The service industry is undergoing a rapid transformation, driven by technology, automation, and AI. In this episode of The Future of Work® Podcast, host Frank Cottle sits down with Joseph Pascaretta, COO of WORKWAVE, to explore how technology is reshaping the trades, field services, and small businesses.

With decades of experience in leadership, entrepreneurship, and customer experience, Joseph shares insights on how younger generations are embracing the trades, how AI is streamlining operations, and why the future of work is increasingly hands-on and tech-driven.

If you're interested in business innovation, workforce trends, or the intersection of technology and service industries, this episode is a must-listen.