Why would anyone read my book, when there are so many other options out there?

I hear this all the time.

The truth is that our business books have an excellent chance of being read by the right people- our ideal clients. 

Ask yourself: how many people need to read your book if they are the right people?   

In today's episode of The Write Connection, I explore of the most enduring and insidious myths out there that keep so many people from writing a book for their business: The Competition Myth. 

Join me to learn how to change your thinking about competition so you can overcome your fear of getting lost in the crowd, and finally share your big ideas with the world.
 
Creatively yours,
Katherine.

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

Book a call with Katherine: Select a Date & Time - Calendly
Check out KBC's website: Katherine Burrows Creative

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Why would a ghostwriter write her own book?

Over my many years of writing for others, I've come across 5 myths that keep my clients from writing their books.

...And I've realized that I too have experienced them firsthand when it comes to writing my own book.

So, where do these myths come from? How do we correct our thinking with facts, so that we can finally write the books that we know will make a bigger difference? 

In this episode of The Write Connection Podcast, we discuss myth #1, the money myth.

People are concerned about the investment in a book- whether they pay for a ghostwriter or invest hours of their own time into writing it.

But what if the most important ROI wasn't the money at all?

Join us today as we discuss the intangible, immense, and long-term ROI in a book for your business.

Creatively yours,
Katherine.

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

Book a call with Katherine: Select a Date & Time - Calendly
Check out KBC's brand-new website: Katherine Burrows Creative

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

What happens in our brains when we hear an awesome story?

How do stories stick in our memories more than facts alone?

Why do we tend to care so much more about information when it's presented in a story?

On episode 2 of season 3, Katherine jumps into these questions in an excerpt from a talk she gave to Carl Richards' Podcast Alliance Made Simple Group about the power of using storytelling to communicate with others.

She also provides a few updates to the show and talks about upcoming episodes in this new season.

Happy listening!

(feel free to leave us a review, a rating, or share this episode if you like what you hear)

Want to connect with Katherine about guesting on The Write Connection, her other services, or hosting her  on your own podcast? Book a call:  Select a Date & Time - Calendly

Have a peek at Katherine's website: Katherine Burrows Creative

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Join me for an informative dive into the world of accessibility with Linda Hunt, Award-Winning Accessibility Consultant, Speaker, Author, CEO of Accessibility Solutions, and Advocate for all things related to accessibility.

Linda's FREE Gift to You
Schedule a Free 1:1 Consult with Linda to discuss your accessibility needs https://www.solutions4accessibility.com/

Linda Hunt
Linda first became a person with a disability in 2004 since then she has been an active and engaging speaker to groups on a variety of accessibility topics.  

Linda has more than 30 years of experience in senior management roles in the public, private, and not-for-profit sectors. She held several leadership positions with the Provincial & Federal Governments, private companies and is a former Executive Director of the Multiple Sclerosis Society of Canada. 

In addition, Linda and her husband Greg have operated their own business Grelin Apparel Graphics for over 30 years.

Connect with Linda Hunt
Website – www.solutions4accessibility.com
LinkedIn - https://www.linkedin.com/company/accessibility-solutions/
Facebook - https://www.facebook.com/solutions4accessibility
YouTube - https://www.youtube.com/channel/UCRBqblsq_vxrKbdvEp2IOWQ

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Why is it so important to feel  important?

How does our uniqueness affect our workplace interactions?

Why is inclusivity the single most impactful (and affordable!) way to improve workplace culture?

On season three's first episode, join Katherine as she discusses these questions with the wonderful Hilda Gan.

Hilda Gan is a keynote speaker, International Best Selling Author and the President of People Bright Consulting and the creator of REVUP Your Potential. Her company provides Business and HR Strategic Consulting and Leadership and Manager Coaching and Training. She loves to work with Organizations and Entrepreneurs who recognize that People are their greatest assets.

To learn more from Hilda on how to REVUP your potential, visit her at People Bright Consulting | REVUP Your Potential.

Listen to Hilda's podcast at REVUP Your Potential with Hilda Gan | Podcast — People Bright Consulting | REVUP Your Potential. 

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Listen in on my check-in with Carl Richards, my amazing podcast producer and coach, for a look at what I've learned over the last year of podcasting and what's coming up for Season 3.

CARL RICHARDS, PODCAST PRODUCTION MADE SIMPLE
Carl Richards has spent more than 25 years behind the microphone, entertaining and influencing audiences worldwide. He’s a TEDx Speaker and emcee, host of the Speaking of Speaking Podcast, and the founder and CEO of Carl Speaks. Carl helps entrepreneurs find their voice, launch world-class podcasts, and grow thriving and profitable businesses. He lives with his spouse in Gananoque Ontario Canada and enjoys boating in the 1000 Islands.

Connect with Carl Richards
Website: https://carlspeaks.ca/
LinkedIn: https://www.linkedin.com/in/carl-richards-3a0a223/
Facebook: https://www.facebook.com/carl.richards.148
Twitter: https://twitter.com/carlrichards72?lang=en


YOUR HOST, KATHERINE BURROWS, KATHERINE BURROWS CREATIVE
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions. 

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Connect with The Write Connection
Email: [email protected]

Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks https://carlspeaks.ca/podcasting/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Join me as I explore the challenge and adventure of finding the right voice for clients with my guest, Earl Thomas. Learn how the right voice for audio content is similar to the authentic voice I strive for in written content.

