The Trending Communicator

In this episode, Dan connects with retail management expert, c-suite mentor, and founder of Global Recruiters of Lowcountry, Melissa Latham. Spending over three decades in retail, Melissa has seen and done everything from being a sales associate to becoming the retail vice president for Fortune 500 company Jockey International. She attributes her career success widely to the people she has hired and the teams she has built along the way. Ultimately her experiences with relationships and building connections inspired her to pivot into an all-new territory–recruitment. And what a fertile ground it turned out to be. With the Great Resignation and other disruptions caused by the pandemic, Melissa saw an opportune time to tap the global talent pool. She and Dan talk about how the corporate landscape is changing with the rise of remote work, spotting an opportunity and going after it, sticking to your core values, and adapting to an evolving market.

In this episode

• 4:08 - Melissa's career journey
• 4:36 - Why recruitment?
• 11:06 - Collection vs. connection
• 28:25 - Using LinkedIn effectively
• 39:00 - Melissa on the evolving talent market
• 45:36 - Going remote
• 58:00 - Anticipating growth
• 1:02:30 - Creating impact by connecting

Notable Quotes

• "I think the network is a huge collection of people that you have some type of connectivity but its not deep, but you know you can reach out to them." - Melissa (09.12)
• "Be more interested than interesting" - Melissa (28.53)
• “Just jump in and make it happen. And all those things that you seem to be worried about? You find a way to overcome them.” - Melissa (7.33)

Resources and links

The Dan Nestle Show

• The Dan Nestle Show (libsyn.com)
• Dan Nestle (@dsnestle) / Twitter
• https://www.linkedin.com/in/nestle
• The Dan Nestle Show | Facebook

Melissa Latham

• Global Recruiters of Lowcountry
• https://www.linkedin.com/in/melatham/

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In the episode, Dan connects with US Army veteran, logistics expert, and creator of Meaning Forge, Jim Benton. As the name suggests, Jim is deeply concerned about meaning – and he’s on a mission to help others use their experiences to forge meaning in their own lives. He’s developed an interview framework based on mythological symbols that helps his subjects uncover their purpose and envision their legacy. Dan and Jim talk about how the Forge came about and much more as they serve up a conversation rich in meaning, purpose, and a fair share of symbols. Jim’s perspective is one you won’t want to miss.

In This Episode

• (3:10) James talks about his journey
• (12:36) The turning point in his life
• (14:35) Key lesson he learned
• (19:46) What are the six hard leadership lessons?
• (26:15) "I failed in this relationship."
• (33:49) How James helped people find their meaning with Forge
• (48:07) Difference between meaning and purpose
• (55:10) Lessons James learned from his previous interviews

Notable Quotes

• "Leaders make leaders because it's a developmental process. Leaders have to spot talent in other leaders and in that raw state start to cultivate, create space for those people to lead." - James (24.22)
• "Life is not about destination ladies and gentlemen, it's about the journey; unfortunately, or fortunately!" - James (30.54)
• “Having some grace and self forgiveness. So you're gonna make it, gonna make mistakes. Make a decision. See what happens!” - James (24.08)
• “Let's talk subordinates. You own that relationship. Like you own their failures, you own their successes. And of course when they succeed, you have to defer. Like when you own it, you have to give it to them.” - James (25.41)

Resources & Links

• Six Hard Leadership Lessons from an Army Captain (linkedin.com)

James Benton

• James Benton CSCP, PMP - Control Tower Program Manager - IBM | LinkedIn
• Meaning Forge (buzzsprout.com)
• YouTube Channel - Meaning Forge

The Dan Nestle Show

• The Dan Nestle Show (libsyn.com)
• Dan Nestle (@dsnestle) / Twitter
• https://www.linkedin.com/in/nestle
• The Dan Nestle Show | Facebook

Shout Outs to Traci Philips, Lou Everett & Sherri McManus

• Traci Philips on LinkedIn
• Lou Everett on LinkedIn
• Sheri McManus on LinkedIn

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with award-winning marketer, public speaker and chair of the American Marketing Association’s ethics committee, Lisa Bowman. In 2020, Lisa’s tenure as United Way’s Chief Marketing Officer ended after she endured years of retaliation for reporting a fellow executive for sexual harassment. Her bestselling memoir, “Harasshole: A Cautionary Tale of My Time at ‘America’s Favorite Charity,’” chronicles her experience. 

