The TufFish Show

Welcome back Lilian Sue to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

When you think about growing your author platform, social media and public relations easily come to mind. However, so do companion pieces for your body of work, and that’s what this conversation with Lilian Sue was all about. In addition to talking about the power of public relations, we discussed:

As a PR coach and publicist, Lilian Sue is in the business of helping authors and entrepreneurs unlock the superpowers behind their stories in order to harness the power of targeted PR campaigns to build powerful, long lasting relationships with the right media, in order to build trust with their dream audiences.

Visit - www.inretrospectwritingservices.com

Book purchase link - www.inretrospectwritingservices.com/book-retailers

Welcome Parchelle Tashi to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

No matter if you’ve published fiction or non-fiction, one way to expand your catalog of work as well as how you serve your readers is to create and deliver learning assets. Parchelle Tashi goes in depth to describe learning assets and how they benefit authors and readers (hint: a learning asset isn’t just about giving information). Parchelle shares some practical tips on how to:

Parchelle Tashi is an award winning creative entrepreneur, popular podcast host, and creator of The Author's Leverage. A former high school math teacher turned tech-preneur, she's an education design architect and video producer with a Master's in Curriculum & Instruction from Virginia Tech.

Parchelle lives and works in San Diego where she spends her time brainstorming ways to help other creatives get more bang for their books. She and her team specialize in creating high-end, memorable, impactful online courses for authors and creators who want to establish automated and residual revenue streams.

Her combined expertise in production, education, and business growth come together to help authors create online courses based on their bestselling book, saving them time and creating a revenue stream in their business. A teacher at heart, Parchelle's personal mission is to create noteworthy learning experiences that inspire action and change.

Visit - https://www.theauthorsleverage.com/

Welcome Kristen Tatroe to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

When you are working on getting your book out into the world, one of the biggest hurdles to work through is sharing your story. It’s a vulnerable act to put yourself out there, which is why I loved this deep conversation with Kristen Tatroe about a heart forward approach to editing. We talked about

Kristen Tatroe is a freelance editor and instructional designer from the Monterey Bay Area in California. She enjoys working as a developmental editor and copy editor for publishers and indie authors, with a focus on fiction, memoir, and cookbooks. When she’s not helping her author clients, Kristen designs training materials and consults on creating courses and other educational content. Kristen knows that there’s not really enough time to read all of the books, but she’s up to the challenge.

Visit - http://www.kristenedits.com

Welcome back Catherine Michaels to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

If you’re an author who is comfortable and familiar with one genre, yet another genre that’s completely different pulls at your curiosity, how do you go about making that shift?

How do you know if the resistance you’re facing is because it's not what you should be doing and you’re not taking the hint, or it’s because it actually is what you’re supposed to be doing and you need to keep moving forward.

If this is resonating with you, let this conversation with kidlit turned women’s fiction/light romance author Catherine Michaels inspire and encourage you as well as give you tips to consider as you pursue a different genre.

Catherine Michaels is a former educator with a lifelong love for storytelling, brings her unique perspective to life after years of nurturing young minds. Having published five children's books as Cat Michaels and leading in the corporate world, she craved a creative outlet that echoed the peace and connection she found at her coastal haven. Fueled by this yearning and a desire for happily-ever-afters, she started her Gull Island series during the pandemic. Here, she weaves relatable characters and picturesque small-town settings into heartwarming escapes, offering readers a chance to breathe deeply and rediscover the joy of love.

Visit - www.catherinemichalesauthor.com

Book purchase link - https://www.amazon.com/stores/Cat-Michaels/author/B00GEAJQTQ?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true

Welcome Dave Chesson to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

Whether you’re in the middle of writing your book or you’ve hit publish and are looking for ways to get your book into the hands of more readers, this powerful conversation with Dave Chesson from Kindlepreneur is for you.

The insights, examples and techniques Dave shared with me is perfect for any author along their author journey. Some of the key aspects Dave shared include:

Dave Chesson is the creator of http://Kindlepreneur.com, a website devoted to teaching advanced book Marketing which even Amazon KDP acknowledge as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.” Having worked with such authors as Orson Scott Card, Ted Dekker and more, his tactics help both Fiction and Nonfiction authors of all levels get their books discovered by the right readers.

Visit - http://kindlepreneur.com/

References mentioned:

Keywords: https://kindlepreneur.com/how-to-choose-kindle-keywords/

Keywords: https://kindlepreneur.com/how-to-change-your-kindle-keywords/

Categories: https://kindlepreneur.com/how-to-choose-the-best-kindle-ebook-kdp-category/

Welcome back Linda Ruggeri to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

There’s a huge opportunity for expanding your readership in a meaningful way through publishing your books in different languages, yet that can feel like a daunting project. So many questions can creep up that might stop you from even starting. But it doesn’t have to be that way if you have it in your heart to see your book published in a different language. It is possible, and just like you learned how to get your story idea turned into a published work, this is another opportunity to learn and grow. And this conversation with Linda Ruggeri is the perfect place to start getting the juices going and start fleshing out what’s needed to make that a reality for you.

Linda Ruggeri is a bilingual (EN/SP) nonfiction editor and writer based out of Los Angeles. Her first book Networking for Freelance Editors won a IBPA Benjamin Franklin Silver Medal Award. Linda is the co-founder of The Networking Studio and 3 Vías Creativas. When she’s not editing, she’s gardening, baking, or being a fun mom, and would gladly trade any night out for a good nonfiction book.

