Adam has seen too many of his clients make this mistake, they fall in love with their product. DON'T DO THIS. Your products should not be simply driven by YOUR passion or enthusiasm. This is why so many businesses fail and online courses crash. When instead you allow your clientele to tell you what they NEED your courses will take off and you'll have a security in what will work.

You really need to just start throwing projects at the wall to see what sticks. It really seems like a terrible and impersonal tactic but too many of you are FAILING at failing. Blake is a true enthusiast of keeping on trying and pushing forward after things get rough and that's one of the messages he feels the need to share with you today. You might want to give it a listen to, after all he has generated over $10,000,000 just from using sales funnels.

You might already be making money with your clients, but are they making changes? Change is the only way to make a significant impact in this world and in their niches. What you need is to issue them a challenge. Help push them to scale their business or even scale their own personal development. You owe it to your clients to help them manifest their desired situations after all.

Self-help gurus will probably have a heart attack here because Adam wants you to reach a state of being UNBALANCED. What does that mean? It means going nuts you guys!! Unleash your passion into the world. Help out every soul around you because why not right?

 Adam breaks down his own use of value ladders and even the value ladders of big names like Peng Joon and Russell Brunson. When you take your clients through the necessary steps to see the value you provide, you make an impact. From how to order your value ladders's steps to utilizing your testimonials to increase your conversion rates, Adam helps you to optimize your sales funnels and reach to your audience. 

It's simple, if you don't know who you're serving or exactly what you're doing for them then you will not be capable to truly serve them. Without spending the time to focus on your ideal customer you will hold yourself back. Adam has learned this the hard way, do you want to learn from his mistakes or not?

What's the new trick to getting more clients? We all want to know, we all want to be the one with the new and most effective tools. However, almost as soon as we learn about it it gets saturated within a week! That's why we need to employ what I like to call, Engagement Reframing. Through using Engagement Reframing we're going to help you reframe the way you utilize and optimize your traffic and sales

Stop jumping in front of people who don't know you and go in front of those who NEED you. When you predict the path of your audience you can create your own value ladder for them and attach yourself to other people's value ladders as well. You will enhance your outreach to other players in your niche and also help X2 your clients' success.

What are you wasting your time on? Adam wants to help you notice and understand that you are unknowingly wasting time on way too many things. While you might think there's nothing else you can outsource, have you thought of what more you could specialize in? You need to find that person who will help you become the "Category King" of your own industry. Find the Todd to your Russell, you don't need to learn coding.