The UnNoticed Entrepreneur

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Ever wonder how to snag an advisory role to guide a company’s strategy? Serial founder and founder of Veblen Director Programme, Callum Laing  says stop asking and start offering.

Callum shares how to leverage existing connections and credibility to assemble your own informal board. Learn the five components that position you as a value-adding ally to founders, not a box-checking liability. Discover why he says generously contributing first transcends merely extracting financial gain.

If you aspire to paid governance but lack traditional qualifications, pivot perspective. Let Callum initiate you onto the board of a hungry startup. Growth flows faster when you solve sensitive scaling pains outside boardrooms first.

Read more in Callum’s book “The Boardroom Blueprint”.

Recommended book: 24 Assets by Daniel Priestley

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Ever wondered how wedding DJs build thriving businesses playing other people’s favorite tunes? Chris Troka, owner and founder of Milwaukee Underground Productions and Focused-Biz, shares his journey from humble side-hustle to 100-plus events a year.

Learn the reason Chris finally embraced weddings despite swearing he never would. Discover how blogging about niche insights and planning tools attracts ideal couples. Find out why he automated contracts and built an AI-powered chatbot to capture more leads.

If you dismissed DJing as just spinning discs in clubs, think again. Chris explains the care and coordination weddings require and why specialization pays. Let his embrace of inbound marketing and frictionless funnels inspire your own niche domination plans with a personalized high-touch approach.

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Think compassion has no place in the cutthroat business world? Marketing professor Bruno Cignacco argues otherwise. He explains why nurturing relationships with staff and stakeholders drives growth more than any tech innovation.

Learn the generous mindset shift that earns loyalty from employees and customers alike. Discover activities like workplace playfulness that combat stress and unlock innovation. Find out why leaders should encourage intrinsic motivators over economic incentives.

If you believe there’s no room for empathy, camaraderie or generosity in your company’s bottom line, Bruno’s book The Art of Compassionate Business will make you think again. Let his research on the tangible impacts of “humanness” inspire you to lead with care and connect teams on a human level. Boost morale, productivity and profits starting today.

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Dreaming up innovative startups is the easy part. Managing all your fledgling ventures is harder. Attorney Taylor Willingham, founder of WG Title & Law, candidly discusses his challenges steering a law firm, title company, real estate business, and legal tech startup.

Learn Taylor’s time-blocking routine that lets him handle client demands while progressing his side hustles. Hear how he sets boundaries by pricing his personal legal counsel above his other attorneys. Find out what happened when he finally admitted he should be the one selling his startup’s software.

If your creative ideas exceed your bandwidth, don’t miss Taylor’s real-world advice.  Multi tasking may not be illegal, but it certainly isn't productive. Listen to this entrepreneurial journey in the highly regulated legal industry and whilst it may inspire your own dreams of business diversification, take heed of his warning not to spread yourself too thin.

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Dream of amassing rental properties, but lack startup capital? Susannah Cole, founder of The Good Property Company, bootstrapped from nothing to a multi-million pound portfolio and wants to show you how. Learn her ingenious strategies for financing deals without the bank.

Hear how Susannah built trust with private lenders using old-fashioned relationship marketing tactics like speaking gigs and consistent YouTube content. Find out why focusing locally enabled her to personally meet with potential investors.

Susannah also shares her framework for repurposing evergreen social media content and planning posts a full year in advance. Get her top tips for recovering from PR gaffes and keeping your cool when faced with false accusations.

If the idea of holidaying in Barcelona off passive property income appeals to you, don’t miss Susannah’s encouraging rags-to-riches story on this episode. Let her creative real estate financing methods inspire your own entrepreneurial aspirations.

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Creating epic blog posts, videos, and podcasts is hard work. But getting eyeballs on that content is even harder. Cody Schneider, founder of AI content repurposing platform Swell, shares his distribution-over-product philosophy.

Learn Cody's set-it-and-forget-it system to effortlessly turn a single podcast episode into a cascade of social snippets, tweets, and more. Hear how one client leveraged AI-generated newsletters to snag leads and recognition. Find out the critical moment Cody missed to double down on an online ad arbitrage.

