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Step into ’The TradeMarke,’ your go-to podcast for everything marketing in the trades. Hosted by Award Winning Industry Marketing Experts, Sarah Ghirardo from ReMarketable and Eric Thomas from Rival D... more
FAQs about The TradeMarke:How many episodes does The TradeMarke have?The podcast currently has 242 episodes available.
January 04, 2022How to Increase Recurring RevenueOn this episode we are joined by Philip St. Jacques from Work Wave. This is our first episode of 2022! We hope you are ready to work this New Year!We discuss directions to take depending on business size, revenue and how to increase that recurring revenue....more36minPlay
December 25, 2021A Very Merry Rival Digital ChristmasMerry Christmas podcast listeners! Eric here, taking a quick break from holiday festivities to wish everyone a happy & healthy holiday season. We appreciate all of our listeners taking the time out of their busy lives to check out our show each and every week. We are looking forward to a strong 2022 and hope you are as well! If you have any recommendations on people for us to interview, email them to me at [email protected]....more4minPlay
December 21, 2021How to Modernize Your HVAC Company Through Marketing & TechnologyOn this episode, we are joined by David Indursky from ENCON.We discuss how to use marketing and modern and ever changing technology to your advantage. We encourage you to use these tips in the upcoming year to grow your business! ...more33minPlay
December 14, 2021How to Grow Your Business in 2022On this episode we are joined by Josh Kelly from Clover Marketing. Josh has had great success, including taking a business from 6 million to 200 million!In this episode, we discuss the importance of tracking and knowing your numbers, 3 additional ways to make more revenue and recruitment and retention.We also talk about how to utilize a ringless voicemail as an effective marketing tool.Want free marketing tools from Josh? Email him here:Josh's email address: [email protected]...more50minPlay
December 07, 2021Utilizing Social Media to Grow Your Service BusinessOn this episode, we are joined by Brent and Leslie Harpole of Champion PlumbingThe social media content of Champion Plumbing stood out to us so we wanted to chat with the Harpole's and understand how they grew their social media and where their ideas come from. Social media is platform that is always changing. With this change, however; it should also always be growing and evolving! We discuss social media, how the Harpole's got their business where it is today and we also discuss Cracker Barrel of all things! Stay listening. *New Episodes every Wednesday!*...more39minPlay
November 30, 2021How to Develop Long-term Relationships with CustomersOn this episode, we are joined by Rusty Cochran from We Care Plumbing Heating and Air. We discuss his story and how he got to where he is today and how he developed long-term relationships with the customers he has acquired throughout the years. Why is is important to remain close with your customers? Rusty explains. ...more40minPlay
November 22, 2021The Ultimate HVAC Marketing Mastermind SessionOn this episode, we are joined by Josh Smith from Scorpion.What's better than one marketing agency? 2! Listen to Eric and Josh discuss the importance of figuring out what stage of business you are in--this is crucial in how you go about marketing to your potential customers.Josh talks about how to exposing yourself to customers you already work with will help you get name recognition and in turn, more leads.This is our LAST podcast before the Thanksgiving Holiday, so enjoy your family, your feast and the time-off!...more37minPlay
November 18, 2021Q4 Rival Digital Company Update & HVAC Marketing TipsOn this episode, we are joined by our very own Marketing Specialist, Sophia Klemenz! She has been full-time with us since the summer and is the brains behind the podcast. Usually she is behind the scenes editing the episodes, but today she is a guest! (she's also typing her own description as you read this...hello!) This episode includes marketing tips as well as a company update! We've had lots of changes since the last company update--so stay tuned!...more31minPlay
November 16, 2021How to Increase Call Conversion for Your HVAC BusinessOn this episode, we are joined by Zac Garside from Power Selling Pros.We discuss how CSR's should provide an amazing experience with every call they take. We touch on how your CSR's should define, manage and model expectations that you put into place in your company. Zac offers a lot of advice and expertise in how to keep your CSR's effective, efficient and booking leads....more40minPlay
November 11, 2021How HVAC Contractors Can Save Time and Money Every Day (Part 2)On this episode of the podcast, we welcome back the crew over at CompanyCam for part 2 of our discussion on how to organize your job photos and save time in the field. Our guest, Claire shares a ton of useful insight on how to set up the new showcases feature and we break down how it can help your HVAC SEO.CompanyCam is the only app that every contractor needs. Over the past few years, they've seen huge growth with their app because it is simple to use, and extremely efficient for your technicians to organize photos out in the field.Rival Digital is proud to be a CompanyCam partner & website showcase implementation specialist. If you are using CompanyCam and would like to set up showcases on your website free of charge, let us know!...more45minPlay
FAQs about The TradeMarke:How many episodes does The TradeMarke have?The podcast currently has 242 episodes available.