The Time Is Now

Billy Gene: Master of Marketing. Pretend for a second that your business is a sailboat. Your sailboat has lost some momentum because of a sudden shift in the winds (pandemic). You can see a clearing in the distance and there appears to be a strong wind up ahead, but you're not sure you can make it. You have a few options: 1. You can adjust your sail in hopes of catching a draft; 2. You can cut your sail and call it quits. In this example, your sail is your marketing. Cutting your sail ensures you are dead in the water. The 3rd option is our good friend, Billy Gene, who just happens to be cruising through this episode on a yacht with a sale on sails. True to his nature, you have a problem, and he has the solution. That's marketing. That's Billy Gene.

Marshall Sylver: Hypnotist. Author. Motivational speaker. Get out of your own head. Ironic advice from a guy who makes his living getting into yours... As a professional hypnotist, Marshall Sylver is an industry leading business consultant that understands exactly how powerful the words you speak to yourself, and to others, are. He has used his heightened sense of communication to entertain and dazzle audiences on stage, and maybe more importantly, he has helped to elevate some of the most brilliant minds in business to a higher consciousness. Not too shabby for a kid who grew up living in a chicken coop, huh? In this episode, a true master of mindset explains precisely what you should, or should not, be focused on.

Ed Mylett: Entrepreneurial elite. 8 days a week was not enough for The Beatles; it's a shame they never knew there are actually 21...IF you're Ed Mylet. With a run time of 24 minutes, this is the shortest episode to date, and it certainly isn't for lack of substance or content. Ed is recognized as one of the most successful entrepreneurs in the world, and if you want his time, you've got 2 minutes, 8 minutes or a max of 24. He's exact, he's precise and his ability to "shrink time" makes him impossibly productive in the eyes of a competitor.

Frank Shamrock: The first UFC Middleweight Champion. If you thought our circle (or in this case, ring) was limited to real estate and business types, guess again. In this episode, Kent takes center ring with the very first UFC middleweight champion, Frank Shamrock. In addition to being a champ, he was also a talent spokesman for the UFC itself, where he pitched his passion and helped to turn the UFC into a billion dollar industry. However, the ascent to glory was anything but a rosy ride to the top. Frank's journey originally started out in a different kind of cage, one with armed guards and three square meals a day...

Drew Canole: Founder of Organifi. For Drew Canole, leadership is about everything beyond what meets the eye. For starters, his executive corner office isn't on the highest floor in the tallest tower. He doesn't shout commands from a high-backed leather chair, flanked by rich mahogany furniture...In fact, he doesn't even have an office. Whereas typical founders of companies fancy themselves as modern day kings, Drew drives the culture of his company through a deep understanding of human nature. He will be the first to tell you that he doesn't have all of the answers, which is why he and his leadership team have read over 1,000 books together. Leadership, as he explains, is an energy.

Patrick Precourt: Industry leader in personal development coaching, marketing, business development, speaking and a master of sales and leadership. What separates you from a goal can be boiled down to: action vs inaction. No one likes to come up short of a goal, but most of what keeps people from achieving a desired outcome is caused by a fear-induced paralysis. Relying on neurochemistry and some good old fashioned perseverance, our discussion with Patrick highlights the necessary ACTION of taking back control of your thoughts, which will prove to be the single-greatest step toward achieving your goals.

Lori Taylor: Direct response copywriter. 

If you've ever watched celebrity chef Gordon Ramsay audit a restaurant, you know it can be brutal to witness, as failing restaurants and their owners are exposed to Ramsay's unrelenting standards. From a business owner's perspective, having every aspect of your business carefully scrutinized can be a vulnerable and painful experience that often requires setting aside your ego and facing the numbers. In this episode, Lori Taylor goes full on Gordon Ramsay and serves up exactly what you should understand about your company's fundamentals, all the way down to the cents...and just as there are no good excuses in an episode of Kitchen Nightmares, your excuses are no good here either. If personal responsibility and accountability are not for you, Lori is not your girl.

Perry Belcher: Digital marketing legend. Kellogg's. Starbucks. Netflix. All household names that owe their brand recognition to economic downturns. While many businesses slash their marketing budgets and slouch in fear, savvy investors are acquiring competitors and bolstering their market-shares at a premium discount. Perry outlines why "younger" entrepreneurs have the upper hand against older, more established types, and details how to maneuver your messaging to ensure your upper hand is filled with the lion's share. 

“The fear of loss is always greater than the desire to succeed.”

Octavio Cifuentes: Founder of FTX Wellness. Where the body goes, the mind follows. Physical strength and mental fortitude go hand in hand, and when it comes to building both, plus a massive fitness empire, our next guest is outpacing the pack. Octavio and Kent discuss the importance of "tribes" and how to align yourself with the right people, that have the right energy, to get to the right places.

Chris Naugle: America's #1 money mentor. You've been taught your entire life to give up control of your money. All the while, that hard earned money is being utilized to create unimaginable wealth that you will never see. If your 401K was explained to you in those terms, would you think twice about making those monthly contributions? What's more, the comparatively small return you do make, could all be gone in a single downturn day. Kent and Chris let you in on their chat and it is likely the single most important conversation on money advice you have ever heard.