I'll be going to the polls this election season, proudly voting for Kamala Harris…

Are you considering doing the same?

Great. Then you're allowed to listen to my podcast!

If you're not, first of all - yuk.

But also maybe give this podcast a listen anyway and find out why taking a stand in your marketing can actually help your business.

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

I want to share some of the most 'taboo' topics you can possibly introduce into your business marketing, and I promise by the end of this episode, you'll understand why this can be your secret weapon to stand out and attract your ideal clients.

In this episode, I get into why bringing up politics, mental health, money, relationships, and yes, even sex, can be strategies to make your small business memorable.

Give this episode a listen, and you’ll not only learn how to incorporate these so-called 'taboo' topics into your content marketing but also get practical strategies on how to share without being overly vulnerable or unprofessional.

By the end of the episode, you’ll be better equipped to scare away the clients who aren’t a fit and draw in those who fully align with who you are and what you stand for.

It’s time to be unapologetically yourself and connect genuinely with your audience in ways that not only resonate but stick.

Oh, yeah, and remember to vote Kamala in 2024!

Unless you just fell out of a tree.

Timestamp Summary:

[00:00:43] The problem in small business marketing

[00:01:29] Using taboo topics to create genuine connections

[00:03:45] Explaining the concept of the 'sphere of influence'

[00:08:04] Politics and standing up for your beliefs

[00:10:53] The importance of discussing mental health

[00:12:38] Processing past struggles to create trust

[00:18:17] Sharing personal stories to be memorable

[00:21:02] Talking about money openly

[00:22:38] Balanced discussion on religion

[00:24:40] Embracing taboo topics for genuine connections

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Time for a reality check: you can get incredibly good at making money, but if you don’t heal your relationship with it, you're unlikely to hold onto it for long.

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

Psychological barriers

In this episode, "The 3 things stopping you from making money!" I'm sharing the psychological barriers that keep you from not just making money, but actually keeping and accumulating wealth.

From fear and avoidance to the deep-seated trauma we carry about money, this episode is an eye-opener for anyone who's ever struggled with their finances.

Stick around, and you'll learn how to overcome these obstacles and finally let money flow into your life with ease.

The truth about what's really blocking us from making money

By the way, you might be surprised to learn what's actually stopping you from making and keeping money.

We often think it's just about our business strategies or offers.

Sure, raising your prices and creating high-ticket offers are essential, but that's not the whole story.

Timestamped Summary

00:00 Address money anxiety, process, and show compassion.

03:29 Fear and vigilance impact money relationships.

06:30 Fear of financial advisor, find smaller solutions.

12:33 Childhood trauma linked to unsafe environment perception.

13:50 Assess and keep essential subscriptions, eliminate unnecessary ones.

17:20 Processing fear is key to healing trauma.

22:58 Pride in profession, rewrite your money story.

24:05 Assess and improve your relationship with money.

Useful links

The episode I mention where I talk about money archetypes:

https://player.captivate.fm/episode/84bde141-00d4-4cb9-b9e8-8f38f51a8365

The Trauma of Money program:

https://weeniecast.com/traumaofmoney

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

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What do we business owners share in common with beavers? You're gonna kick yourself!

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

How do you beaver up your business?

I was scrolling through my social media feed the other day when I stumbled upon the most peculiar video: a beaver diligently collecting household items to create a dam inside someone's bathtub.

It struck me how instinctual it is for these creatures to obstruct the natural flow of water—and then I realized, isn't that what we often do in our own businesses?

I’ve now coined the term: "beavering your business as a result of this lesson I've learned."

Often, ADHD entrepreneurs unconsciously create energy blocks that prevent success, clients, and money from flowing naturally.

How do we create dams in our own success?

It's all about the stories we tell ourselves—stories about our ADHD, our relationship with money, or our skill sets.

Instead of treating these as minor hurdles to overcome, we magnify them into insurmountable obstacles.

For instance, constantly blaming ADHD for our challenges not only limits our actions but also keeps us in a perpetual state of powerlessness.

We even use our "bad relationship with money" as a convenient excuse to avoid asking for the compensation we deserve.

By acknowledging and tackling these stories head-on, you’ll learn how to redirect that blocking energy into something more constructive.

After listening to this episode, you'll gain valuable insights into recognizing and dismantling the barriers you've been unknowingly placing in your own path.

