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The Zac Anesbury Show: Your Marketing Podcast episodes
- Rachel Kennedy on transitioning from industry to academia (Episode #11)
Welcome! On today’s podcast clip, we have Professor Rachel Kennedy from the Ehrenberg-Bass Institute, University of South Australia.
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6 min - The Zac Anesbury Show #11 (Professor Rachel Kennedy)
Welcome! On today’s podcast, we have Professor Rachel Kennedy from the Ehrenberg-Bass Institute, University of South Australia. She is a very special kind of academic, in the way that she is able to create research that is very industry-focused. Professor Rachel Kennedy belongs to the top 1% of the leading advertising researchers in the world!
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About The Zac Anesbury Show: Your Marketing Podcast
From the publisher's feed
The Zac Anesbury Show is a podcast featuring leading marketing academics and industry professionals discussing evidence-based marketing, consumer behaviour, higher education, and research. Hosted…
by Dr Zachary Anesbury, Senior Lecturer in Marketing at Adelaide University and Senior Marketing Scientist at the Ehrenberg-Bass Institute, the podcast aims to make marketing research more accessible and connect research, teaching, and industry practice.