The Work from Home Podcast

Do you know that 97% of adults in the U.S currently own a cell phone, and 87% of them own smartphones? What better way to market than through SMS? 

Tolu discusses creating an SMS list after getting clients’ consent and shares the importance of business lists and planning your business offers so that they synchronize with the frequency of your messages. He shares the statistics comparing email marketing to SMS marketing; people open their SMS messages more, so SMS marketing has more open rates of about 97% to 98. Also, clicking rates are as high as 20% compared to 0.5- 3% in email marketing. It also fits into our fast-paced world because it goes straight to the point. 

Lastly, he discusses how to utilize business lists in SMS marketing to remind people about their appointments and transactions and then use the opportunity to market without infringing on clients’ privacy.

Statistics gotten from the following websites:

- https://99firms.com/blog/sms-marketing-stats/

- https://www.clickatell.com/articles/digital-marketing/sms-marketing-small-business/

Don Abad joins us in another anecdotal, insightful episode. He shares views concerning his choices in homeschooling his kids while working from home.

He also shares methods he and his wife use to homeschool their kids that would help them learn out-of-the-box thinking, among other skills that would help them thrive as adults but are not found in traditional schooling.

Don explains Homeschooling concepts and methods. He also discusses the trivium concept for homeschooling he intends to adopt, which teaches kids how to organize, articulate, and communicate a thought.

He shares some insight on the Montessori method he and his wife have decided to adopt. He explains the 5 goals of Montessori education: to address a child’s absorbent mind in the 1st six years of life, to focus on different dimensions of the child, to allow freedom of choice and movement by not confining them to a classroom, to let the child decide what they want to learn, and encourage the child’s natural curiosity. He adds that the various approaches or methods can be combined like he is doing. Still, it is crucial to do our due diligence concerning these approaches.

About Don

Don Abad is a creative consultant, speaker, and the founder of Sovereign Stories, which offers post-production solutions for value-focused filmmakers and content creators.

Don is the host of two podcasts. His flagship show, Sovereign, is dedicated to discussing FAITH, FAMILY, and FREEDOM and why we need more storytellers to promote these three pillars of a person’s life.

He and his wife Kimmi also host Your Sovereign Downline, a podcast where they share lessons learned after over a decade in the network marketing industry and their best tips and strategies for building a home-based business in the 2020s.

Aside from working on his businesses and the occasional movie or TV project, Don spends most of his time traveling the world with Kimmi and their bouncy baby boy.

Link

donabad.com

Maggie, an outstanding business and leadership coach who helps entrepreneurs grow their businesses in the simplest way possible, is our guest today.

She breaks down her key processes for business growth in three steps – vision; understanding your customer and how you help them solve their problem and go out there to meet them; create a simple plan to do consistently.

To her, positioning yourself as an authentic leader and doing things you enjoy is a powerful combination for purposeful and healthy business growth. She shares steps on how to achieve this powerful combination to help entrepreneurs make themselves stand out in ever-growing competitive markets.

She also discusses how entrepreneurs and leaders can align their mindset and skills with implementing systems that will make them confident and transform their businesses.

About Maggie

Maggie Perotin lives in Canada, Toronto area, with her blended family of 4 kids. She is a self-development geek, loves nature, traveling, and good food. She holds an executive MBA from Jack Welch Management Institute and has over 14 years of experience in various corporate leadership positions.

As an international business and leadership coach, Maggie helps service-based entrepreneurs make the income they want in their business and become outstanding leaders in the process.

Through her DREAM-PLAN-DO coaching model, she supports her clients in becoming confident CEO’s by aligning their mindset, business skills, and high-performance habits. This allows them to transform their businesses from an unreliable source of income to a client attracting diamond.

Links

Website - stairwaytoleadership.com

Free Consultation Call - calendly.com

I had an easy flowing chat with Kristen Diaz on the topic of Human Design. She explained it in an easy to understand way and you can be sure that she is very knowledgeable and can tell her level of expertise on the topic.

About Kristen

Kristen helps guide high-level ladies in aligning their work and lifestyles to create space and ease through human design.  

For more information on Kristen, Remotely Balanced, booking a Human Design reading or signing-up for her coaching waitlist, check out her website. remotelybalanced.com

When used correctly, online forums positively affect a brand’s sales in the long run. Today, Tolu gives us the full details on maximizing online forums for market research and boosting sales.

He discusses when and why to use them, along with exciting ways in which he has applied his techniques to real-life client scenarios. He also shares how businesses can search for forums per niche, liaise with group admins when necessary, and hone in on the most valuable forums in other to get the most out of them. He lists his top forums for market research and gives practical tips from his professional experience on using forums to your advantage.

Work-life balance seems to be something that eludes those of us who work from home, taking a toll on our health and life generally. How do we find a balance while still providing excellent service to our clients? Today, Susanne Grant, an award-winning work-life balance expert, and two-times best-selling author, joins us on the show to guide us on how to do just that.

She shares excellent strategies for managing clients’ expectations and communicating with them so business owners can have a more centered way of living. She also discusses how entrepreneurs can maintain optimum health and her process of figuring this out with her clients on a client-by-client basis.