If you pour your soul into content only to see tumbleweeds roll by, don't miss this episode. Let Cody inspire you to take distribution as seriously as ideation. Applying his podcasting workflows will amplify your message and save you from unseen entrepreneurial pitfalls.


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Feeling buried under notifications across all your social accounts? Wish you could easily manage posting while tracking ROI? Emeric Ernoult, CEO of social media management platform Agorapulse, shares how he solved this digital chaos.

Learn how Emeric bootstrapped from nothing to $24M revenue and 31,000 clients. Hear why targeting micro-influencers and SEO ultimately drove early traction for Agorapulse. Find out how their unique social media attribution links purchases to platforms and individual posts.

Emeric also explains common social media mistakes, like simply repurposing content without fueling engagement. Get his advice on when NOT to prioritize social, plus tips for transitioning inbound marketing to outbound as you scale.

If uncoordinated social media makes you want to log off for good, don’t miss this episode. Emeric’s story will inspire you to strategically streamline your online presence.

Viddyoze: Create client-grabbing videos
Client-grabbing videos in just 3 clicks with the world's most powerful video animation platform

Turn your ideas into unique products
Create custom products with your own design!

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

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Unsure how to fund your business dreams without debt? Annie Yang built a personal finance platform, Annie Yang Financial, and 18,000+ subscribers on her YouTube channel from scratch. Discover her tactics to self-publish and market books for credibility. Learn why she pursued cheap communications degrees over costly accounting credentials.

Hear how Annie leveraged books like “1001 Ways to Save Money” to impress employers and land enviable job offers. Find out why she advises entrepreneurs use AI tools to create professional headshots on a budget. Let her “go big or go home” attitude inspire your own content marketing and book launch strategies.

If you feel stuck kickstarting your business without savings or loans, don’t miss Annie’s encouraging story. Her commitment to help people master their finances makes this a must-listen episode for any budding entrepreneur.

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Struggling to promote your book to the right readers? Learn proven techniques to cut through the noise.

Author DC Palter, author of  To Kill a Unicorn, explains how he leverages his tech startup expertise to directly reach niche audiences hungry for his writing. Discover how to create value exchanges that convert contacts into reviewers and advocates.

Gain tactics on writing compelling articles that establish your authority while subtly promoting your creative works. Understand why niche beats mass market when resources are limited.

Hear how DC turned podcast guest pitches into book reviews by offering custom feedback on startup decks. Get early access to his next novel combining the drama of Silicon Valley and high stakes cybercrime.

Take away lateral thinking frameworks on gaining visibility through unconventional backdoors to your ideal fans.

Build responsive quizzes.
Generate higher quality, higher converting leads

Graphic design toolbox - Visme
Visme is an online form builder specifically built to optimize for better conversions.

Vidyard - Use Video In Your Emails
Vidyard is the easiest way to record and send videos that build personal connections.

AI Writer - Content writing made easier
Generate Accurate, Relevant & Quality Content in 2 Minutes

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

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Get Noticed! Send a text.

Considering a franchise but unsure where to start? Get insights on finding the right match for lower risk rapid revenue.

Franchise expert Giuseppe Grammatico explains what to look for when selecting a systemised “business in a box” aligned to your skills and lifestyle goals. Understand the realities behind the “quick and risk-free” perception.

Learn how much liquid capital is required to cover initial investments plus personal living costs. Discover strategies for creating multiple income streams through brand stacking complementary offerings.

Hear Giuseppe’s transition from miserable corporate commuter to profitable franchise owner allowing him to prioritise family time. Gain tactics on using your authentic voice and niche knowledge to cut through marketing noise.

Take away a blueprint on building your franchise freedom. Get clarity on whether purchasing a proven business model can help you achieve your definition of success faster.

Brilliant copy writing tool
AI copywriting tool to generate unique copy, predict performance and increase conversions.

Descript is what I use to edit the show.
All-in-one audio & video editing, as easy as a doc.

Prowly - the media relations platform
Prowly has everything you need to get your PR work done.

Get Otter with 1-month FREE Pro Lite
Generate rich notes for meetings, interviews, lectures, and other important voice conversations.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Subscribe to my free newsletter

https://www.theunnoticedentrepreneur.com/