Visit - http://www.theinsightfuleditor.com

Book purchase link - https://thenetworkingstudio.com/collections/books

Episode resource: https://www.theinsightfuleditor.com/post/6-tips-to-translate-your-work-effectively

Welcome back Pat Black-Gould to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

Research is an important aspect of writing a book. Knowing how, when and where to use the details you discover will create believable characters or a realistic world in fiction, and in non-fiction it helps to deliver on the promise you offer your readers. Multi-genre author Pat Black-Gould and I talked about the pivot she did from writing and publishing a children’s book to her first historical fiction adult novel. To add to this shift, Pat shared how she worked with her co-author for the novel, especially since she had 80,000 words for their working draft. The details she shared on researching for the book as well as co-authoring a fictional piece will inspire you to take your manuscript to the next level.

Pat Black-Gould, Ph.D., is a clinical psychologist and an award-winning author. Her book, The Crystal Beads, Lalka’s Journey, about a hidden child of the Holocaust, won three gold medal awards. As a psychologist, Pat worked for the Veteran’s Administration and specialized in treating Vietnam Veterans. She was also the coordinator for the LGBTQ+ veterans program. In the theater world, Pat worked as a director, producer, and playwright in New York and Maine.

Visit https://patblackgould.com/

Book purchase links: https://www.amazon.com/stores/Pat-Black-Gould/author/B09SYHCF74?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true

Welcome back Donna Norman-Carbone to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

When you think about all the things you learn between writing and publishing book one to writing and publishing book two, there’s a lot of growth. Your writing is stronger, your creative process seems to get more fleshed out, you have a better handle on what happens when with whom and how to promote your book. You also strengthen your discernment skills, and in doing so, support all of the above skills even more. In this conversation with Donna Norman-Carbone we cover:

Donna Norman-Carbone, the award-winning author of All That is Sacred, published by Red Adept Publishing, has a passion for writing women’s fiction that tugs at the heartstrings. Her second novel, Of Lies and Honey, released April 2024. Donna is also co-host of the podcast, Authors Talking Bookish, and a tour guide for the Bookish Road Trip. Her writing affiliations include membership of WFWA, WNBA, and CAPA.

Donna is an English teacher in a small CT suburb, where she and her husband have raised three children, two Labrador retrievers and a Siamese cat. In her spare time, she enjoys reading a good book on a sunny Cape Cod beach (her happy place), spending quality time with family and friends and traveling overseas.

Visit - https://www.donnanormancarbone.com

Book purchase links

Of Lies and Honey

All That is Sacred

As you continue to grow in your author business, you will inevitably run into events that do not go as you hoped or planned. Running your business is a marathon, not a sprint, yet when your best laid plans aren’t shaping up the way you hoped either before or during the event, it can throw a wrench into your carefully curated event.

Speaking from experience, I’ve had book signings where I thought I’d have all the titles available, and yet the latest release at the time of the event didn’t make it to the event. I’ve had book signings where no one or very very few attended, thus resulting in no sales. So let this short and sweet episode be your guide so you stay focused on what you can control and how to still create an amazing experience for you and your attendees.

Jennifer Milius is an entrepreneur, author stylist, developmental editor, author, and host of The TufFish Show who helps creatives bring out their inner greatness so that they get comfortable using their voice, sharing their message, and being visible.

Her ninth book, Author Stylist Guide: Own Your Greatness, Get Visible and Share Your Message, is your toolbox for the steps to make the most of speaking engagements, book signings, and podcast interviews when they arise, so you grow your readership and create a buzz about your catalog of work and message.

Mini Author Stylist Sessions - visit https://www.jennifermilius.com/stylist

Ready to elevate your author brand? Get new free resource at https://www.jennifermilius.com/start

Get the book Author Stylist Guide: Own Your Greatness, Get Visible, and Share Your Message

Get book bonuses for Author Stylist Guide: www.jennifermilius.com/books

Welcome Amy P. Kelly and Julie Nee to The TufFish Show, a place to help writers and aspiring authors get out of their own way to leave a legacy by telling the stories they want to share through writing their own books and confidently sharing them with others. The writing process can be tough and the business side can feel scary, but TufFish makes both feel smoother and achievable. Visit https://www.jennifermilius.com/tuffish to learn more.

Have you ever considered putting together a companion piece for your book as a way to augment your message and create a deeper experience for your reader? If so, or if you hadn’t until this question, then let this conversation with Amy P. Kelly and Julie Nee inspire you to see what’s possible. We talked about:

Amy P. Kelly and Julie Nee have a positive obsession about growth and development, and they want to share it with you so you can grow, too. You Grow Girl! became a book (which you have on your tables), a companion journal, and a movement to help women of all ages and stages fulfill their full potential!

Amy’s background includes executive roles in Human Resources, leadership development, and entrepreneurship. She has authored multiple books and is launching her newest book, Difficult Conversations Don’t Have to Be Difficult with her mentor, Jon Gordon, in May 2024!

Julie’s background is in Sales and Executive Leadership, primarily with The Hershey Company. She has been speaking, training, and creating content for Jon Gordon for over 8 years. Her first book, Mirror Mirror: 5 Reflections to Clear the Fog and Help You Shine, shows people how to see themselves with acceptance and joy.

Through You Grow Girl!, they have created something that they believe will enhance the lives of women all over the world. Today they are going to share one aspect of that movement with you and help you Unlock Courage and Confidence.

Visit - http://www.you-grow-girl.com

Book purchase link - https://amzn.to/4aG2eMZ