We’ll cover practical strategies for transforming your mindset around ADHD and money, empowering you to step into a position of control and opportunity.

You'll be better at identifying the sabotaging narratives you tell yourself, and more equipped to make decisions from a place of strength rather than weakness.

Whether it's overcoming your fear of failure, rejection, or just breaking a long-held belief that you “can't” succeed because of your ADHD, this episode will arm you with the tools to stop being a weenie and start running a successful, profitable business.

Timestamped Summary:

00:00 - Introduction: How beavers and business blocks are connected.

01:50 - The concept of "beavering your business" and the negative impact of energetic blocks.

02:49 - Common self-imposed barriers ADHD entrepreneurs create, stemming from blaming ADHD.

03:49 - The power of shifting away from blaming ADHD to taking control.

04:54 - Specifics on how untreated ADHD symptoms can impact business tasks.

06:06 - Discussing the myth of insurmountable obstacles, especially around money.

07:09 - Steps to improve relationship with money and move past paralyzing beliefs.

08:54 - Overcoming my "I'm bad at writing dialogue" block.

10:10 - Breaking down the psychological mechanisms behind magnifying obstacles.

12:34 - Empowering yourself to overcome the beavers in your business.

This episode is your guide to stop letting beavers dam up your path to success.

Click play, listen, and let's break down those barriers together!

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

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Are you dealing with those pesky inner voices that try to tear down our ambitions and keep us stuck in our comfort zones? Yeah. Me too!

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

I was in a French class the other day, struggling with the words, when this fascinating woman piped up, and we began chatting about our careers.

She's an opera singer from Toronto, who sings incredible pieces in French and wants to understand the language better.

What floored me was her question about my business: "How did you find the courage to start your business?"

Here’s this opera singer, someone who performs in front of audiences night after night, with impeccable bravery, asking me about courage.

That got me reflecting on how our inner voices - especially the critical ones - shape our perceptions of success and potential.

In this episode of The Weeniecast, I’m diving into exactly that: 5 signs you're under attack from the ADHD voices in your head - and how you can tackle them.

What if you could recognize the voice of doubt and saboteurs in your mind and learn how to manage them?

Here’s what you’re learning in this episode:

• Spotting the signs of your inner critic
• Understanding how ADHD plays into this
• Actionable strategies to keep those voices at bay

Listening to this episode, you'll gain insights into not just recognizing these voices but pre-emptively setting safeguards to protect your entrepreneurial journey from self-sabotage.

By the end, you’ll be better equipped to steer your business with confidence and minimized self-doubt.

Timestamped summary

00:00 Dealing with doubts and fears in business.

03:20 Brené Brown addresses shame, vulnerability, and wholeheartedness.

09:27 Building without market research leads to failure.

10:55 Artistic insecurity leads to lack of validation.

15:21 Saboteur seeks to keep you from risk.

18:20 Invisible business signs and blind group leadership.

22:43 Self-care crucial for sustainable business success. Avoid comparison.

25:06 Recover from negative thoughts for personal growth.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

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Are you ready to bust through the myth of the dreaded 'summer slump' in your business?

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

I'm setting the record straight on why the summer months don't have to be slow for your business.

You might be thinking, “But Katie, everyone’s on vacation, decision-making slows down, and business just naturally grinds to a halt between June and August.”

Well, I'm here to challenge that notion and get you to reframe your perspective.

Throughout the episode, we'll discuss the various factors that might be influencing this perception you have, including your own decision to slow down and how that impacts your business.

I'll walk you through the major external challenges – like clients being on vacation or school holidays affecting your schedule – and how to shimmy your way round them effectively.

We’ll also discuss the one critical mistake many business owners make.

So, why listen to this episode?

You'll learn how to maintain momentum in your business throughout the summer, why consistent marketing is essential, and how to adjust your workflow without sacrificing productivity or sales.

Timestamped Summary:

00:00:01 - Introduction to the Episode

00:00:24 - Common Assumptions about the Summer Slump

00:01:16 - Summer Scheduling Challenges for Parents

00:02:04 - Vacations and External Interruptions

00:03:06 - Marketing Mistakes During Summer

00:03:52 - Realistic Summer Productivity

00:06:28 - The Importance of Staying Top of Mind

00:07:12 - Balancing Work and Summer Enjoyment

00:08:02 - Adjusting Your SOPs for Summer

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Join the Hyperfocused Community

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I lost my Internet while we were recording, and it got me thinking: setting goals is hard enough, but add ADHD into the mix, and it becomes downright challenging.

