What do confirmation bias, the halo effect, heuristics, prospect theory, duration neglect have in common?
Thinking Fast and Slow by Nobel laureate Daniel Kahneman examines our decision-making and the traps we fall into when trying to reach what we believe is a wise decision.
Kahneman says our behavior is determined by two different systems – one fast, and the other slow. The first is impulsive, automatic, intuitive and the second is thoughtful, deliberate, and calculating.
And the conflict between the two determines our decisions.