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The Sustainable Stylist Ep. 1: My “Magic Number” for a 3-Day Workweek + $100K+ Without Burnout

Jen Alden introduces her new podcast, The Sustainable Stylist, sharing her 13-year journey in the hair industry, the burnout and financial stress that made her consider quitting, and the epiphany that led her to change how she ran her business. She explains how she set a $100,000 annual income goal, reverse engineered it into a weekly and daily target, and then structured her pricing around that “magic number,” taking small steps until she reached over $100K and closer to $150K. Jen emphasizes setting pricing based on personal life costs and goals rather than comparing to others, and she discusses choosing a sustainable schedule—three full workdays a week—to reduce anxiety and avoid overbooking. She invites listeners to download her free guide and submit topics and questions for future episodes.

00:00 Welcome to the Show
00:40 Why I Started This
01:03 From Burnout to Clarity
01:55 Exploring Education Online
02:47 Money Goals and Reverse Math
04:25 Three Day Workweek Plan
05:59 Pricing with Your Magic Number
07:09 Budget for a Better Life
08:03 Schedule Boundaries and Anxiety
09:00 Download the Guide and Next Steps
09:39 Wrap Up and Goodbye

Get the FREE SalonSchedule Audit: https://www.theholistichairstylist.com/salon-schedule-reset-free-guide

Questions? Comments? Topic Suggestions? Leave me a voicemail! https://www.speakpipe.com/TheSustainableStylistPodcast

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