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

Let's be honest - for those of us with ADHD, it's not just about setting the goal; it's about remembering it, staying focused, and not getting overwhelmed.

Join me as I unpack strategies to make goal setting not just possible but actually achievable for the ADHD entrepreneur.

In "Goal setting with ADHD? Entirely possible!" we'll talk about why traditional goal-setting methods often fail us and how to flip the script.

I cover how to keep your goals front and center, the importance of having visible reminders, and why big goals often lead to paralysis by analysis.

Plus, I share personal stories, like my own goal (that will hopefully one day see me interview Oprah) and I explain why it’s crucial to break down massive goals into manageable, bite-sized pieces.

We’ll also go into the concept of "now games" versus "long game" goals and how focusing on actionable steps today can set you up for long-term success.

If you’re an ADHD entrepreneur and goal setting feels like trying to climb Everest in flip-flops, this episode is for you.

Timestamped Summary:

00:00 Katie McManus dreams of...

03:45 Focus on now game for long-term success.

09:03 Overwhelmed by to-do list, lacking focus.

12:14 Hope isn't a guarantee; take action. Build systems.

13:30 Create and repurpose content to reduce pressure.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Join the Hyperfocused Community

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There's a common pitfall many budding entrepreneurs face: the allure of quick success through digital courses.

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

You know how tempting it can be when gurus paint this picture of creating a digital course and then magically earning thousands in passive income?

It sounds too good to be true, but is it?

If you've tried and failed, got lost in the process, or felt disheartened, trust me, you're not alone.

Patience and a step-by-step approach—think tortoise, not hare—is crucial for turning your dream into a sustainable business.

Throughout this episode, I'm tackling the myth around these get-rich-quick digital courses head-on, exploring why jumping straight into building a digital course without a solid foundation is often a recipe for disappointment.

Timestamped Summary:

00:00 Digital course doesn't bring value or profit.

03:23 Frustration of failure, especially for neurodivergent individuals.

09:05 Develop group program based on client needs.

11:13 Iterated small group program evolves into community.

16:18 Personalized client work helps, not courses.

18:04 Clients should guide strategy, not idealized vision.

00:21:52 - Perspective changes so you'll see opportunities instead of obstacles.

00:25:52 - Ensuring your beliefs align with your business dreams.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Join the Hyperfocused Community

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In this bonus episode my producer Neal (now a client) and I delved into some incredibly insightful discussions about how our personal money archetypes influence our financial perspectives and behaviors.

It's always revealing to see how character traits impact not just our business decisions but our overall mental state.

Neal's journey highlighted a combination of traits that you may well find relatable.

We touched on the tendency of some to over-give, stemming from a deep psychological need to derive self-worth from helping others.

This behavior, while noble, can sometimes wreak havoc on business and personal relationships.

We also explored the tension between saving rigorously and indulging in life's pleasures—a common conflict for many.

Our talk emphasized the importance of unpacking these behaviors, recognizing their origins, and seeking a balance that aligns with our broader life goals.

Lastly, Neal and I dove deep into some ways to manage these complex archetypes.

We discussed setting boundaries, pricing adjustments, and being mindful about how time is allocated to ensure that giving doesn’t become self-sacrificial.

I also offered Neal some tactile steps and recommendations on how to manage his specific traits.

This episode serves as a reminder that understanding one's own archetype can lead to profound positive changes in both business strategies and personal life quality.

If you find this conversation insightful, and you'd like to book in for your own session with me, you can do so at weeniecast.com/strategycall

Timestamped Summary:

00:00 Intro and needing hobbies.

09:13 Wanting to give Dad a car as a gift.

12:03 Balancing generosity and self-preservation in business.

13:40 Frequent, time-consuming situation with unclear returns.

17:23 Accumulating saves, but experiences are valuable investments.

21:45 Romantic and accumulator struggle with money joy.

24:47 Appearance doesn't matter, client service does.

