If you’re avoiding consult calls, “winging it,” or feeling awkward every time you try to sell your offer… you’re leaving money (and impact) on the table.

In this episode, I’m walking you through the exact 7-step sales call framework I use to consistently close 62% of my consult calls, without feeling salesy, manipulative, or weird. This is the playbook that helped me sell out my first program and hit a $45K launch.

Whether you're brand new to sales or just tired of overthinking every conversation, this episode will help you show up like the confident CEO you are, because closing isn’t about pressure. It’s about clarity, confidence, and communicating the value you already know you bring.

Plus, I’m sharing hilarious examples (shoutout to Brad at Toyota) and real client wins that prove: sales is of service.

IN THIS EPISODE:

• The 7 essential steps to close a sales call with confidence

• Why you’re already a saleswoman (yes, even if you “hate sales”)

• How to build instant trust and transparency on consult calls

• What to say when you get objections (without spiraling)

• How to stop making your clients do mental gymnastics and start giving them a clear AF path to say YES

• The exact process I use to turn “just thinking about it” into sold-out programs
  

Plus: grab the free consult call checklist linked in the show notes so you can stop guessing and start closing.

Resources:

FREEBIE:

Guide to Closing Sales Calls: https://trueadventurecollective.com/consult-call-freebie

Instagram:

instagram.com/trueadventureco

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

CEO Society: https://ceosocietyseattle.com/

Free Workshop March 10th Calm The F*ck Down And Make Business Feel Easy: https://trueadventurecollective.com/workshop

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

What separates the dreamers from the doers? The ones who win big from the ones who stay stuck?

In this fire-breathing episode, I’m talking about what it actually takes to build a business that works, and the truth might just sting a little (in the best way possible). If you've been sitting on a decision, waiting for the perfect moment, or collecting all the strategies and still spinning your wheels… this is your wake-up call.

Whether it’s launching your first offer, hiring the mentor, or finally saying YES to your next big move , it’s time to stop waiting and start trusting.

You either find the resources…Or you keep making excuses.

In this episode:

• Why the most successful people don’t wait until it’s “easy” to start

• How to build self-trust and confidence (even when your brain freaks out)

• The story of Tom Brady and how it applies exactly to your business

• What to do when the fear of failure is louder than your dreams

• How to create certainty in your business, and your decisions

• Why betting on YOU is always the most powerful investment
  

This episode is a love note and a tough-love nudge. You’ve got what it takes, now act like it.

👇 Listen now and apply to the Summit Mentality Program , doors are closing! Link in show notes.

Resources:

Instagram:

instagram.com/trueadventureco

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

CEO Society: https://ceosocietyseattle.com/

Free Workshop March 10th Calm The F*ck Down And Make Business Feel Easy: https://trueadventurecollective.com/workshop

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

If your sales process feels overwhelming, complicated, or like it’s losing potential clients before they ever say “yes,” this episode is for you. The truth is, your clients don’t want a 10-step breakdown of your process, they just want to know how you’re going to solve their problem.

Enter the Fireball Whiskey Effect, yes, really. We’re breaking down why simple sells, how to rethink your client journey, and the three (maybe four) steps you actually need to create a seamless, high-converting sales experience.

Because when your offer is clear, simple, and compelling, your clients will be lining up to work with you.

Why less is more when it comes to your sales processHow Fireball Whiskey nailed their marketing (and what you can learn from it)The biggest mistake business owners make in their sales copyHow to speak your client’s language—so they instantly see the valueThe 4-part framework that makes selling effortless

Ready to simplify, sell more, and actually enjoy the process? Listen in now!

Resources:

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

CEO Society: https://ceosocietyseattle.com/

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Ever feel like stress is the only thing you can see? Like you’re looking at your entire business and life, through a foggy, anxiety-filled lens?

You’re not actually seeing reality. You’re seeing your reality through stress goggles. And when you’re operating from that place, everything feels harder, bigger, and more overwhelming than it actually is.

But what if you could change the way you see things without changing the circumstances themselves? What if you could train your brain to adapt, shift your perception, and take back control, even in the middle of the chaos?

In this episode, we’re chatting about how to rewire your response to stress, step outside the overwhelm, and create a reality that actually serves you (instead of running you into the ground).

• How stress goggles distort your reality, and how to take them off

• The neuroscience behind stress perception and business performance

• Practical ways to shift your brain out of stress mode in real time

• How to make powerful decisions even when everything feels overwhelming

• A behind-the-scenes look at the Summit Mentality launch (and how I’m handling the chaos)

Doors to Summit Mentality are officially OPEN! If you’re ready to shift your mindset, make business feel easier, and actually start enjoying the process this is your sign to apply.

Resources:

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

CEO Society: https://ceosocietyseattle.com/

Free Workshop March 10th Calm The F*ck Down And Make Business Feel Easy: https://trueadventurecollective.com/workshop

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

You’ve probably said it before: “Ugh, I hate the algorithm!” But what if I told you the algorithm is actually your biggest ally? Yep, I said it. The algorithm isn’t working against you, it’s showing you exactly what works. You just need to learn how to read the signs.

If your posts aren’t getting traction, if you feel like you’re yelling into the void, or if you’re convinced Instagram is just playing favorites, it’s time to shift your mindset.

What if instead of fighting it, you learned to use it?What if social media wasn’t a mystery, but a science?What if you could predict what your audience wants before they even know it?

In this episode, we’re breaking down exactly how to work WITH the algorithm, not against it. It’s all about strategy, evaluation, and understanding how to make social media actually work for you.

