The Visionary Files

Have you ever had the thought in your business that your clients are running the show? Today’s guest, Shannon Mattern, has had quite the journey from accepting basically anything her clients threw at her to really owning her role as CEO, setting high standards for herself and her company, and really being able to scale in a way that honoured her boundaries and expectations. 

That was all a part of Shannon’s journey as a web designer, but she’s also now the founder of Web Designer Academy, where she’s helped hundreds of other web designers do the same thing to create both sustainability and profitability – two of my favourite words. 

Quick overview of what we cover: 

• Shannon’s perspective on changing your mindset from employee to CEO
• The importance of creating boundaries within your business and trusting your instincts
• Shannon’s scaling journey and how she transitioned from only one on one clients to adding in retainer clients
• How Shannon used money mindset to scale successfully and building courage to say no to low paying jobs

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH SHANNON: 

• Follow Shannon: @profitablewebdesigner
• Visit Shannon’s website: webdesigneracademy.com
• Click here for Shannon’s Profitable Pricing Framework Training for Web Designers
• Click here to listen to Shannon’s Profitable Web Designer Podcast

Shannon Mattern is the founder of the Web Designer Academy where she’s helped hundreds of web designers create profitable, sustainable web design businesses using her proven frameworks, systems and strategies. She’s also the host of the Profitable Web Designer podcast, your go-to resource for no fluff, all heart marketing, mindset, money, management and mentorship so you can create freedom, flexibility and financial independence as a web designer.

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Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

These short mindset episodes are designed to reset and activate you into the new week! On today's MMM episode, let's chat about reframing your thoughts and limiting beliefs.

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

How does someone go from charging $500 for a website to pulling in 5-figures for a single website project? This is what my guest today, Amber Crudup, was able to do, and in fairness, the $500 price WAS the discounted price. (But the reason she created a 75% discount was because she couldn’t sell a $2,000 website!) To reassess and reposition her offer to generate 5-figures per project is really an incredibly transformation, and even if you’re not a web designer yourself, I think you’re going to get a lot out of this episode. 

Quick overview of what we cover: 

• The significance of processes when developing and scaling your business
• Amber’s journey through figuring out work-life harmony, how to be okay with her goals changing, and not being jealous of others’ successes 
• How limiting belief can affect the way you run your business and how to avoid letting the “not knowing” keep you from moving forward
• Amber’s perspective on non-negotiables and how important they are to your business
• Amber’s emphasis on the embodiment of the being when scaling and how who you are being is detrimental to your business

RESOURCES: 

• Register for the Sustainable Scaling Summit: Designer Edition!
• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency
• Click here for Amber’s free gift offer 

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH AMBER: 

• Follow Amber @ambercrudup_co
• Visit Amber’s website: ambercrudup.com

Hey!! I'm Amber Crudup-- Business Coach to Brand + Web Designers. As a self-taught designer myself (hello YouTube University!), I've built a 7-figure business from the ground up + my passion is showing other designers how to do it too! Inside my group coaching program, Designed to Profit™, I teach designers how to strategically accelerate growth with a Signature 1:1 Solution that positions their expertise so they can easily charge 5-figures for their services. Helping designers make more money (without being glued to the computer 24/7) is my favorite pastime!

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Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! T

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

The word “scaling” is thrown around a lot, and I want to talk about what this means and what this looks like if you are a service provider – so if you’re a web designer, copywriter, interior decorator, astrology chart reader, accountant, lawyer, and I’d also add consultant to this list. 

We’re going to be covering the six ways you could scale your business as a service provider, which includes moving to an agency model, outsourcing SOME of the work in more of a mini-agency model, developing a retainer model, going e-commerce by creating a template shop, or transitioning into coaching or course creation. 

I’m also going to go into my perspective on when the right time to make one of these shifts would be, things you need to keep in mind about scaling, and how to not burn yourself out with whatever you choose to do.

Quick overview of what we cover: 

• The six pivots you can make as a service provider to create scalability
• The pros and cons of each model and making intentional decisions based on what you want so you don't burn out
• How to know when it's the right time to start thinking about scaling
• Common misconceptions around scaling you should know

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

- - - - - - - - - - - - - - - -

Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to @sustainablescaling 

This episode was first published at SustainableScaling.co/011

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

These short mindset episodes are designed to reset and activate you into the new week! On today's MMM episode, let's chat about how darn lucky we are to be business owners, and why that has always meant I love Mondays.