Today, Dan and Lisa talk about the marketing challenges she faced as CMO at United Way, how the company repeatedly chose to shelter the “harasshole” despite complaints from multiple women, the retaliation she experienced for reporting him, and her path forward as an advocate and public speaker. And of course they also talk about marketing, leadership, ethics, purpose, and more. 

In This Episode

• (04:11) Lisa’s background, and the path that led her to (and from) “America’s favorite charity,” United Way
• (10:40) What drove Lisa to accept the job offer “that fell out of the sky” 
• (13:51) The scope of Lisa’s role as United Way’s de facto CMO 
• (18:23) The massive marketing challenge of building back brand equity 
• (35:33) The “harasshole” 
• (40:05) “From minute one, he began harassing me.” 
• (45:52) What does harassment really mean? 
• (52:11) Retaliation 
• (58:49) “I don’t need you anymore” – Lisa’s firing 
• (1:08:45) The aftermath 
• (1:13:30) Lisa’s path forward

Notable Quotes

• “What does this mean? I've just had two men tell me that I'm intimidating. And yet I don't have power over either of these men. One is my boss. One is a candidate I'm interviewing. Like, like what is intimidating about me? I think there was something about me that made them uncomfortable. But then you question and go, ‘Is that my problem? Or is that their problem?’ And I've come to the conclusion – it's their problem. Not mine.” – Lisa (40:00)

• “I went back to HR this time on behalf of myself. And from that minute, I had a target on my back. A few weeks later in a conversation with my boss, the CEO, the harasser's name came up in a business context. And I said, you know, ‘Are you aware of the fact that I've had to go to HR about him twice in the past couple weeks?’ And his response was, ‘Yeah, I heard about that. You know, you just need to learn to get along with him.’” – Lisa (49:37)
• “There are thousands of women that deal with this every single day. If it could happen to me as a C-level female, you know, what happens at lower levels? You know, what happens to women that don't know what to do, don't know how to fight back? There were things that I didn't know that I learned in the process. I feel an obligation to pay it forward and just share my experience.” – Lisa (1:14:57)

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with marketing veteran, branding pro and official elevator pitch repairman Mike Verret. In Mike’s nearly three-decade career, he’s done everything from client service to product strategy to global brand management at Hasbro. The red thread that connected them all, though, was his unique ability to relate to an audience on their terms – and now, through his own marketing strategy company Verret and Associates, Mike teaches other entrepreneurs how to do the same. 

Today, Dan and Mike discuss how meaningful connection happens, the value of understanding your audience’s perspective of your business, the power of storytelling in selling, and more.

In This Episode

• (02:55) Mike’s background, and the genesis of Verret and Associates
• (11:46) Adapting to cultural differences in business
• (18:00) Mike’s “empathetic trigger” as the secret to his interpersonal communication prowess
• (29:15) “Connection is about getting to a conversation.”
• (37:40) How does connection happen in a meaningful way? 
• (42:57) The plumber example: connecting to a prospect’s need state via storytelling
• (47:35) The power of the “I help” statement
• (50:28) The key to an impactful elevator pitch
• (1:05:15) The value of connecting with the audience from their perspective, not yours