In this episode, we cover:

• Why the algorithm is NOT the enemy (and how to use it to your advantage)

• The #1 mistake people make that kills their reach

• How to find patterns in your content and replicate what works

• The secret to making Instagram want to push your content

• Why social media is called “social” (and how to make that work in your favor)

If you’re tired of feeling like the algorithm is out to get you, this episode is your wake-up call. It’s time to crack the code and start winning.

Resources:

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

CEO Society: https://ceosocietyseattle.com/

Free Workshop March 10th Calm The F*ck Down And Make Business Feel Easy: https://trueadventurecollective.com/workshop

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

I spent a whole month on the road, jumping time zones, juggling client calls, and trying to keep up with my skincare routine (spoiler: it did not go well). My skin freaked out, and it wasn’t until I got back to my actual products that I realized something huge…

This is exactly what happens in business.

We reach for quick fixes, grab strategies that “should” work, and follow what looks like the right formula, only to find ourselves struggling, stressed, and wondering why things aren’t clicking.

Your business needs YOUR special sauce. No one else can create content like you, coach like you, or sell like you. Your people need YOUR voice, YOUR expertise, and YOUR unique way of solving their problems.

In this episode:

• Why the right tools (not just any tools) make all the difference in business

• The mistake I made that totally wrecked my skin, and how this happens in entrepreneurship all the time

• How to make sure your messaging actually speaks to your audience (instead of getting lost in the noise)

• A super simple audit to make sure every single post, email, and offer is speaking directly to the right people

Resources:

CEO Society: https://ceosocietyseattle.com/

Free Workshop March 10th Calm The F*ck Down And Make Business Feel Easy: https://trueadventurecollective.com/workshop

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

Your comfort zone is overrated, it's time to break the mold and build the business you were meant to create. This episode is a wake-up call for every entrepreneur who's ever played it safe. 

I chat with Alisha, a powerhouse juggling multiple ventures: from Good Time Media and the Founders Table to angel investing, and we explore how bold moves, risk-taking, and realignment can unlock a whole new level of success.

When the pressure builds and things don’t feel aligned, sometimes the only way forward is to rebrand, rethink, and reinvent yourself. 

In this episode, you’ll learn:

• How Alisha transitioned from a conventional job to launching multiple ventures

• The mindset shifts that transformed stress into a strategic tool

• Why rebranding and aligning with your true self can open new doors

• Practical tips for evaluating and taking calculated risks in your business

• The value of community and authentic connections in scaling your success

• How to use your personal experiences as a blueprint for growth

Resources:

Connect with Alicia:

Good Time Media

Instagram: https://www.instagram.com/goodtimemediaco/

The Founders Table

Instagram: https://www.instagram.com/atthefounderstable/

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

I'm coming to you from a hotel room in Salt Lake City, yes, from the bathroom (thanks to some last-minute travel chaos). I left for a trip and forgot to record my podcast beforehand, so here I am, embracing the messy action and showing you that sometimes the best work happens when plans go sideways.

In this episode, I get real about how stress isn’t something to fear, it’s a privilege that means you’re chasing your dreams. I share my experience juggling recordings on the fly, taking client calls in unexpected places, and learning to think on my feet even when everything seems out of place.

In this episode, you’ll learn:

• How taking messy action can actually lead to breakthrough moments

• Why stress is a sign of growth and a privilege in business

• The art of recording and working from anywhere—even a hotel bathroom

• Ways to set up your optimal performance zone, even on the go

• How to manage unexpected challenges while still moving forward

• A sneak peek into the Baja Business Retreat and why it’s a game-changer for resetting your mindset

Resources:

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

On this episode I sat down with Hayleigh Hayhust, the force behind Espresso Podcast, to chat about leaving behind the corporate grind and embracing the art of being a lazy girl CEO, while still kicking ass in business.

We got real about how coaching helped her set boundaries, manage the overwhelm, and find the sweet spot between working hard and working smart. From the early days of uncertainty to the breakthroughs in coaching and those game-changing networking events, Hayleigh’s insights are all about making your passion work for you without burning out.

In this episode, you’ll learn:

Resources:

Connect with Hayleigh:

Instagram: https://www.instagram.com/espressopodcastproduction/

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching

In this episode, I’m chatting with the amazing Sandrine, a web designer who creates stunning, story-driven websites for female entrepreneurs.

Before she built her thriving business, she was stuck in a corporate job that left her drained and unfulfilled. Sandrine shares her journey of walking away from the “safe” path, teaching herself web design, and building a life that finally feels aligned.

We also dig into her transformative experience at the Baja Business Retreat. 

She came in thinking it was all about landing clients but left with clarity, confidence, and connections that changed the game for her business and gave her so much more than she expected.

In this episode:

How Sandrine went from a soul-sucking 9-to-5 to owning a thriving web design business

Why learning to ask for help completely changed her approach to entrepreneurship

The surprising breakthroughs she had at the Baja Business Retreat (hint: it’s not just about clients)

Why stepping out of your comfort zone can spark the biggest transformations

Her advice for anyone feeling stuck or unsure about their next move

Resources:

Connect with Sandrine:

Website: https://sandrinesdesignco.com/ 

Work With Sandrine: https://sandrinesdesignco.com/contact

Instagram: https://www.instagram.com/sandrinesdesignco/ 

Baja Business Retreat: 

https://trueadventurecollective.com/business-retreat

Spain Retreat:

https://trueadventurecollective.com/spain-retreat

Apply for Summit Mentality Program: https://trueadventurecollective.com/mental-performance-coaching