claims you can DIY sugaring at home.
    • The family secret that makes SugarSMAC® so special and truly sets them apart!

    Check out SugarSMAC’s Sugaring Courses HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear your own personal journey to sugar greatness! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and @Sugar.Smac.

    Want more
    of our Love2Sugar Official Partners? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    25 min
  • Getting Real About Your Business This Year with Maxine Drake

    Let’s get real here - when was the last time you took a really good look at your operating procedures or the way you do business in your business?


    Never fear, Maxine Drake is here to help you level up your business in 2023! Maxine helps estheticians build, grow, and scale their businesses through Elite VIP Coaching, the Empowered Mastermind, and the Esthetician Inner Circle Membership™. She is a contributing author in The Estheticians Guide To Outstanding Esthetics and has written articles for many trade magazines such as Skin Inc and Les Nouvelles. She is also the creator of the Beauty Business Summit™.

    It’s time to take a good hard look at your backend business systems and let Maxine be your guide as she shines a light on some of the areas your business may need some extra TLC so you can crush those 2023 goals because when more spa owners are more profitable, the industry bar is energetically raised!


    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: 

    • How to take a look in the mirror to ensure you’re putting your best foot forward every single day.
    • What small touches you can bring into your treatment room tomorrow to take your clients’ experience to the next level.
    • The secret to being ten steps ahead of your clients so you know what they’re thinking before they’ve even thought it!


    Run, don’t walk to check out Maxine’s business-changing SOP bundle HERE!

    Can’t get enough of Maxine? Head over to her website HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear what small changes you’ll be making in your business! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and Maxine @MaxineDrake.

    Want more? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    40 min
  • The Blueprint to Your Best Q1 Ever!

    The weather outside is frightful, and all that bundling up makes it all too easy for clients to say “I’ll just let it grow out..” and that can mean more $$$ in your pocket!

    Continuing last week’s theme of planning ahead, today we’re zeroing in on Q1 (also known as the first 3 months of the year) and really getting clear on what you should be doing both in the shop and online so you can get a head start on those 2023 goals.

    So grab a pen and paper because you’re going to want to be taking notes as I reveal the step-by-step blueprint to your best Q1 ever! 


    BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN: 

    • How to turn “too lazy to shave my legs” in the winter into a full leg appointment in the spring.
    • What product you should have flying off the shelves
    • How turning your attention away from the treatment table and towards your marketing could triple your Q1 revenue! (Psst….Valentine’s Day is around the corner, what are you doing to promote Brazilians?)

    Check out “How Sugaring Saved My Life…Again!” HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear how what you’re doing to start the year strong and crush Q1! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar.

    Want more? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    24 min
  • Happy YOU Year! Setting Yourself Up for Sweet Success in 2023

     Happy 2023 Sugar Babes! 

    With a new year comes new goals, dreams, and resolutions. And if you don’t lay the proper foundation now, you’ll be fighting an uphill battle later in the year. 

    It doesn't matter if you’re listening in January or June, it’s time to grab a pen, break out that new planner, and break down your 2023 resolutions so you can “eat the elephant one bite at a time”.

    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER:

    • What 3 essential things you may be overlooking in your workday.
    • How celebrating the small wins can help you achieve the big ones.
    • The magic of putting pen on paper and laying out your year so you can set yourself up for success!


    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear your 2023 resolutions! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar for more tips, tricks, memes, and exclusive content on all things sugar. Want more? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!



    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    33 min
  • Sweet Success Story | Maximizing your Revenue with Angie Patterson

    I really, really love bringing on guests for the Sweet Success™️ series that will maybe show you a different way to think about success, and today Angie Patterson is here to shine a spotlight on her own brand of success.

    Angie went from front desk to call center manager to IT manager to HR/Operations manager of three locations in 6 years - needless to say she wore A LOT of hats! But she truly found her calling when the sugar gods came knocking and since then has hyper-focused her business to become known as the Brazillian expert while doubling her income.

    Whether you’re still in school or a seasoned esthetician beginning your sugar journey, I bet there’s a part of Angie’s story that you can connect with!

    BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN : 

    • Why sugaring is a journey - not a destination!
    • How to move the needle if you’re feeling stuck in your career.
    • The secret to doubling you’re revenue by doubling down on one specialty!

    Learn more and book with Angie HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - this was a heavy one, and I can’t wait to hear how you’ll be giving grace this holiday season! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and be sure to follow Angie @CityGirlSugaring.

    Want more? Download the
    Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    39 min
  • Girl, Give Yourself Some Grace!

    With the holidays coming at us like a freight train not only is it our busiest time of year, but our clients’ as well. And sometimes those conversations in the treatment room can have you double checking to make sure your certification says “licensed esthetician” not “licensed therapist”

    As beauty professionals, we’re often the definition of “self-care” for our clients, but it’s far to easy for us to forget to take care of ourselves.

    This problem is so much bigger than just a season, which is why today I’m gonna get real with you about what it means to truly give grace, ways to give grace to others, and maybe most importantly giving you the permission to give grace to yourself.

    BY THE TIME YOU FINISH LISTENING, YOU’LL WALK AWAY WITH: 

    • A better understanding of what truly defines “grace”
    • Nine ways you can start incorporating grace into your day-to-day routine (number 5 might be hard to hear)!
    • My top 5 tips for giving yourself grace even when it seems so hard!

