If you’re a service entrepreneur trapped by the hustle, you’ve been sold a lie.

I know because I lived it—building a successful CPA firm working 16-hour days out of a pantry. I learned the hard way: Grit gets you started, but systems get you free.

I’m Johnny Terra, and this is The Trust Engine. The podcast dedicated to building a business that scales like a machine and sells like a person.

Let’s get to work.