Notable Quotes

• “What enabled [my success] was my understanding of an audience. And that's what I saw as the red thread that ran through my career. What I was best at was relating an idea to an audience on their terms. And that became exactly how I thought about everything. How do you take what you do – say, as a business – and translate that into something that your audience is going to find the meaning in? And that's what I always looked at.” – Mike (15:18)
• “When you're talking about your business to your audience, the reality is you think a hundred percent about what you do and what you focus on. The audience cares about five percent. I don't care if it's an internal pitch to the C-suite about a new piece of software that's been developed or it's a sales pitch to someone or it's your LinkedIn profile. The challenge is always finding the right 5% to get your audience's attention, keep it, bring them through in the right order and get them to a decision point. It’s really hard to do when you know everything.” – Mike (34:14)

Resources & Links

The Dan Nestle Show

• https://nestle.libsyn.com/
• http://twitter.com/dsnestle
• https://www.linkedin.com/in/nestle
• https://www.facebook.com/TheDanNestleShow

Mike Verret 

• https://www.verretandassociates.com/
• https://www.linkedin.com/in/mike-verret/

Mentioned

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with transformational coach and mindset master Luke Harlan. A former marketing executive, it took Luke a long time to give himself permission to be happy and successful. His journey towards self-transformation started with reclaiming his health and continues today as he helps others live the lives of their dreams through Mindset Freedom Coaching. 

Today, Luke and Dan talk about mindset as a muscle, the connection between mental wellness and physical wellness, the importance of rediscovering our childhood mentality and more.

In This Episode

• (02:21) From marketing exec to transformational coach
• (05:41) The warning signs that something needed to change
• (12:00) Luke’s epiphany
• (17:21) Give yourself permission to do things differently
• (19:35) The 5 distinct mindset shifts to get to freedom
• (25:47) “You are enough.”
• (27:19) Why mindset is a muscle that needs constant exercise
• (30:45) Three questions you need to ask yourself on the journey to transformation
• (36:06) The connection between mental wellness and physical wellness
• (40:04) “I did this to myself”: Luke’s marrow donation, and how he realized he needed to get healthy
• (49:32) The limited mindset problem
• (56:22) Rediscovering our childhood mentality
• (1:00:43) The virtue of saving the people swimming towards you
• (1:07:01) Luke’s final words of advice

Notable Quotes

• “It was just a mouse on the wheel type thing. I was tired of just doing the services. And that's when I fell in love with helping people within the business. And then that's when I went through that kind of matriculation of, okay, what are the habits and characteristics of the people who are hitting home runs and being successful and what are the behaviors of the people who are getting in their own way? And unfortunately, I felt like, oh, wow, I was part of the group that was getting in their own way. And I said, well, how can I help my clients? How can I help myself become better? Because I had that epiphany, that epiphany was like, dammit, if I'm not a hundred percent, I can't give a hundred percent. If my cup's empty, how do I pour into other people?” – Luke (06:43)
• “You right now in your current state, you're more than enough. You have the absolute capacity to change your life and it starts with you. It's a decision you get to make. A lot of times I've been there where you feel helpless, you feel like you're not enough. You feel like kinda life's against you. And if you can just switch to one little paradigm shift that I learned …if you grow through what you go through, develop that thicker skin, tenacity, skill up in your resilience, you're gonna tackle the next thing stronger, more confident, with more belief in yourself.” – Luke (1:07:01)

Resources & Links

The Dan Nestle Show

• https://nestle.libsyn.com/
• http://twitter.com/dsnestle
• https://www.linkedin.com/in/nestle
• https://www.facebook.com/dsnestle/

Luke Harlan

• https://www.lukeharlancoaching.com/
• https://www.linkedin.com/in/lukeharlan
• https://www.facebook.com/lukeharlancoaching
• https://www.instagram.com/lukeharlancoaching/
• https://www.youtube.com/c/LukeHarlan

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with storyteller, media insider, creative entrepreneur, and fellow Penn Quaker, Adam Hertzog. A cable TV sports and entertainment trailblazer whose career began as a production assistant at ESPN in the 90s and led to nearly three decades of writing, production, and executive leadership at The History Channel, HBO, ESPN (again), NBC, and The Golf Channel, Adam is now President, Executive Producer, and co-founder of video and content production firm toldright, where he's breaking traditional broadcast business models and trailblazing yet again. He and Dan talk about the evolution of video and corporate storytelling, and go into depth about the foundational skill that trumps everything else: writing. 

