In this episode of the Girl Boss Red Flags podcast, Erin Billings and Tay Francis along with special guest Heather Wylde, an ethical and compliance sales expert, dives deep into recent FTC regulations, their implications on coaching and income claims, and the importance of ethical sales strategies. 

Heather shares insights on the significance of being compliant, the dangers of non-compliance, testimonials rules, and how one can avoid legal pitfalls. The conversation sheds light on mindset shaming, the rise of complaints against unethical practices, and actionable steps for consumers to identify ethical coaches.

CHAPTERS

01:07 Meet Heather Wild: Ethical Sales Expert

02:57 Understanding the FTC and Its Role

06:16 The Importance of Compliance in Marketing

07:34 Navigating Testimonials and Income Claims

10:32 The Impact of FTC Regulations on Coaching Industry

16:13 Stripe and Payment Processors Under Scrutiny

22:19 Choosing the Right Business Coach

26:25 Mindset Shaming in Sales and Coaching

28:13 Narcissism and Toxicity in the Coaching Industry

29:24 The Me Too Movement in Coaching

31:53 Identifying Ethical Coaches: Green Flags

35:33 Advice for Beginners in the Coaching Industry

42:00 The Importance of Ethical Contracts

Check out Heather’s Youtube Channel here

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Girl Boss Red Flags Disclaimer and Trigger Warning

Some of the topics that we talk about in this episode may be triggering or distressing. If you find yourself experiencing strong emotions at any point during listening, please do what you need to do to take care of yourself. Secondly, nothing that we discuss in this episode constitutes legal, medical, or professional mental health advice. We are not lawyers, we are not doctors, and we are not clinical mental health professionals. If you think that you or someone you know may have been scammed, please consult the relevant professionals so that you can get the advice that you need for your situation.