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Security runs on metrics, but do those metrics reflect real risk?
In this episode of The Watchtower, Ash Hunt sits down with Wade Baker - co-founder of Cyentia Institute and longtime architect of the Verizon DBIR - to dismantle the cybersecurity metrics that feel right but consistently lead programs astray. They take down "average cost per breach," expose why MTTR makes security teams look great while 99% of their vulnerabilities sit untouched, and introduce the half-life metric that actually tracks risk. Plus: why metrics are weaponized more often than they're used, and how AI agents are (finally) democratizing rigorous risk quantification.
Key Takeaways:
- Cost-per-data-record is a survey artifact — there's no linear correlation between breach cost and records lost
- MTTR only measures the vulnerabilities you remediate — so you can post a great MTTR while ignoring 99% of your environment
- Survival analysis / half-life is the better metric — it tracks burn-down against a defined finish line, not raw speed
- Think like a general, not a sniper: zero vulnerabilities is the wrong objective; the right 80% is
- Metrics are weaponized to justify budget more often than they're used to manage program effectiveness
- You don't need a stats PhD — AI agents are democratizing rigorous risk modeling
Wade Baker on LinkedIn: https://www.linkedin.com/in/drwadebaker/
Cyentia Research: cyentia.com/research
Chapters
00:00 Are we measuring the right things?
01:18 Which cybersecurity metrics are most misunderstood
02:48 The psychology of measuring what's easy
04:20 "We've got to measure something" — and the trap that creates
05:30 The real problem: security doesn't agree what "good" looks like
07:40 Sniper vs general: the thinking style CISOs need
09:28 Doing security things vs achieving security goals
10:25 The $215-per-record myth — and why it won't die
12:13 Metrics as weapons: the real reason the number survives
14:31 The needle-in-the-haystack reality of real breaches
15:45 Risk quantification was solved decades ago — in other industries
17:24 The MTTR indictment: measuring only what you fix
18:48 Survival analysis and the half-life metric
21:07 Fixed-speed decay: metrics as decision engineering
23:57 Event landscape vs threat landscape
27:19 AI agents as scenario-analysis partners
30:05 Democratizing risk modeling without a stats PhD
31:13 What security leaders should actually measure
34:15 Your metrics are not your boss's metrics
36:07 Data storytelling: testing a metric's "so what?"
37:03 What's next from Cyentia Institute
Presented by Cyera. Produced by Mission.org.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Are you just avoiding a breach? Or are you prepared for one?
Dan Bowden is the Global CISO at Marsh - the world's largest insurance broker - where he protects 90,000+ employees across 130+ countries while simultaneously seeing how organizations are evaluated after cyber incidents. In this episode, Dan breaks down how regulation, insurance, and real breach data are changing the standard for what "prepared" actually means in 2026.
Dan Bowden is a seasoned security leader with a background spanning military, healthcare, and banking before joining Marsh as joint Global CISO.
Key takeaways:
- Why the gap between governance documentation and crisis culture is where most organizations fail
- How to properly engage your cyber insurance broker as a consultative security partner, not a checkbox
- What Marsh's breach data actually shows about insured companies being targeted (spoiler: the myth is busted)
- Why MFA in 2026 should be baseline - and what carriers are asking about next
- How regulatory frameworks like NYDFS are shifting from descriptive to prescriptive requirements
Guest: Dan Bowden, Global CISO, Marsh
LinkedIn: https://www.linkedin.com/in/deltasbravo/
Chapters
0:00 Dan Bowden: Cybersecurity Is Not “Best Effort”
1:10 What a Global CISO Sees That Others Don’t
3:50 Why Companies Call Their Broker First During an Incident
5:03 What Real Incident Data Actually Teaches You
7:04 Rethinking Risk: Frequency vs Catastrophic Events
10:12 Why Cyber Risk Is Still Measured Wrong
11:39 Stop Letting the News Drive Your Security Strategy
14:32 Where Incident Response Actually Breaks Down
15:00 Governance vs Culture - What Really Happens in Crisis
18:03 How to Test Leadership Under Pressure
19:32 What Most Companies Get Wrong About Cyber Insurance
23:12 Cyber Insurance Is Bigger Than “Cyber”
24:11 Why Most Broker Relationships Fail
25:52 How Insurance Decisions Actually Get Made
27:53 Identity Is the Root of Most Attacks
29:46 MFA Is the Baseline - But Not the End
33:27 How Regulation Is Reshaping Security
37:52 Myth: Insurance Makes You a Target
41:31 The Future: Custom Cyber Insurance Models
Presented by Cyera. Produced by Mission.org.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
We’ve spent billions on cybersecurity. Why are the problems the same?
In the first episode of The Watchtower, Ash Hunt invites Jason Clark, CSO at Cyera, to dig into the hard truth that foundational security controls still fail in real environments. Together, they explore why identity and data remain unsolved, how rapidly changing enterprise tech has outpaced control design, and why AI is forcing the industry to rethink its entire foundation.
This episode is made possible by Cyera.
Chapters
0:00 Has Cybersecurity Failed?
1:22 Jason Clark - Security Built for Old Tech
2:48 Why Security Frameworks Keep Failing
4:58 The Pattern - We Can’t Keep Up - iPhone, Cloud, AI Adoption
7:47 Security Strategy Problem - No Data Visibility
10:02 Data and Identity Are Broken in Security
13:34 Identity Is a House of Cards
15:09 AI Will Break (or Fix) Cybersecurity
18:18 Rethinking Security - Systems and Data as Assets
20:39 Why Security Teams Clash with the Business
24:02 Why Risk Modeling Fails in Security
27:58 CISO Leadership Problem - No Business Influence
30:42 AI Adoption - Why Security Must Lead
33:17 The Future of Cybersecurity - Orchestrating Intelligence
34:07 Closing - What Comes Next
Presented by Cyera. Produced by Mission.org.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
The systems we rely on weren’t built for the world we’re running today.
Welcome to The Watchtower.
The cybersecurity podcast exploring how identity, data, and behavior now control whether a business runs - or stops.
Hosted by former global CISO, Ash Hunt, The Watchtower pulls back the curtain on what’s actually happening behind dashboards - from fragile identity systems to the real impact of AI inside the business.
New episodes coming soon.
Presented by Cyera. Produced by Mission.org.
Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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