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with social media marketing leader, speaker, entrepreneur, advocate, customer service guru, and author, Brooke Sellas, to dig into the power of conversation for marketers and brands alike.  As the founder and CEO of B Squared Media, Brooke is at the forefront of harnessing social media to transform customer service - and she's learned that it's conversations, not campaigns, that build successful businesses. She and Dan have a very entertaining, and meta, conversation about conversations, and they discuss Brooke's new book, Conversations that Connect: How to Connect, Converse, and Convert Through Social Media Listening an Social-Led Customer Care. This is one episode you won't want to miss.

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with a man who is the epitome of lifelong learning and reinvention. A one-time CEO who admits that despite great career success, he misplaced his integrity many years ago, Jon Keel rediscovered what matters in life and set out on a journey of discovery and reinvention - which ultimately led him to LinkedIn. Now as Founder and CEO of Improved Results LLC, he helps others understand the power and importance of relationships and how to use LinkedIn the right way. He may call himself The Old Dog with New Tricks, but there are no tricks in Jon's repertoire - only solid advice and methodologies based on the single idea that relationships matter far more than transactions do. He and Dan discuss all of this and more, sharing some key LinkedIn strategies along the way.

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan sits down with sales expert, entrepreneur, packaging innovator, and now Chief Connector of the Long Island chapter of The Connective, Brad Levin. You might think the conversation would revolve around packaging, but--spoiler alert--it doesn't. While they do talk about some of Brad's packaging experiences, Brad's journey of self-discovery leads them along a different path. One that focuses more on reinvention, self-awareness, creativity, and more. 

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Dan connects with UK-based entrepreneur, speaker, educator, trainer, and LinkedIn expert Richard Moore. As the founder of the LinkedIn Client Accelerator and head of growth for Entrepreneur Business Live, Richard has helped hundreds of consultants, possibly thousands, to get clients on LinkedIn. And he does it without automation or any of the tactics so many of us despise--in other words, the right way. He and Dan discuss the “platform abuse” that seems to be rampant on LinkedIn, and what salespeople and marketers should be doing to reject this behavior and use the platform properly. As often happens on the show, we learn that it’s all about relationships, putting the work in, avoiding shortcuts, and having the right mindset.

About The Trending Communicator

The Trending Communicator is a podcast about the future of communications and marketing, hosted by Dan Nestle. Each episode is a conversation with a communicator, marketer, author, or technologist about how the work is changing and what that means for the people doing it. The show launched in 2020 as The Dan Nestle Show and has published more than 150 episodes.

About the Host

Dan Nestle (Daniel Nestle) is a communications strategist with more than 25 years of experience, including 16 years in Japan. He is co-founder and Chief Product & Intelligence Officer of Lilypath, the company behind the patent-pending Authority Intelligence™ platform, and founder and Chief Curiosity Officer of Inquisitive Communications, a strategic advisory practice. He received the 2022 Arthur W. Page Society Page Up Innovation Award, was named a PRWeek Dashboard 25 AI Pioneer in 2023 and 2024, and was named one of Propel's 100 Most Influential PR Tech Leaders Worldwide in 2025.

Connect with Dan

The Trending Communicator: https://trendingcommunicator.com
Substack: https://trendingcommunicator.substack.com
LinkedIn: https://linkedin.com/in/nestle
Lilypath: https://lilypath.com
Inquisitive Communications: https://be-inquisitive.com
Instagram: https://instagram.com/trendingcommunicator

Show notes for The Trending Communicator are co-created by Human Dan, Claude, and Fireflies.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.