Bear and Chase talk about sale deadlines and how they work and why they are the way they are, the value of advertising in certain print media options, and who's always late with consignment deadlines. Guests Jeremmy & Lindsey McEntire of McEntire Farms tell us about how they got started in the breed and their promotional idea with the Moneyball along with future ideas and how it'll affect the Texas Longhorn Industry.

Bear and Chase introduce themselves and talk about how they met, where they came from, how they got here, and what's to come within the Longhorn industry and the future of the Tip to Tale Podcast.