One business model I’ve always been fascinated with is local marketing. It’s where you help a local business obtain foot traffic and customers to their business using online strategies. Here’s the thing. Plenty experts teach many different ways of doing it. Well, my guest, Alicia Lyttle walks us through her amazing technique and I even learned something.

I wanted to take this time to talk about doing business with non-profits. The world of helping non-profits achieve their goals is a cornerstone to serving at a high level and more for-profit businesses should do so. It's not just a play on good will but it's a way to become a much-needed asset to undeserved communities. I give some friendly advice for you to add to your existing business efforts.

The launch world needs to be demystified. Think about it...you have a product or service but then you have to sell it. Everyone says make it an event so you can start off huge. The question is how, right? Well, my guest Daven Michaels talks us through the mechanics of a 1.3 Mil launch which he conducted within 30 days.

Starting your business can be a stressful event when you face daily duties. Just being real, lessons can be learned in order to be effective, efficient, and enlightened. It's not magic when you know what to look for and my guest Michael Muse helps entrepreneurs find their best opportunities in stressful times.

Time to do something a little different. Entrepreneurs can come from all walks of life and in this episode, we explore artistic entrepreneurs from the first ever conventions celebrating diversity in the geek/nerd space...BlerdCon! I had the pleasure of sitting down with four artists and I picked their brains on what works today for live event proprietors.

We've talked high-ticket sales before on this show but not quite like this! Developing an offer that delivers massive impact is one of the key factors to qualify for upper-level sales. The question is…what goes into creating change so huge, someone is willing to pay you large amounts? My guest Michael “Overdeliver” Baptiste explains the mechanics of high-ticket from the inside.

Sometimes, your best intentions can cause massive transformation unintentionally. In business, you never really know the unlimited amount of potential you have until you get started and my guest, Adam Markel, intended to help his kids makes small changes to create massive change. Now he’s doing it worldwide.

Ok. Truth be told. We can have a messy business when we don't set ourselves up for success. Here is the good news...when you know how to systematize your business, it's never too late to get in the black. My guest Gonzalo Paternoster walks us through the process of working smarter.

Part of establishing yourself and our business as leaders is creating content. Unfortunately, most small businesses believe anything on the internet is fair game and can be used for your own purposes. The law doesn't care about you not knowing the law so it's no excuse to now know what you don't know. So how do we not get ourselves into hot water? My guest Lin Eleoff talks us through what we need to do to stay compliant and have a hassle free, creative business.

Becoming an author in today's world is a must to help establish authority. Thing is, how your book gets readership is a totally different ballgame than it was 10 years ago. Big publishing houses are becoming more picky with their chooses so standing out is harder to do but small publishing houses are making a name for themselves as viable solutions. My guest Diane Taylor talks us through what has changed and how we can beat the major publishers for ultimate success.