The Viivi & Co. Show

On this week's episode we (Susanna and I) talk about a book we have read recently and how it changed the way we communicate, copy-write and handle marketing for our businesses. This book is called "Building a StoryBrand" by Donald Miller. We get into the details of how the book is outlined, what each section added to our business and just have a open discussion on what we took away.

I think that we all go through seasons where we are super motivated, passionate and on fire for what we do - but what do we do when that fire feels like it has burned out or reached the end of the matchstick? How do we spark up another one? What routines can we put in place so that when those seasons hit (because let’s be honest, it happens to the best of us), we aren’t running around like headless chicken and allowing our businesses to wilt away and die? How do we continue nurturing and watering our businesses even when it’s the last thing we want to do?

On this week’s episode I had the awesome privilege of chatting with a very special guest - Camilla Czakan! She is a Digital Creator, blogger, entrepreneur and a bit of everything in between that. She has big dreams and is actively pursuing them and chasing after them, you really don’t want to miss this episode! It will get your juices flowing and pumped for a new week!

Let’s talk social media engagement…

You know, that thing that we are told over and over again that is vital, but somehow it seems that it can crush our souls along the way.. I don’t know about you but I definitely went through a period of time where I poured my heart and soul into social media (specifically Instagram), and was so upset when I didn’t see a return on that investment.

Lara Elliott is a phenomenal wedding videographer based in London, UK. Her journey in entrepreneurship has involved gradual growth, learning about self care and all sorts of things in between. Today she joins us to talk about all the things she has learned along the way and gives us tons of gems and insight, all while maintaining a positive and forward thinking attitude.

Today we are chatting with Susanna once again about goal setting for your business, why it's so important to know what direction your business is heading in, what that looks like for her specifically, and so so so much more! If you listen all the way to the end, you’ll also get a walk through on how to practically start making goals for your business.

What does it mean to find your niche? Why is it important to even have a niche? On this episode we talk all about this, target audiences and I even give a helpful list of questions if you struggle to pin down what exactly your niche is in your business.

Hailey Pierce is a wedding and couples photographer based in Georgia, a fiancé (now wife), and a dog mama to a beautiful doggo called Daisy! Being a bride herself, it opened up her eyes to how stressful the wedding planning process can be, which made her realise much more how well she can serve her couples. Today we get to catch up with her, talking all about photography, building relationship with clients, accepting who you’ve been made to be, and also a bit about Game Of Thrones. 

What are you afraid of? Are your fears holding you back from achieving success in your business? Today we talk about some practical steps on how to spot fears, deal with them and ultimately overcome them!

Today we are chatting with Susanna Lönnrot, a photographer based in Finland, and personal close friend of mine! Susanna will be a regular guest on the show so in this episode we are getting to know her, her business and about her journey into becoming an entrepreneur. We talk about education, staying organised, time management and taking the BIG LEAP, how to know when you're ready for full time entrepreneurship.