Ashton Kutcher and MC Hammer. Egosystem. Context not Content. What the heck does all this mean?? Find out when Graham Machacek sits down with Brian Solis, author of Engage! and principal at Altimeter Group, to discuss new trends in the world of social media, the importance of influencer relations, core concepts from Brian's new book, and how to handle executives who are resistent to social media.

2011 was to be the year of Social Media Measurement. This was to be the year that marketing professionals stopped worrying about their daily tweet count and worked to determine where their social media efforts should be focused.  Six months in Jud Rasmussen sits with Scott Lake, the Founder and CEO of SWIX, a social media analytics company, to discuss the changes he is seeing in the social media landscape.

Graham continues his conversation from last week with MARCOM speakers Nick Charney and Bernard Gauthier.

Are you harnessing the power of converging media channels? The Voice co-host Graham Machacek engages in an insightful discussion with MARCOM speakers Bernard Gauthier, CEO of Delta Media, and Nicholas Charney, Advisor to the ADM at Library and Archives Canada.

Graham Machacek chats again with Claire Mills, VP, Professional Development Portfolio, Centre of Excellence for Public Sector Marketing, about what to see at MARCOM and how to get the most out of a conference.

Graham Machacek chats with Claire Mills, VP, Professional Development Portfolio, Centre of Excellence for Public Sector Marketing, to drill down on emerging trends that marketing communications professionals are grappling with and how to handle them on the job. It's all part of another slick info-rich edition of The Voice with special take-home points about the forthcoming MARCOM conference, which takes place June 1 and 2 at the Ottawa Convention Centre.

Do you look at your web site with 'Googly Eyes'? Does Search Marketing factor into your Social Media efforts? What's the bounce rate on your homepage? If you've let Social Media push Search out of your marketing mix then listen in as Jud Rasmussen sits with SearchingWorks founder Chris Biber to discuss Search Marketing fundamentals, how Search and Social should work together and the common mistakes being made on many web sites.

Jobline 3: Graham Macachek chats with Debra Sharpe, Director of Client Services, Creative Niche, about the eight things every job hunter needs to remember when looking for work.

Jobline 2: Reinventing yourself. This isn't just a catch phrase job hunters toss around between interviews. It's at the core of optimal career satisfaction. Graham Machacek chats with Debra Sharpe, Director of Client Services, Creative Niche, about igniting career trajectories with revitalized career passions. Practical tips, advice, and resources are abound in this week's special JOBLINE edition ofThe Voice.

Social Media has transformed the world of marketing and communications, but it has also created new management challenges for team leaders in both private and public sectors.
In the Fall of 2010 Jud Rasmussen kicked off his IABC podcast career by sitting with Social Media thought leader Colin McKay to discuss the challenges of managing a wired employee. The Director of Research, Education and Outreach at the Office of the Privacy Commissioner, Colin is a thoughtful, opinionated, experienced and highly sought after speaker. This engaging and informative podcast will prove useful to both employer and employee. It is not to be missed!