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

I consider myself to be pretty well tuned into both the strategic side and the energetic side of business – but KC Volard is rooted into business energetics on a whole new level.

Starting out in network marketing, KC started her first business embracing the hustle and rose through that company only to find herself super burnt out. Knowing it wasn’t sustainable, she left it all behind. Fast forward, and she’s now not only got a thriving online coaching business, but she’s been able to leave behind the toxic habits and self sabotage in order to embrace a spiritual practise in order to alchemise her success, which she now helps others do in their business. 

Quick overview of what we cover: 

• The magic of utilizing both energetics and strategy when scaling your business 
• KC’s journey of healing from hustle culture and scaling without it
• KC’s perspective on energy alchemy and Kundalini and how they can help transform your business 
• Why you should stop asking for permission and just do the thing 

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency
• Click here to work with KC using The Co-Creatrix Method
• Click here to join KC’s facebook group ‘As She Rises’ 
• Click here for to try out kundalini with this short kundalini video, Ego Eradicator Kriya. This Kriya stimulates takes you from the egotistical mind to your Highest Self mind, tap into your intuition + start to remove and surrender a little bit of that ego.

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH KC: 

• Follow KC @iamkcvolard
• Visit the website: soulpreneur.co
• Visit KC’s  website: kcvolard.com

KC Volard is a guide for visionaries who are READY to Rewild their magic + mastery.  Being a mama of 3 little Goddess beings, a wife and being diagnosed with ADHD, KC scaled her business from $4k months to $60k months in less than a year and has since built a million dollar business organically — normalizing having it ALL without the sacrifice + hustle. She is here for the changemakers who want to FULLY embody Wealth + crack the codes to living

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

I’m giving you a true look behind the curtain and into, not just the exact foundational business framework I use with my clients regardless of where they’re at in their business, but the exact audio file from the video I give them to watch. 

If you’re newer in your business, the information toward the end will be too advanced, and if you’re more established, the information toward the beginning will be a bit basic, but I tell my clients there is benefit to listening to the whole thing regardless. 

For you newbies, you can see the possibilities for where your business could go (and what you DON’T need to be worrying about yet! *yells it louder for the people in the back*). 

And for you not-so-newbies, it’s always helpful to check-in with the basics or even use this as a guided audit. (As I recorded the early strategies, even I was like oh… that’s good advice, I should listen to that reminder!)

Quick overview of what we cover: 

• My 4C’s Foundational Framework: core, clients, content, and cash
• What you want to be focusing on at each phase of your business – and what might be a distraction because you don’t need to be focusing on it yet
• “The why” + how I think through using the 4C’s model intentionally to create more sustainability

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

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Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to @sustainablescaling 

This episode was first published at SustainableScaling.co/009

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

“I have never had any money mindset issues,” said no human on earth, ever. My guest today is Emily June Wilcox, a money and business coach who has scaled several 7-figure businesses, who is sharing about the money wounds and money stories that come for business owners, her own experience scaling multiple businesses, and the inner work that comes along with truly experiencing financial freedom.

Quick overview of what we cover: 

• Creating boundaries and balancing life while scaling multiple 7-figure businesses 
• Emily’s priority of inner work and how it is important throughout your entire business journey  
• Emily’s money mindset and how it can lead to time freedom and financial freedom 
• Money Wound Medicine and how that relates to the inner work you do for your life and your business

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency
• Click here to take Emily’s Money Wound Medicine Quiz 

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH EMILY: 

• Follow Emily @em.makes.money
• Find Emily’s Facebook here: Emily June Wilcox
• Visit Emily’s website: emilywilcox.com 

Emily Wilcox is a crystal loving, coffee drinking, money healer and business mentor. Emily’s mission is to help female entrepreneurs uncover their money wounds and heal them in community, so that more money flows to embodied women & collectively up levels the planet. While building two 7-figure businesses, Emily decided to ditch the belief that it had to be hard. She tapped into feminine energy to allow more ease and joy and support from her team. She uses energetics, woo woo, and a sprinkle of strategy to help women call in more money & joy while they build their fempires. 