26:04 Katie's Homework.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Join the Hyperfocused Community

We'd love it if you'd give us a review

Review us

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Let’s talk about the three things that might be sabotaging your dream of running a successful business.

Sounds dramatic, right?

But trust me, these aren't just minor hiccups.

These are the deal breakers, the ones that make you want to throw in the towel even before you’ve really started.

In this episode, I uncover the big taboos that not only keep you from achieving success but also attract the wrong clients, making your entrepreneurial journey a nightmare.

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

We're talking all about the three key points that hold you back in your business.

These are unresolved trauma, limiting beliefs about your worth, and a defeatist mindset.

All are pitfalls that, if not addressed, will keep you stuck in a perpetual cycle of self-sabotage.

I’ll share real-world examples and actionable insights on how to identify these roadblocks in your life and, more importantly, how to start dismantling them.

You’ll learn how unresolved trauma can turn every business hurdle into an emotional Mount Everest, and how to pivot your marketing strategy so you attract clients who are ready and able to benefit from your expertise.

We also hear from Anne Hathaway who has lived experience of this!

By listening, you'll not only learn the specific ways to spot these saboteurs in your own life but also get practical tips for overcoming them.

This episode isn’t just about identifying problems; it’s about arming you with the tools you need to transform your mindset and approach.

Once you’ve listened, you’ll be better at filtering out non-ideal clients, framing your value correctly, and maintaining a mindset that propels you forward, rather than holding you back.

Don’t miss out on these essential insights.

Oh and also, make sure you download your Weeniecast bingo card!

Get it at https://weeniecast.com/bingo

Timestamped Summary:

00:00:00 - Attracting the wrong clients.

00:00:44 - Misguided marketing and drawing in clients who can’t be helped.

00:02:23 - The difference between experienced trauma and unresolved trauma.

00:05:50 - Personal experience with trauma and why I avoid sharing it in business contexts.

00:08:00 - Why unresolved trauma exacerbates business challenges.

00:14:19 - The danger of believing you have a $2,000 a month life.

00:17:53 - The importance of shifting your mindset.

00:21:52 - Perspective changes so you'll see opportunities instead of obstacles.

00:25:52 - Ensuring your beliefs align with your business dreams.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Katie follow message

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Join the Hyperfocused Community

Ever wondered if you're a shark or a humpback whale when it comes to your business strategy? Intrigued? Then you've got to listen to this episode of the Weeniecast!

Hey, I'm Katie McManus, business strategist and money mindset coach, and this is my podcast "The Weeniecast!"

Pssssst! Not sure if you've heard, but I'm inviting new members to the best community for business owners with ADHD - the Hyperfocused Community! You can join here - https://weeniecast.com/hyperfocus

Now, back to this episode...

We're gonna get hot and sweaty wrestling with a challenge that many business owners face when they're trying to drum up the cash monies for their biz. Sending DMs. Or, more to the point, the ROI on cold DMs, in terms of time and money spent sending them.

No spoilers, but it turns out, my alternative of attraction-based marketing strategy might just be your ticket to business freedom and flexibility.

But, I'll still run you through the numbers, and prove to you why all those people who cold pitch you every day, or invite you to let them do it on your behalf, are wasting their time.

Seriously!

Cold DMs consume your valuable time without promises of return. So don't just carry on with it regardless!

Have a listen to this episode and learn why switching to an attraction method like inbound marketing can lead to better, long-term results.

Timestamped summary

00:00 Unsustainable business practices lead to long hours.

04:27 Develop attraction culture for business success and freedom.

08:03 Cold DMs ineffective without personalization; takes time.

11:10 Create consistent, targeted content across platforms.

15:25 Humpback whales enjoying meals and friendships.

19:14 Smart work attracts high-paying clients, framework access.

Your next steps after listening

Realizing it's time to work with me? Book your free initial strategy call with me - weeniecast.com/strategycall

Get more support in your ADHD entrepreneur life by joining my hyperfocus community! - https://weeniecast.com/hyperfocus

Wanna get this content earlier, and totally unbleeped? Subscribe to the Apple Podcasts premium version of this show - https://weeniecast.com/winners

Want to just buy me a coffee in return for some helpful insight? Thank you! Here's where you can do that - https://www.buymeacoffee.com/katiethecoach

Mentioned in this episode:

Katie follow message

Join the Hyperfocused Community