She walks us through the most fundamental problems that make people get stuck in unhealthy patterns and shares how people can stay at their best, remain intentional, and prioritize feeling great to thrive in the chaos of daily life. To her, rest is a productive activity; the sooner we all become comfortable with that idea, the better.

About Susanne

Susanne Grant is a multi Award-winning Keynote Speaker, Work-Life Balance Integration Expert, and International Bestselling Author of the book “Drop The MF Struggle” and "Leaders: Women Who Change The World Through Their Business".  

Link

Free Chapter from Book - grantmethod.com/freechapter.html

Would you employ a teenager in your workplace or someone your grandfather’s age if you had the chance? Lindsey Pollak brings an exciting fresh take on generational diversity in the work environment and helps us understand how we can get value from these age differences.

Linda explains the different generations in various workforces around the world, from “Baby boomers” to “millennials” to “Generation-Z.” She talks about younger people taking leadership roles in North America because of their tech skills but shares interesting anecdotes about people in older generations still offering value in terms of history and solutions during the sometimes unpredictable periods of technology. Linda helps us understand how this diversity fuels creativity and innovation in the work environment.

Linda also details ways to learn relations with diverse age groups, from our family structures to making efforts to relate with different age groups at gatherings, and finally, discarding stereotypical assumptions about specific age groups in the work environment. She finally explains how successful multigenerational organizations are those where everyone is passionate about “the big picture” and not hung up on generational differences.

About

Lindsey Pollak is a New York Times bestselling author and one of the world’s leading career and workplace

experts. She was named to the 2020 Thinkers50 Radar List, which honors the top global management thinkers whose work is shaping the future of how organizations are managed and led. Lindsey’s latest book is a response to the Covid crisis: Recalculating: Navigate Your Career Through the Changing World of Work and was published by HarperCollins in March 2021. Her other books include The Remix: How to Lead and Succeed in the Multigenerational Workplace, Becoming the Boss: New Rules for the Next Generation of Leaders and Getting from College to Career: Your Essential Guide to Succeeding in the Real World. Lindsey’s speaking audiences and consulting clients have included more than 250 corporations, law firms, conferences and universities. Her advice and opinions have appeared in such media outlets as The TODAY Show, The New York Times, The Wall Street Journal, CNN and NPR.

Link

Website https://lindseypollak.com/

"Stories sell, facts tell." Don Abad is not only a content creator and network marketer but also a storyteller with a background in film-making. He shares how storytelling helps relate to the customers' humanity and provides us with insightful content creation tips that he has garnered concerning capturing your audience as a marketer.

Don shares how the stories behind the beginnings of a company, its founders, and employees help convey the humanity behind a brand. He also explains the importance of distinguishing between content creation as a marketer versus as a content creator. He shares the two metrics content creators with a marketing mindset should look out for: leads and sales.

He explains various network marketing strategies: building an email list through a call to action rather than asking people to comment randomly, which does not necessarily create leads for content. He also discusses how to pitch strategically to provide value for your audience and stimulate their curiosity enough for a call to action. Finally, he mentions a great way to leave out our digital footprints as content creators.

About Me

Don Abad is a creative consultant, speaker, and the founder of Sovereign Stories, which offers post-production solutions for value-focused filmmakers and content creators.

Don is the host of two podcasts. His flagship show, Sovereign, is dedicated to discussing FAITH, FAMILY, and FREEDOM and why we need more storytellers to promote these three pillars of a person’s life.

He and his wife Kimmi also host Your Sovereign Downline, a podcast where they share lessons learned after over a decade in the network marketing industry and their best tips and strategies for building a home-based business in the 2020s.

Aside from working on his businesses and the occasional movie or TV project, Don spends most of his time traveling the world with Kimmi and their bouncy baby boy.

Link

donabad.com

Gael Wood is a successful entrepreneur with a business that helps people optimize their schedules by using success strategies, especially those involving habits. She has also written 15 books and e-books. But things weren’t always that way with Gael; she was usually out of work for half of the year and once had to take a job that made her so miserable that she kept getting sick from throat infections!

She shares with us how that experience drove her to pull out her entrepreneur abilities, get her creative juices flowing to start new businesses and write her first books. She also explains how this helped her analyze her productivity in terms of time spent on her daily activities. She shares how she decluttered her schedule and optimized her time as a mum by changing the little things: asking her spouse for help in caring for their son, getting external help with other domestic activities, and other specific strategies that freed up a lot of space for her as a mum and wife. Gael also shares how to do a digital declutter. It’s no wonder five ladies in Gael’s coaching group have each finished writing books of their own.

Gael's Bio

In 2013 I started a journey to makeover my life! I was burned out, in debt, unwell, and I needed to find another way before I ended up sicker or divorced…. Today, I live in my dream house, have location and time freedom, do work I love and feel amazing. That is what I want for you too.

Links

Free Book - Declutter your way to success

Many businesses often get lost in making money while ignoring a vital part of their business: making their clients feel loved, valued, and cherished.

Everyone wants to feel loved, and clients aren’t left out. Today, Tolu discusses the importance of nurturing warm relationships with clients. He also shares great strategies for making clients feel valued, such as through his unique techniques of reaching out, listening, celebrating clients, and acting on feedback. He discusses why it’s time for your business to ditch the generic scripts and methods and dives into simple but huge ways clients will feel seen and loved.