In this week’s episode, we unpack the details about Lewis Hamilton’s decision to move to Ferrari in 2025 and what that means for the rest of the grid. With fourteen drivers’ contracts up at the end of the season, who fills those coveted spots, and who’s likely out of a seat? We also discuss Formula 1’s rejection of the Andretti bid—and why they’ll continue to forge on. 

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Welcome to season three of The VF1 Show! On this episode, we discuss the new Visa CashApp RB rebrand and whether it confirms the narrative with Red Bull. We talk about McLaren’s triumphs in the sponsorship and development arena and why they’re the team to pay attention to this season. Side Bar: What does McLaren's success mean for Lando Norris’s future? And should Guenther Steiner become Red Bull’s new press officer?!

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Easing back into the season and coming off a relatively uneventful ‘silly season’, we talk about gaming numbers from the Las Vegas GP, and have an in depth discussion about the latest comments around the new Stake f1 Team name change and controversies involving sponsors. We also talk about the influence of Zac Brown, and discuss how Taylor Swift could have an impact on fan growth for the sport in 2024.

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On this episode, we recap the Las Vegas GP and what FOM could do to improve it for 2024. We also discuss the recent drama between Susie and Toto Wolff and the FIA and ask: is there more to this, and is it time for Formula 1 to go on its own? We finish up by talking about the new sprint race schedule for this upcoming season and talk Marketing 101. Why? Just press play!

It's Las Vegas GP race week and VF is in the heart of it all.

On this week’s episode, VF talks about initial thoughts on the Las Vegas Grand Prix and the circus that is F1. She's out in Vegas for the race and will give us a boots-on-the-ground perspective of what is actually happening.

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On this week’s episode, we recap the United States Grand Prix and discuss it from VF’s point-of-view as an Austin local. We talk about the news and inconsistencies from the USGP and how these things could impact viewership for the rest of the season. We ask: Is the desire for spectacle hurting the sport? And are all of these nuances hurting or helping the growth of the sport at a point when F1 has to be focusing on its longterm growth strategy? 

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This week on The VF1 Show, we talk about the teams the FIA recently rejected bids from and discuss why Andretti's approval makes the most sense for Formula 1. We also talk about F1's social media engagement report and why those numbers might not matter as much as people think.

The VF1 Show is back after a nice break, and on this week’s episode, we go in details discussing the Singapore GP. We talk about Williams and whether its gamble on Logan Sargeant was the wrong move; if James Vowels should give Sargeant another year; and ask why Williams isn’t doing more to market the team and Sargeant in America. We close out the episode talking about Fernando Alonso’s recent comments on why the quali format needs to change, and discuss our recommendations.

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On this week’s episode, we talk about Silly Season and ask, is this part of the marketability hype for Formula 1? We discuss the TV numbers and how they might not tell the whole story about the sport’s growth. We then get into Toto Wolff’s defense of Williams and moving the Capex goal posts, and why it behooves other teams to get on board with strengthening the sport, rather than gatekeeping. We conclude with a discussion on life after F1 for drivers and why careers hinge on teams getting it right with new regulations.

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On today’s bonus episode, we talk about a few things that came out over the weekend, including the Spa-Francorchamps track and safety concerns. Is Fernando Alonso right? We also discuss F1 Academy and the big news that will bolster brand awareness with the help of Formula 1 teams. We finish the episode by talking about the recent rumors about the new 2026 engine regulations, which could make teams turn to American sports tricks unless other measures are taken.

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