The Unmtchd. Podcast

Dr. Sarabeth Berk's life work was born out of her own professional identity crisis. 

For years, she felt stuck and pigeonholed in her career path, and she had a hard time realising and verbalising who she was. 

The absolute “aha” moment came when she was interviewing people working in different industries and they all had the same feedback : they felt misunderstood, and not well represented by their job titles. 

That’s when she realised workers can be hybrids, the combination of all their work identities, instead of only experts, generalists, or jacks-of-all-trades.

And this completely changed how she saw herself and how she wanted to be seen in her work.

In this episode Dr. Berk shines an interesting new light on:

→ The different types of professional identities 
→ What are the right questions to ask when looking for a career path
→ "Optimal distinctiveness", something we should aim for as professionals
→ How companies and individuals can work together for a better future at work

This was such an exciting conversation for me that I had to share! 

I hope you enjoy it too. 

Born in India, in Jaipur, Pankaj Kedia developed early on a strong mission towards connecting every man, woman, child and pet through technology.  

Pankaj held different top management roles at Intel and Qualcomm before deciding to go on a new entrepreneurial venture powered by AI. He spends his time now advising and investing in tech startups that aim to improve people's lives through the power of AI technology. 

This episode will take you on a wonderful journey of purpose, dedication and vision towards making technology available to everyone around the world. 

In this episode we touch on:

1. The risks and benefits of AI 
2. How to upscale in the new era of work, powered by AI
3. The evolution of tech and level of connectivity over the decades
4. The future of technology and its applications in marketing 

I enjoyed listening to Pankaj telling us about how he uses tech to be more productive and connect to his family, but probably my favourite part was hearing about how he witnessed first hand every single big technology breakthrough over the last 3 decades.  

I am pretty sure you won't want to miss this conversation!

This episode is all about purpose, brand and authentic community building. 

One of the most prolific marketers online, Elfried Samba is also the Founder and CEO of Butterfly 3ffect, a creative agency that that aims to make the creative industry more diverse and inclusive. 

In this honest chat about the ins and outs of marketing,  we discuss:

1. Building a community around a purpose
2. Looking for and solving real problems in the market 
3. Naming your brand thoughtfully, in alignment with your purpose  
4. Having a long-term purpose that inspires you and drives you every day, yet still achievable in the long run
5. The focus on the practical aspects of brand building, making things actionable and easy to implement

My favourite part of the episode is when Elfried explains how his platform, Butterfly 3ffect, is a solution to a real problem and how its purpose is to make the creative industry more reflective of the world we live in. 

Such an inspirational purpose, isn't it?

I enjoyed recording this episode so much and I am truly excited to share it with you all!

: Buckle up for the most no BS guest we've had on the podcast to date!

Lars Behrendt is not only a LinkedIn Top Voice, but he is the person known as Mr. Innovation in Germany. 

A seasoned innovation consultant and entrepreneur, in this episode Lars shares his insights on innovation, collaboration, and bridging the gap between different departments in organisations. We were honoured with his guest appearance, in which he shared: 

• The importance of human-centered innovation and the impact it can have on the success of a business
• Debunking the myth of the "innovation culture" and why everyone in an organization can be innovative
• The benefits and challenges of cross-functional collaboration, and how to overcome silos in different departments
• The role of marketing in innovation, and how to ensure products are not just engineering-driven but also customer-focused
• The major consumer shifts that Lars has noticed, and the importance of staying connected to the reality of the market
• The power of social media in getting connected to people and understanding what resonates with them
• Lars' approach to his personal brand and how he deals with content creation daily

An episode you can't miss, but one advice? Cover your ears once in a while - Lars is direct and doesn't like to hide behind the bushes!

Cosmo Shield is someone that was used to share bad news every single day and hated it. So he left his 17 year booming career as journalist at the BBC and turned his passion for writing into a business. With an infectious enthusiasm and a genuine desire to help others, Cosmo shares his journey and some of the lessons he has learned along the way:

• The transition from a successful career in journalism at the BBC to starting his own business
• The significance of intentionality and purpose in both personal and professional spheres
• Cosmo's life mission to transform the world's writing skills, one person at a time, and his plans for an education-based business
• The ABC framework for effective communication, and its crucial components: Audience, Brevity, and Clarity
• The Rule of Three, a potent writing technique that can vastly enhance one's ability to persuade and motivate
• The importance of mentorship, supporting the next generation, and fostering a culture of kindness and generosity
• Challenging limiting beliefs about writing and recognising the potential for improvement in everyone
• Debunking the myth of the career ladder and focusing on personal fulfilment and goal-oriented pursuits

There are so many useful nuggets of knowledge in this episode, so you really can't miss it!

Follow Cosmo on social media:

LinedIn: https://www.linkedin.com/in/cosmoshield/
Instagram: https://www.instagram.com/cosmocreativecontent/

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And if you enjoyed this episode, we would LOVE  it if you could leave a review on the episode - this helps us tremendously as we want to keep bringing interesting people to our upcoming episodes!

Follow us on social media:

Oana on LinkedIN: https://www.linkedin.com/in/oana-leonte/
Unmtchd on LinkedIn: https://www.linkedin.com/company/unmtchd/?viewAsMember=true 
Unmtchd on Instagram: https://www.instagram.com/theunmtchd/
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In this episode of Unmtchd, social media expert Mariya Spektor shares her insights on the evolving landscape of social media and the importance of adaptability, empathy, and grit in her career. 

Drawing from her own experiences in the industry, Mariya discusses the need for multiple mentors who can offer guidance in specific areas of life and the power of embracing failure to foster creativity and innovation. 

The conversation also delves into the cultural aspects of dealing with failure and how resilience has shaped Mariya's personal journey. 

By sharing strategies from successful brands like Lyft, Manscaped, and Liquid Death, Mariya encourages listeners to take risks, push boundaries, and never settle for standard in order to build a truly unmatched brand.

Follow Mariya: https://www.instagram.com/mariyeah/

LinkedIn: https://www.linkedin.com/in/mariyaspektor/

Follow Oana on Instagram: https://www.instagram.com/oanaleonte/

LinkedIn: https://www.linkedin.com/in/oana-leonte/

Check out our web page www.theunmtchd.com