Earl Thomas is a Professional  "Voice-Over" artist specializing in Promotional Videos: Website videos, Master of Ceremonies, Business messages and Introductions for local entertainers, and Various Voice-over projects. My experience of completed voice-over projects includes 50 Promo videos including 5 Vimeo Videos, 1 Kickstarter Video, &  44 YouTube Videos with 275,431 views and counting. I have completed 94 projects with diversity including: Depression Recovery Speeches @ Coq. & Vancouver High Schools, & Rehumanity Foundation, My Grad & debut shows of Stand-up Comedy, Hartwell Therapy, Infomercial Video, Voicing of Tag Lines for business videos.

Earl Thomas is the Podcast Host of VOICE POWER, launched May 23, 2021.
https://voicepower.buzzsprout.com

Connect with Earl Thomas
LinkedIn: https://www.linkedin.com/in/earlthomasthevoice/
Facebook: https://www.facebook.com/EarlThomasTheVoice/ OPTION TO  Follow
Website: www.earlthomasthevoice.com
YouTube: https://www.youtube.com/channel/UCc220Tn66BHkbE9Uy1AwoLA?


Katherine Burrows, Big Impact Ghostwriter
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions. 

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Business Character Analysis Workshop information: https://katherineburrowscreative.com/index.php

Connect with The Write Connection
Email: [email protected]

Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks https://carlspeaks.ca/podcasting/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

Here's an inside look at the process of turning a blog into a book - a great way to repurpose your content and increase your reach to new audiences. My guest Wayne Pratt talks about his process, what he's learned, and the advice he has for other bloggers looking to write a book.

Wayne Pratt is a speaker, author, and life coach who has been helping people achieve their dreams for over twenty years. (Before it was even called coaching) He lives on a lake near Kingston with his amazing wife, Elizabeth, and is the proud dad of his daughter, Bethany.

Buy Wayne's Book - 31 Days: Getting From Where You Are To Where You Want To Be
https://31days.ca/

Connect with Wayne Pratt
Website: http://waynepratt.ca
LinkedIn: https://www.linkedin.com/in/prattwayne/


Katherine Burrows, Big Impact Ghostwriter
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions. 

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Business Character Analysis Workshop information: https://katherineburrowscreative.com/index.php

Connect with The Write Connection
Email: [email protected]

Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks https://carlspeaks.ca/podcasting/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

An introspective, rainy day dive into a simple yet powerful new way to define our ideal client. I share my thoughts about my own ideal client and why this is such an important part of preparing to write a book. Recognize yourself in my description? I'd love to chat!

30 Minute Coffee Chat: https://calendly.com/katherine-burrows-creative/30min

DATE CHANGE!!!

May 18 Workshop: https://e.sparxo.com/5-Myths-To-PodastBook-Launch


Katherine Burrows, Big Impact Ghostwriter
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions. 

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative

30 Minute Coffee Chat: https://calendly.com/katherine-burrows-creative/30min

Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Connect with The Write Connection
Email: [email protected]

Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks https://carlspeaks.ca/podcasting/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

So excited about this special crossover episode with Carl Richards to give you a sneak peek about the FREE collaborative workshop we're offering Wednesday, May 18, 2022, from noon to 1:30 pm eastern time!

Register here: https://e.sparxo.com/5-Myths-To-PodcastBook-Launch

Please reach out to either of us if you have any questions. Our contact info is below.


CARL RICHARDS, PODCAST PRODUCTION MADE SIMPLE
Carl Richards has spent more than 25 years behind the microphone, entertaining and influencing audiences worldwide. He’s a TEDx Speaker and emcee, host of the Speaking of Speaking Podcast, and the founder and CEO of Carl Speaks. Carl helps entrepreneurs find their voice, launch world-class podcasts, and grow thriving and profitable businesses. He lives with his spouse in Gananoque Ontario Canada and enjoys boating in the 1000 Islands.

Connect with Carl Richards
Website: https://carlspeaks.ca/
LinkedIn: https://www.linkedin.com/in/carl-richards-3a0a223/
Facebook: https://www.facebook.com/carl.richards.148
Twitter: https://twitter.com/carlrichards72?lang=en


YOUR HOST, KATHERINE BURROWS, KATHERINE BURROWS CREATIVE
Katherine Burrows helps purpose-driven experts make a bigger difference by getting their big ideas into books and out into the world to multiply their impact and their profit. She is known internationally for her intuitive understanding, perceptive observations, and ability to write accurate descriptions. 

Katherine hosts The Write Connection podcast, which is designed to help you choose the right words and stories in your business book to create authentic connections with your prospects, clients, network, and communities.

Katherine’s personal alchemy of literary storytelling, human psychology, business marketing, and unwavering passion provides her with the unique and powerful insight to bring out the authentic character of the expert and their business in a voice - YOUR voice - that will improve lives, influence others, and even change the world.

Connect with Katherine Burrows Creative
Website: https://katherineburrowscreative.com/
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Connect with The Write Connection
Email: [email protected]

Platinum Podcast Production Services by Carl Richards of C.A.R.L. Speaks https://carlspeaks.ca/podcasting/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/

If you enjoyed this episode, consider sharing, reviewing, or rating this on your podcast platform of choice.

To reach out to Katherine, email her:
[email protected]

Connect with Katherine Burrows Creative on Social Media
LinkedIn: https://www.linkedin.com/in/katherineburrows/
Facebook: https://www.facebook.com/katherineburrowscreative
Instagram: https://www.instagram.com/katherineburrowscreative/

Premium Podcast Production Services by Carl Richards
https://podcastsolutionsmadesimple.com/

Podcast Music by Nathan Symen of NST Music: https://nst-music.bandcamp.com/