Are you thinking about rebranding your business, but you don’t know what steps you need to take?

So what do you need to think about when it comes to rebranding your business? Your brand needs to be strategic and intentional. Following a clear roadmap to give your brand the best chance of success.

Well, we have the roadmap part of your solution covered…

In today’s episode, Chris will teach you the exact six-step process we use to help brands like yours unlock their potential.

So, would you like access to the ultimate guide to rebranding your business?

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


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SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

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Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Are you worried your brand vulnerable to the competition, but you’re unsure how you can protect it?

If you're looking to trademark your brand you probably feel like you're trying to move your way through a literal minefield...

Thankfully, today’s guest Sanjay Raphael will help you get your brand down under lock and key.  As the head of UK Trademarks at one of the world's largest firms, Pulse Law, Sanjay specialises in helping businesses protect their brands.

He will teach you the steps you need to take to protect your brand from the competition. 

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Sanjay's links

Linkedin - https://www.linkedin.com/in/sanjay-raphael-0a4b811b/

Pulse.law Links

Website - https://www.pulse.law
Instagram - https://www.instagram.com/pulse.law/
Linkedin - https://www.linkedin.com/company/pulselaw/

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Does everyone who interacts with your customers know how to tell best tell your brand's story to create a consistent customer experience? 

Today we are joined by Christopher Wallace Co-Founder and President of InnerView, a marketing consulting firm that helps companies align their brand and product stories with their customer-facing teams.

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Chris links
 
Chris Linkedin - https://www.linkedin.com/in/christopherewallace/

Inner view Linkedin - https://www.linkedin.com/company/innerview-group/

inner view website - https://innerviewgroup.com

Brand transfer study - https://www.youtube.com/watch?v=fkS8UrL1nCs 

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Do you want to inspire your audience and make it easier for them to remember your brand?

In today’s episode, Chris will teach you the four secrets to creating a tagline that will help you stand out from your brand's competition.

 So what makes a tagline different from a slogan?

Unlike a slogan, which only applies to a product, campaign or range. Your tagline sits at top-level of your brand's communication strategy. In short?

 Your brand's tagline is your brand's unchanging brand essence and differentiator.

 Your brand's slogan is flexible and open to change.

 So, do you want to learn the secrets to creating a stand out tagline? If you said yes, put your headphones and give the episode a listen.

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Rebranding your business isn't something you should rush into or take lightly. In this video I go over the 4 biggest mistakes brands make when they rebrand.

Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?

Or are you seeking an impactful, iconic and memorable logo and brand identity system?

---------------------------------------------------------------

Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Brand storytelling example - How Dollar Shave Club Grew Their Brand

Dollar Shave Club went from nothing to a 1 billion Unilever aquisition in just 5 years. They did this by utilising brand storytelling and created a viral launch video that got 12000 product subscription and 2million views in the first 48 hours. This video does such a good job of showcasing the power of brand storytelling and how you can use it to communicate the core of what your brand is, how it helps your audience and what it stands for. 

In this episode, I go over the Dollar shave Club history, explain how they utilised brand storytelling and what you can take away from it to use for your business.

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Has your brand lost the plot?

In today's episode we are joined by Today we are joined by Madeline Reeves founder and CEO of Fearless Foundry a creative consultancy focused on advancing ambitious humans from around the globe.

She is going to explain how to amplify your brand's impact and how to create a fearless brand story.

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Madeline's links
 
Personal
Linkedin - https://www.linkedin.com/in/madelinepratt/

Fearless foundry
Website - https://www.fearlessfoundry.com
Instagram - https://www.instagram.com/fearlessfoundry/
Twitter - https://twitter.com/FearlessFoundry

------------------------------------------------------------

Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00
 

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Effectively positioning your brand is something that takes consideration and in this episode I look at the 5 key principles as laid out by Al and Laura Reis. From finding the right gap and narrowing your focus to effective category naming and creating a visual hammer.

The brand positioning principles in this video will help you to increase memorability, differentiation and help your audience to categorise your brand more effectively.

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Brand Building Course

If you are looking to build an existing brand in 2021, start a side hustle or launch a completely new brand, we have put together a course that can help you to:

- Lay a foundation for your business to grow from
- Define your unique brand and what makes you different
- Define your target audience and audience segments
- How to use your positioning and differentiation strategy to your advantage
- Help you to stand out from the competition
- Unlock your brand's full potential
- Helping you to name your brand/products or productized services
- Define a compelling brand personality using archetypes
- Create a memorable, Iconic and Impactful brand
- And more

Sign up now and get your brand off to a great start - http://bit.ly/2Zw5dos

---------------------------

Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Feel like no one's listening?

In today's episode we are joined by Emma Wainer founder of Speaking at work and a voice coaching expert helping influential women and leaders amplify their ability to be heard, cultivate the grace to influence and become recognised as an impactful leader.

She is going to explain how to amplify your unique voice and cultivate influence for your personal brand.

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Emma's links

If you want a free strategy call to really improve your ability to deliver a cohesive, compelling brand presentation that will win the hearts and minds of your clients you can book that here:  https://calendly.com/speakingatwork/get-visible-call

Website - https://speakingatwork.co.uk

Linkedin - https://www.linkedin.com/in/emma-wainer-42259b182/

Instagram - https://www.instagram.com/emmalwainer3/

YouTube - https://www.youtube.com/channel/UCjuTawA39gmrFEaiS-LULoA/featured?view_as=public

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Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00
 

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos

Ever felt as if your audience doesn’t get what your brand is about?

Well it could be that your tagline is more than a little underwhelming.

So how do you go about fixing your brand's tagline?

Well it's time to get your headphones and a notepad. In this week's episiode, you'll learn the secrets to creating a captivating tagline.

------------------------

Brand Building Course

If you are looking to build an existing brand in 2021, start a side hustle or launch a completely new brand, we have put together a course that can help you to:

- Lay a foundation for your business to grow from
- Define your unique brand and what makes you different
- Define your target audience and audience segments
- How to use your positioning and differentiation strategy to your advantage
- Help you to stand out from the competition
- Unlock your brand's full potential
- Helping you to name your brand/products or productized services
- Define a compelling brand personality using archetypes
- Create a memorable, Iconic and Impactful brand
- And more

Sign up now and get your brand off to a great start - http://bit.ly/2Zw5dos

---------------------------

Do Feel like your brand could use improving but not sure where to start?
Or are you looking to build upon and grow your existing brand to create more impact?
Or are you seeking an impactful, iconic and memorable logo and brand identity system?

Schedule a brand discovery consultation call here -
https://www.elementsbrandmanagement.o.uk/schedule-a-call


------------------------

SUBSCRIBE to our brand tip video series delivered straight to your inbox - https://bit.ly/2A8kpif

------------------------

Other Social Channels

YouTube - https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw
Instagram - https://www.instagram.com/elementsbrandmanagement/
Facebook - https://www.facebook.com/ElementsBrandManagement/
Twitter - https://twitter.com/ElementsBrand
Website - https://bit.ly/36BQX00

Free Brand Development Resources

How strong is your brand? Take our brand assessment and find out - https://bit.ly/2VksUSj

Unified Brand Podcast - Subscribe here - http://spoti.fi/3sdg5nq

Brand Building Course - Learn how to build a magnetic brand that stands out from the competition
and grows your business - http://bit.ly/2Zw5dos