I am super excited about a brand new online training course that right now you can get FOR FREE!! Why should other be excited? Because in this training you are going to be equipped with not only a how to, but EVERYTHING you need that people earning $1k per day…

I’m join today with my good friend and colleague, Cliff Ravenscraft. Cliff is well known in the podcast community as the OG of podcasting and has helped a who’s who list of podcaster create, start, and launch successful podcast. A few years ago his business started to pivot into helping…

If you've ever worked with a team of people, then you know that some are more likely to take responsibility than others. This isn't always by choice: in fact, sometimes it can be because some people don't want their jobs or their responsibilities. But whether it's a matter of choice or not, many people will never become responsible in the way you want them to unless you do something about it. Here are seven ways to encourage others to take responsibility for their actions:

1 Help them get a vision for excellence

I've found that the best way to encourage others to take responsibility is by helping them get a vision for excellence. Help them see what it looks like, feel what it feels like, and experience the benefits of being excellent. Here are some steps you can take:

Show them how excellence will help them (and their team) succeed in their current role.

Show them how excellence will help them grow as professionals.

Explain how being excellent will benefit the company as well (e.g., increase revenue; improve customer satisfaction).

2 Expect excellence

Expect excellence and you will see it in others. You can't expect something if you don't believe in it, and if you do believe in it, then you will help make it happen. Expect excellence and the world will be a better place. The world is full of people who are

waiting for someone else to tell them what they want to achieve or how they should live their lives. If we all started expecting excellence from ourselves and each other, we would see an explosion of creativity like never before! If I ask a child what they want to do when they grow up, most of the time they won't have an answer for me because most adults never asked them that question before... We need more people asking questions like this because the answers could change our whole world!

>

3 Lead by example

The best way to encourage others to take responsibility is by leading by example. You are setting the tone for your team, and as such, it’s important that you lead by example. This means that if you want someone else on your team to take more responsibility, they need to see how much responsibility you take yourself.

You can demonstrate this in many ways:

Be a good role model

Show people what behavior looks like at work and outside of work

Show people how you expect things done right and wrong—and then give them more detail on how they can do something better

4 Get a commitment to excellence

If you want someone to take responsibility, get them to commit to excellence. That's the formula.

Make sure they know what is expected of them. Make sure they know how to do the job at hand.

Tell them what's in it for them if they do their best work, and that doing their best work will make our organization better overall (meaning everyone benefits).

5 Reward responsibility

Rewarding responsibility is important. It's also different from rewarding results.

For example, if a team member takes on additional r

If you’ve ever worked with a team of people, then you know that some are more likely to take responsibility than others. This isn’t always by choice: in fact, sometimes it can be because some people don’t want their jobs or their responsibilities. But whether it’s a matter of choice…

Why excuses come so natural Who wants to be in pain, uncomfortable, admit they are wrong, or accept correction? These are not natural human responses but inner-character that has to be developed for anyone who wants to see achievement and success in any given area. The natural response to any…

But, what does “Work On It, Not Just In It” really mean?

At EMyth, “Work On It, Not Just In It” encapsulates the shift in thinking you need to make in order to create a business that really works—a business that really works for you. It’s a shift in perspective that has everything to do with recognizing that the purpose of your life is not to serve your business. The purpose of your business is to serve your life.

So, why is it so important for you to shift your thinking in order to build a business that works? Let’s go back to the E-Myth: the Entrepreneurial Myth.

The E-Myth says that, regardless of how much you may identify with being one, it’s a myth that most businesses are started by entrepreneurs. By our definition, “Entrepreneurs” are people who go into business with a vision of a company they want to create—people who don’t rely on their own effort and ability to produce results.

In fact, most businesses are started by what we call “Technicians”. These are people who create a place to go to work for themselves, and make the fatal assumption that understanding the technical work of their business means they’ll be able to successfully build a business that also does that technical work.

It’s an assumption that’s simply not true. It’s not only the primary cause of the failure rate of businesses—half of all businesses never make it to their fifth anniversary—but also leaves the remainder in survival mode. Many are just hanging on. Others have lost their passion, just not having fun anymore.

Here are some examples of what we mean:

If you’re a graphic designer, you may have the technical skill to produce superb visual communication through type, photography and illustration, but it doesn’t mean that you understand what it takes to build a graphic design business that can make a promise to its customers and keep it every time—consistently and predictably.

