In today's episode we have Sallie King, Founder of Urbansize, talk to us about how to NOT be an overnight success. We'll be discussing the long journey of making her business an "overnight success" (00:00- 19:31), the lessons learnt from building a successful business (19:32-33:34), tips for creating content and working with influencers (33:35-44:31) and how to start and grow your business as an introvert (44:32-56:10).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

And find Sallie on Instagram @urbansize_home, or via her website at: https://www.urbansize.co.uk

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In today's episode we have Sophie Belle, breathwork facilitator and founder of online breathwork studio, Mind You Club, back to talk to us about how making time to think & breathe can help grow your business. We'll be discussing her own story of leaving her past business and getting into breathwork (00:00- 09:37), understanding ourselves and our mindsets (09:38-20:39) and how breathwork can help business owners (20:39-46:31).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

And find Sophie on Instagram @mindyouclub, or via her website at: https://www.mindyouclub.com/

As mentioned in the episode:

To listen to the last episode I recorded with Sophie, scroll back to episode 41 of the Winging It Podcast.

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In today's episode we have Alice Benham, Business & Marketing Strategist, taking us through the dos and don'ts when launching a product or service. We'll be discussing the reality of launch week for both of our businesses (00:00- 32:53), the mistakes businesses make when launching a new product/service (32:54-44:02) and the importance of resilience when launching (44:03-1:00:55).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

And find Alice on Instagram @alice_benham, or via her website at: https://www.alicebenham.co.uk/

As mentioned in the episode:

Alice's marketing course: https://www.alicebenham.co.uk/sgsg

Alice's Podcast - Starting the Conversation

Alice's Stationery Brand - On Paper: https://onpaper.shop/

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It is just days after I announced my new Partner in Wine product and in the past few days I've oversubscribed the waitlist, gone viral on TikTok and created a buzz around my new product The Everything Blanket. So, in this episode I'll be taking you through the months of preparation for this launch, I'll be talking how to create mystery around your product, what to do in the three stages of a launch, and what not to do when launching a product.

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

Sassy Digital website: https://www.sassydigital.co.uk/

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In today's episode we have The Buyer and Retail Coach, Nicole Higgins, taking us through what we as small businesses can learn from large corporations. We'll be discussing why research is crucial to our businesses (00:00- 21:11), how to market like a big business (21:12-41:08) and in this episode's Question of the Week, we're asking Nicole how she'd build anticipation for a launch (41:09-49:24).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

And find Nicole on Instagram @thebuyerandretailcoach, or via her website at: https://thebuyerandretailcoach.com/

As mentioned in the episode:

Helen Perry email marketing course: https://www.helen-perry.co.uk/newsletter-launchpad/

Nicole's Podcast Start Scale Succeed - https://thebuyerandretailcoach.com/podcast/

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Last week marked my eight year Sassyversary. Yes, eight years since I made the leap into self-employed life and turned my love of marketing into two thriving businesses. So today, in this solo episode, I'm going to be sharing with you the eight things I've learnt about marketing in the past eight years.

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

Hosted on Acast. See acast.com/privacy for more information.

This week, I'm heading on holiday to NYC - so in this episode we're talking how to take time off work, and not feel guilty about it. But first, we start with a catch-up on what's been happening in my life (00:00-16:59), then what I'm doing to prepare my business for my time off (17:00-31:25). And alongside two friends, I'll be sharing some expert tips on how to go on holiday as a business owner (31:26-28:23).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

Sassy Digital website: https://www.sassydigital.co.uk/

Laithwaites Wine Festival: https://www.laithwaites.co.uk/jsp/offer/cm/common/offer.jsp;jsessionid=KefOQgXbvm0tWxU33bLJj__1Wkd4lrwLaXcRYaTN.node3?name=winefestival23-tickets&_requestid=610010

Naked Summer Tasting Tour: https://www.nakedwines.com/tastings?cid=UK

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Elizabeth Stiles, Fashion Consultant and friend of the podcast IS BACK to talk getting over a sales slump in your business! In today's episode Elizabeth is sharing her three steps to get yourself out of a sales slump (00:00-18:18), her advice on marketing your business to generate sales (18:18-36:06) and her opinion on using negative clickbait to make sales (36:07-57:23).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

Follow Elizabeth on Instagram @elizabethstilesuk and find her Sales Planner here: https://www.elizabethstiles.co.uk/salesplanner

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In today's episode we have the pleasure of having Karly Arber, Holistic Health Coach and Founder of Lenny London, talking to us about how to be resilient as a business owner. Now, it would not be an exaggeration to say that Karly is one of the most resilient people I know, having had to deal with a court case with one of Britain's most famous popstars, the loss of around £30k worth of her products, and an ongoing fight with with her shipping company after finding her lost products on eBay. Karly's story is like none that I've ever heard, so listen to hear her incredible story and the lessons she's had to learn the hard way.

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk

And follow Karly on Instagram @karlyarber and @lenny.london

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In today's episode we have friend of the podcast and Fashion and Textiles Brand Consultant, Elizabeth Stiles, talking to us about how to build a personal brand. We discuss, what makes a good personal brand (00:00- 17:17), finding your own tone of voice (17:18-35:22) and in this episode's question of the week, we're giving advice to those worried about a potential TikTok ban (32:42-38:52).

To keep up to date with me, follow me on Instagram @thewingingitpodcast and @lucyhitchcock_. And my businesses @sassydigital and @partnerinwineuk.

And follow Elizabeth on Instagram @elizabethstilesuk

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