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Cuff and Mo open up the lab and welcome in the founder of the Cigar Pxrn clothing line, James Lee. The native of Belle Glade, Florida explains the origins of the clothing line and the research he put into it before he ever a made a shirt. The retired NFL veteran talks about using the same work ethic that he had on the field to get the brand off the ground and making sure that it’s set up for long term success. Consistency and service play a huge part in the brand and James explains why those two core tenants of his company are so important to him.
Cuff and Mo take a dive into the world of reality television and social media influence as they sit down with the beautiful Kat Dunn. The Dallas native details how her experience on Season 21 of CBS’s Big Brother affected her socially and how it changed her mindset when it came to her pursuits in life. The bombshell details the mindset she has now after making the transition to full time influencer and model and compares it to where it was when she was still working a regular 9-5 job. In the spirit of Valentines Day, Kat lays out her perfect dream date scenario. The episode wraps up with Dunn talking about her plans to really grow her brand beyond her current role as an influencer.
Cuff and Mo take a road trip to Sit down with the owner of Blackland Distilling, Markus Kypreos. The former attorney details how he went from doing business in the courtroom to running what is now a critically acclaimed distillery. Kypreos talks about the different steps he took to get the business off the ground and the adjustments he had to make during the height of the COVID-19 pandemic. As the guys sample the five different spirits that Kypreos produces at his distillery, he digs into the nuts and bolts of each drink and how a piece of his vision for the company can be seen in each one.
The guys welcome Jeremy Ryan Slate to The Lab to talk about what it means to really build a brand from ground up. The New Jersey native talks about all of the ups and downs he experienced along his journey and the lessons he learned that now help him manage his brand, Command Your Brand Media. Jeremy really dives in on the mindset people have to have in order to succeed and what he sees for himself in the future as his company continues to grow.
As the fellas open up their 7th season, they sit down with nutrition industry legend, AD Dolphin, CEO and founder of DHerbs.com. AD discusses hanging up his gym shoes, retiring from basketball to find himself at a crossroads in life. The former basketball trainer discusses how he found his way into the herbal supplement industry and how it is now his life's mission. Down to his last dollars, AD took a chance on marketing and invested in an opportunity with global icon Steve Harvey and The Steve Harvey Morning Show. By taking a chance and running toward his vision, his life has forever changed. The once serial entrepreneur, breaks down what it means to maintain a healthy lifestyle and how a simple detox and cleanse can fuel your vision.
The guys finish off 2020 with a road trip to sit down with Wes Williams, the owner of BurgerIM West End. The Detroit native talks about how he got his start in investing and the steps he took to get his own franchise. A firefighter in the daytime, Williams talks about the discipline it takes to be on the job during the day and still run a successful business during his downtime. Wes explains the importance of having good people around you and what it means to be constantly trying to grow and get better as a business man. Wes explains his view on group economics in the African American community and where we sometimes fall short. The guy wrap things up with Wes detailing what he has planned for New Year’s Eve at his restaurant and what he sees for himself in the future.
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