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Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to @sustainablescaling

This episode was first published at SustainableScaling.co/008

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

What would you do if you built a super successful business — and then you realised it wasn’t really actually aligned with what you wanted? This is actually pretty common, and I’m going to be talking today with Jaymie Tarshis about how she handled this in her business, in switching from running a Facebook ads agency to helping business owners automate their growth with ads through a VIP day model. And as a bonus – there is pure gold in this episode on ad strategy, too! 

Quick overview of what we cover: 

• How Jaymie scaled her business while completely pivoting her offers to be more in alignment with what she wanted
• Jaymie’s perspective on ads and how important using them strategically and consistently is for gaining success
• Navigating lead magnets and consistently building and bringing in an audience that wants to buy from you
• Deciding what truly serves you will lead you to gaining the time freedom you desire

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency
• Click here to get Jaymie’s High Performing Ad Toolkit

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH JAYMIE: 

• Follow Jaymie: @theadexpert
• Visit Jaymie’s website: jaymietarshis.com

Jaymie Tarshis is a highly-sought after Marketing and Facebook Ads Strategist that’s been featured in Yahoo! News, Medium, and Yahoo! Finance as one of the 10 Ad Experts To Watch. She works with coaches, course creators, and service-based business owners to help them attract more leads and sales through the power of advertising. Her passion is helping business owners automate their growth & sales so they don’t have to constantly post on social media, hustle 24/7 or rely solely on referrals. Since 2015, Jaymie has profitably managed millions of dollars in Facebook ad spend and her work has helped thousands of entrepreneurs to grow and scale their businesses.

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Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to @sustainablescaling

This episode was

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️

Have you ever thought it would be impossible to outsource or delegate essential tasks in your business… those things you feel only YOU could do? In this episode, I’m talking with Amy Hager, who came in to working with M. Shannon Hernandez to do just that, and how she’s now helping Shannon have a more scalable, self-sustaining business while helping other coaches and consultants around the world build businesses they love at the Joyful Business Revolution.

Quick overview of what we cover: 

• Navigating scaling your business and what it looks like to bring someone on in a significant capacity to help you do that 
• Amy’s advice on finding someone who will compliment your work style 
• The importance of trusting people that want the best for your business

RESOURCES: 

• Click here to join Adriane’s Scalable Foundations Membership
• Click here to get on the waitlist for Sustainable Growth Lab
• Click here to work with Adriane and the Soulpreneur Agency

LET’S CONNECT: 

• Follow Soulpreneur: @soulpreneur_co
• Follow Sustainable Scaling: @sustainablescaling 
• Follow Adriane @adrianegalea
• Visit the website: soulpreneur.co

CONNECT WITH AMY & JOYFUL BUSINESS REVOLUTION: 

• Click here to join the Joyful Business Revolution Facebook community
• Visit The Joyful Business Revolution’s website: joyfulbusinessrevolution.com  

Amy Hager, a true marketer and community builder at heart, uses her years of experience and expertise to help coaches and consultants around the world build businesses they love at the Joyful Business Revolution. Amy’s yoga instructor says she has lived 12 lives already because she has so many experiences. She has raced cars, been a radio DJ, built sales and marketing teams (one was for a standardized construction contracts coalition), worked at a group home to support adults with mental illness, led a B&B association, started a youth group, been a military spouse - just to name a few. Her experiences help her relate and apply strategies across many different industries by utilizing her background in marketing, communications, engagement, community development, and organizational growth.

- - - - - - - - - - - - - - - -

Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favourite business resources! Take a screenshot and email it over to us at [email protected] or DM it to @sustainablescaling

This episode was first published at

Resources:

• Predictable Sales: a secret podcast around making predictable – even daily – sales
• Your First 10 Sales: a secret podcast perfect for if you're not making consistent sales yet

Connect with Adriane:

• Adriane's Instagram
• Visionaries' Instagram
• Adriane's LinkedIn
• Visit the Visionaries website

⭐️ Love this episode? We'd GREATLY appreciate a 5-star review! ⭐️