If you’re an electrician, you may be so technically savvy that you can wire a building the size of the Sears Tower in Chicago, but it doesn’t mean that you know anything about building the marketing, finance, management, lead generation, lead conversion, customer fulfillment or leadership processes that every successful electrical contracting business needs.

If you’re a real estate agent, you may be outstanding at representing clients who are looking to buy a new home or sell the one they have, but it doesn’t mean you’re prepared to create a real estate firm that can thrive whether you’re there or not, leaving you free to live the life you really want.

If you’re a Technician at heart, you’re not just passionate about the product or service you deliver—you’re also really good at what you do. From the very first day you went into business for yourself, you’ve been relying on your personal ability to get things done, because no one does it better than you. It’s almost heroic what you’ve been able to accomplish!

And, it’s just not enough. It can only get you so far. At a certain point, you can’t help but feel the impact of all the demands of owning and operating a business that you just weren’t prepared for.

Trying to stay on top of it all can be pretty overwhelming. You can spend a lot of time working without feeling like you’re getting anywhere. It’s a tragic expenditure of time and effort.

But it just doesn’t have to be that way.

Working on it, not just in it can change everything.

The call to work on it is a call to

Welcome to episode 538! Today we’re talking about ideas for creating content for your site, podcast, social media, and newsletters. All of the wizards of smart and studies say the same thing when it comes to building a brand and promoting your business, content is king. The challenge for most small business people is creating it.

In past episodes we’ve shared about AI software that will do a lot of the grunt work for you in creating content, however there is one thing it won’t do and that’s start the idea. What do you talk about? How do you get an audience to engage? What will connect and resonate? All of these are questions you’ve probably asked when thinking about creating your content.

So in this episode we’re going to dig into 29 ideas that should help you in creating better more engaging content to help build your brand, drive more traffic, generate more leads, and ultimately increase your sales.

29 content ideas

Resources Mentioned in show

Digital Marketing is constantly changing, and it can be very hard to keep up. However, there are some trends that seem to be more pronounced than others. In this post we will review the top 5 digital marketing trends that are currently happening right now:

AI

AI is the buzzword of 2018. And for good reason. AI is an umbrella term for a variety of computer technologies that seek to simulate human intelligence. It’s about getting computers to think like humans and learn from experience, use data to make decisions, solve problems, and carry out tasks in ways that are similar to humans. The practical application of this technology has been around since the 1950s but it’s only recently that we have seen significant advances in AI technology due largely to advancements in computing power and huge amounts of data being available via social media channels like Facebook or Instagram. Nowadays there are many different types of artificial intelligence including machine learning (ML) which is a form of statistical analysis where programs or algorithms learn from previous experiences so they can make better decisions without being programmed specifically for each situation; deep learning which uses neural networks (networks based on how neurons work) as well as other techniques such as reinforcement learning (RL) where systems learn through trial-and-error rather than through programming; natural language processing (NLP), which enables machines to understand human language so they can communicate effectively with us; game theory modelling where intelligent agents attempt take actions that maximize their own rewards while considering those same actions carried out by other agents within their environment; swarm intelligence whereby groups cooperate together towards a common goal such as finding food sources or avoiding predators; quantum computing which uses quantum physics principles instead binary logic used by traditional computers such as bits represented by ones or zeroes - could hold promise for unlocking new forms artificial intelligence such as quantum search algorithms that could run much faster than conventional methods because they rely on manipulating atoms rather than transistors

The use of AI

As the marketing landscape changes, it's important to stay on top of the latest trends. You can learn a lot by observing what your competitors are doing and listening to new ideas from industry experts. One thing that we've all learned is that artificial intelligence (AI) will be a major player in digital marketing in 2019.

In case you're unfamiliar with AI, it's essentially an approach to problem-solving that involves algorithms "learning" from data and making predictions based on those patterns. This can include things like determining which ad campaign would generate the most revenue for your company or choosing which search terms should go into an advertisement copywriting formula.

AI has been around for years now, but as more companies invest in this technology and apply it across their operations—from product development to customer service—it's become increasingly useful when it comes time to determine how best allocate resources within these departments too!

Video

Video is a great way to show people what you do. It can be used to educate and inform, entertain and inspire, or build trust. Video also allows you to create a more personal connection with your audience. If they’re watching something they enjoy, they’ll be more likely to pay attention when you need them to take action.

No Click Search

Google has begun a new search engine called “No Click Search.” The idea is that you can search without clicking. You can do it by voice or by drawing. This is a great way to get people to use your site without them having to click on anything!

Mapping our customer's journey

Understand the journey your customers take to get to your offer.