    If you’ve connected with or been inspired by this episode in any way,  leave us a reviewand let us know your biggest takeaway - this was a heavy one, and I can’t wait to hear how you’ll be giving grace this holiday season! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar.

    Want more? Download the
    Love2Sugar App for your one-stop-shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    23 min
  • Gifting Self-Care with Julie Goehring

    As we enter into December and the holiday season is in full swing, I am really excited to bring you more tools to bring you new ways to think about your business without just churning and burning sugar.

    That’s why I invited my friend Julie Gohring - a heart-centered sales mentor for women entrepreneurs who teaches women how to sell from their heart and own the value of who they already are in sales & business.

    Julie really teaches women how to sell from their heart and own the value of who they already are, both in business and in the treatment room, while making sure that resonates with your clients. I can’t wait for you to hear Julie’s gems of wisdom and hopefully apply them to your own business this holiday season!

    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: 

    • How to throw out everything you think you know about sales conversations.
    • Why you never want to make your clients feel like they’re buying the lemon.
    • How to flip “selling” on its head by embracing the relationship aspect of esthetics while still meeting your quota each month.
    • The secret to conquering sales even as an introvert!

    Love what you heard? Check out Julie’s Feminine Selling Academy HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a reviewand let us know your biggest takeaway - I’d love to hear what your biggest sales takeaway was! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and check out Julie  @SellingIsFeminine on Insta and on Facebook!

    Want more? Download the
    Love2Sugar App for your one-stop-shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    43 min
  • THROWBACK | Massage Techniques to Help Jittery Sugaring Clients with Gaynor Farmer-Katics

    With the holidays swiftly approaching, a simple sugaring appointment can become just another stressful task on an endless “to-do” list. That’s why this week we’re throwing it back to 2020 when I sat down with Gaynor Farmer-Katics of Enhanced Touch Massage. 

    In this special throwback episode, Gaynor lends her expertise and guides us through ideas to help us create a relaxing environment for our clients.  An experience that will take our client's stresses away, even just for a moment, so they can enjoy their time with you, their Sugaring professional!

    Gaynor is a delight, and I’m hoping you’ll take advantage of her expert knowledge to create a treatment room environment that sets you apart this holiday season and kicks that pre-holiday anxiety to the curb!

    Want more? Check out Gaynor’s Enhanced Touch Massage Training HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear how you’ll be creating a stress-free treatment room this holiday season!

    And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and check out Gaynor @Enhanced_Touch

    Want more?
    Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    38 min
  • Sweeting Up Your Taxes with The Beauty CPA

    As the year comes to a close and the end of Q4 is right around the corner, my loyal sugar babes will know it’s time to check in with my good friend Kenesha "The Beauty CPA" Coleman

    Kenesha Coleman is an award-winning CPA, Certified Tax Coach and IRS Enrolled Agent. She founded ColemanTax, an Accounting firm that specializes in helping ambitious and driven Beauty Entrepreneurs save money by optimizing their tax and financial lives. Beautypreneurs rely on her easy-to-understand tax-savvy to beautify their finances, keep more profit in their pockets and make financial decisions that effortlessly grow their beauty businesses.

    I’m so beyond grateful to have Kenesha here to help all my sugar babes identify their business strengths and weaknesses so you can make sure that you are making the most out of your taxes and looking forward to the next year with strength and renewed vitality.

    BY THE TIME YOU FINISH LISTENING, YOU’LL DISCOVER: 

    • Kenesha’s three “hot tea takes” that will make a world of difference in your business.
    • How to show up like Oprah and truly own your bookkeeping.
    • The three essential “R”s to streamline your accounting and make bookkeeping a breeze!

    Take Control of Your Bookkeeping With Kenesha HERE!

    Snag Kenesha's Ultimate Tax Deductions Guide for Beautypreneurs!

    Check out Kenesha's "Beauty Business Roadmap" HERE!

    If you’ve connected with or been inspired by this episode in any way,  leave us a review and let us know your biggest takeaway - I’d love to hear how Kenesha inspired you to step up in your bookkeeping! And while you've got your phone out, make sure to follow us on Instagram @Love2Sugar and check out Kenesha @TheBeautyCPA. Can't get enough of Kenesha's brilliance? Head over to TheBeautyCPA.com and don't forget to join her FREE Facebook community "Beautypreneur Finance Mastery".

    Want more? Download the Love2Sugar App for your one-stop shop for all things sugar and join The Sugar Tribe while you’re there!

    If you’ve connected with or been inspired by this episode in any way, leave us a review and let us know your biggest takeaway — I’d love to hear how you’re embracing Sugaring For All!!

    And while you’ve got your phone out, make sure to follow us on Instagram @Love2Sugar 🤍

    If you’re ready to take your sugaring education and community to the next level, join us at SugarCon!
    Grab your tickets and learn more here → https://sugaringconvention.com/

    And don’t forget to follow along for updates, behind-the-scenes, and all things SugarCon → https://www.instagram.com/sugarcon_/

    Cheers to your Sweet Success! ✨

    28 min

About The Sugar Show

From the publisher's feed

If you’re building a business as a cosmetologist, esthetician, or wax professional, chances are you LOVE helping people feel beautiful in their own skin. But at the same time, you find yourself…