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Ever posted something just to look like you're marketing your business? Guilty.
This is the kickoff episode of the Vanity Metrics Detox—a four-part series designed to help you stop wasting time on “looking visible” and start focusing on what actually gets you clients.
Today we’re diving into performative visibility—aka the stuff you do that feels productive (like tweaking your website for the 10th time or making another Instagram reel) but doesn't actually move the needle in your business.
I’m sharing how to spot it, why it’s draining your energy, and what to do instead so your efforts actually translate to clients, income, and impact.
If you’ve ever felt stuck in the social media hamster wheel or overwhelmed trying to keep up, this is your permission slip to opt out—and a roadmap for what to do instead.
We’re talking:
✨ Plus, a sneak peek at Valerie—my brand new visibility audit tool that’ll help you track what’s actually working and ditch what’s not.
>>Mentioned in this episode:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
🔹 Let’s work together: https://ksco.ca/
🔹 Get visible without social media
🔹 Connect on Instagram
If you enjoyed this episode, please help us share it by:
⭐ Following the show—this helps you stay updated and supports us!
⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.
⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast
By Kelly Sinclair5
1515 ratings
Ever posted something just to look like you're marketing your business? Guilty.
This is the kickoff episode of the Vanity Metrics Detox—a four-part series designed to help you stop wasting time on “looking visible” and start focusing on what actually gets you clients.
Today we’re diving into performative visibility—aka the stuff you do that feels productive (like tweaking your website for the 10th time or making another Instagram reel) but doesn't actually move the needle in your business.
I’m sharing how to spot it, why it’s draining your energy, and what to do instead so your efforts actually translate to clients, income, and impact.
If you’ve ever felt stuck in the social media hamster wheel or overwhelmed trying to keep up, this is your permission slip to opt out—and a roadmap for what to do instead.
We’re talking:
✨ Plus, a sneak peek at Valerie—my brand new visibility audit tool that’ll help you track what’s actually working and ditch what’s not.
>>Mentioned in this episode:🔹 Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call
🔹 Let’s work together: https://ksco.ca/
🔹 Get visible without social media
🔹 Connect on Instagram
If you enjoyed this episode, please help us share it by:
⭐ Following the show—this helps you stay updated and supports us!
⭐ Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast.
⭐ Sharing it on Instagram and tagging @entrepreneurschoolpodcast

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