In this episode of Addict to Athlete, host Coach Blu Robinson continues his powerful War on Drugs series with its fourth installment, taking listeners deep into one of the most controversial chapters of America’s anti-drug efforts. Coach Blu examines the Reagan administration of the 1980s, the rise of the “Just Say No” campaign, and the overwhelming tidal wave of anti-drug commercials that saturated television screens across the nation.  

Through a critical lens, he unpacks how these campaigns—though well-intentioned—often missed the mark, leaving behind a legacy of fear-based messaging, stigmatization, and unintended consequences for the youth they were designed to protect. Coach Blu highlights the failures and shortcomings of these initiatives, revealing how simplistic slogans and scare tactics failed to address the deeper roots of addiction and substance use.  

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